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Overview
AdChat runs high-attention creative on curated PMPs, activated through standard deal IDs in your DSP. Paid through exchange revenue share, no IOs or production fees.
News
Agentic AI in Programmatic Advertising: Comprehensive 2026 Guide
Programmatic advertising has relied on AI-driven automation for years, but something new is emerging. While the industry's attention has mostly been on generative AI (tools that create text, images, and videos), another form of AI is quietly transforming
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Think with Google: How AdChat sweetened Oreo's engagement rate by 10x
Conversational display ads were a key ingredient in engaging with consumers. Working with Google, and our partner in South Africa, RebelRebel, AdChat built a fun, intuitive recipe recommendation engine to coincide with Ramadan. Dessert is an essential cou
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Supercharge Conversions With Conversational Display Ads - Ultimate Guide for 2026
Every click, interaction, and conversion is a vital piece of the puzzle that shapes the success of your programmatic display campaigns. In this comprehensive guide, we'll delve into the essential elements that can boost your conversion rates and show you
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The Hidden Half: Contextual Targeting Reaches the Missing 50% of Mobile Users
In this guide, we'll explore why behavioral targeting is falling short, the true cost of missed mobile audiences, and how contextual targeting offers a smarter, future-proof alternative for today's programmatic campaigns. Whether you're a media agency loo
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The 2026 Ultimate Guide to Persona-Driven Advertising: Target, Map, and Activate Campaigns That Excel
Introduction Understanding Contextual Audiences Programmatic advertising utilizes contextual audiences to target ads by considering the unique context of web pages or applications, rather than relying on personal data or user browsing histories. This appr
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