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The 123-Year-Old Media Strategy That Everyone Should be Copying
In his first column for ExchangeWire, Mimmo Palmieri of MIMMS looks at why the Tour de France shows that a lot of good can come from an uphill struggle… The post The 123-Year-Old Media Strategy That Everyone Should be Copying appeared first on ExchangeWir
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Digest: Meta Hit With Additional $567m Child Safety Penalty; Burnham Fast-Tracks Subscription Trap Crackdown
In today's Digest, we discuss a New Mexico judge ordering Meta to pay an additional USD$567m (£419.5m) over child safety issues, Burnham fast-tracking subscription trap crackdown as cost-of-living tour begins, and YouTube extending its shopping affiliate
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Sigma Software Announces AI Practitioner Summit 2026
Sigma Software announced the AI Practitioner Summit 2026, a one-day event dedicated to engineering, technology, and business leaders building AI-powered organisations. The Summit will take place on Thursday, September 17, 2026, at Convene, 810 7th Avenue,
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PubMatic Appoints Megan Ramm as Global Chief Revenue Officer
PubMatic, Inc., the leading AI-powered ad tech company delivering digital advertising performance, today (10th August, 2026) announced the appointment of Megan Ramm as global chief revenue officer. The appointment reflects PubMatic's strong momentum and p
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Transfon BiddingStack Launches Placement Level A/B Testing for Publishers
BiddingStack by Transfon, the unified header bidding and ad management platform, today announced the general availability of placement level A/B testing. Publishers can split live traffic into stable groups, compare refresh settings, ad sizes, lazy-load t
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