Genero
generogrowth.com
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Overview
Genero is a Nordic growth agency that combines marketing, technology, creativity and content to create profitable growth for its clients. It serves startups, scale-ups and multinational corporations from offices including Jakobstad and Stockholm, and has been part of Collaboration Art since January 2026. The company is headquartered in Helsinki, Finland.
News
Igualdad de género en salud
Igualdad de género en salud significa que las mujeres y los hombres se encuentran en igualdad de condiciones para ejercer plenamente sus derechos y su potencial para estar sanos, contribuir al desarrollo sanitario y beneficiarse de los resultados. La equi
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Report
Posti's IPO, why CEOs fail, strategy mistakes, AI's real impact
Sanna Suvanto-Harsaae is one of the most respected business leaders in the Nordics, chairing companies like Finnair, Posti, and BoConcept. She returns for a third time to discuss good vs great leaders, "founder mode", managing crises, making difficult dec
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Report
Why Your Brand is the Only SEO Strategy That Survives AI
By Sebastian Östman. In 2009, three young Swedish-speaking Finns started a marketing agency in a country where we didn't even speak the language of 90% of the population. It might sound like a punchline, but it was the start of Genero. We didn't have a ma
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Report
The FMCG Growth Challenge and Why Measurement Matters
By Rasmus Östman, CEO at Genero. Everyone knows FMCG is competitive-but most brands still fly blind when it comes to understanding what actually drives growth. Walk into any supermarket and you'll see the same scene: crowded shelves, dozens of brands figh
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Report
Robotics, industrial tech and the future of manufacturing in Europe
Axel Ahlström sits at the intersection of manufacturing and technology. After working with major industrial companies in private equity, he co-founded Kvanted, a new 70M€ industrial deep tech VC fund. We talk about the future of manufacturing in Europe, w
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Report
Bootstrapping from zero to 13,5M€ in revenue
How do you profitably grow from zero to 13,5M€ in revenue, with just 20K€ in funding? We sat down to discuss this with Timo Uotila, who co-founded Ebike Center with his brother in 2023. We talk about entrepreneurship, common mistakes, lessons learned, bui
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Through Judge's Eyes
By Teija LaaksoI was serving as a judge in one of the world's largest content marketing competitions, the International Content Marketing Awards, together with my colleague, Genero's Head of Creative Jessica Leino. What a deep and inspiring dive into the
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Report
A new era for Genero by joining forces with Spiltan-backed Collaboration Art
Stockholm / Helsinki, January 14, 2026 - Collaboration Art, a Nordic marketing group backed by Investment AB Spiltan, has acquired Genero. As a result of the transaction, Genero and its founders enter a new phase of international growth as part of a broad
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Report
E-commerce in 2026: what it takes to win
eEquity is one of the Nordics' most active e-commerce investors. We sat down with partner Aida Jammal to discuss what it really takes to build a strong consumer brand in today's market. We cover customer obsession, competing with low-price Chinese players
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Tech stack
Technologies named in job postings at Genero over the last 12 months, by layer, with the share of postings for each.
Technologies in use
5
Postings analysed
1
Stack modernity
77/100AI adopter
Cloud & platforms
Figma
Runway
Developer tools
Adobe After Effects
Adobe Photoshop
AI & ML
Midjourney
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Growth
Hiring Momentum
48/100
Stable
Open positions
1
0 opened / 0 closed in 30 days
ATS activity
Every ~20 hours
Today
Hiring Dynamics
+100%
Hiring Focus
The percentage next to each role is its share of the company's job openings over the last 90 days; the arrow shows the shift versus the previous period.
Design
100% ▲
Offices
Where the company hires and what each office is for
Cities
2
Hiring now
1
Countries
2
Busiest office
Stockholm
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Headquarters
Builds here
Office with open vacancies
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Stockholm
Sweden
Regional office
1 open roles 1 posted in 90 days 50-200 est. staff
hires for Design
Jobs
≈ $52k – $128k per year (Estimated) • In office • Full-Time • 5+ years exp • Stockholm
Midjourney
Runway
Design
Adobe Photoshop
Figma
Adobe After Effects
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