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What we found when Flightradar24 asked us to look closely at their consent setup
A migration story told from the inside - the signals we saw, what we changed, and what the first hours showed. Resulting in over 23 % more personalized ad inventory. Background Flightradar24 is the world's most popular flight-tracking service, serving ove
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Digital waste belongs to your ESG report
Digital waste is a reality - and it should be included in your ESG report In many organizations, sustainability teams are already doing the hard work: tracking emissions, reporting Scope 1-3 impacts, and aligning with evolving ESG frameworks. But one area
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Cut the Waste: How to stop paying for non-human traffic.
How should you deal with the non-human traffic? Our research shows that 30-60% of a typical website's traffic isn't human. The number of visits by AI crawlers, bots, and automated agents has increased significantly. They don't buy products or improve enga
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Bots dont buy, People do - Stay human centric
AI transforms the digital landscape for sure, but bots don't buy - people do. On one hand, algorithms and bots decide whether your brand gets seen. On the other hand, real people make the actual purchase decisions. This creates a strategic paradox for bra
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Unlocking Real-Time Engagement: Transform Your Marketing with Data!
Marketers and business leaders, are you ready to make the most of your data? It is time to move away from traditional push marketing methods and adopt data-driven strategies. This approach allows you to use actionable insights to connect with customers in
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Could edge profiling be the key to unlocking the holy grail of marketing?
The holy grail of marketing is often seen as the ability to deliver the right message to the right person at the right time-all while maximizing ROI and building lasting customer relationships. It's all about personalization, relevance, and impact. The ke
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Can the consent banner be turned into a business asset?
And what makes our banner intelligent Consents are important in many ways. Without them, you don't have the ability or the right to offer a customized user experience. Then, there's the legal and compliance aspect with all the different flavors from local
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How to target browsers and consumers - some thoughts on the latest Google announcement
The recent news that Google will no longer deprecate third-party cookies has created confusion and speculation in the industry. When making plans for the upcoming business quarters, it's good to understand the current situation and the impact of this anno
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Gravito was selected as a technology partner for Swiss media houses
A few days ago, we finalised an agreement with Swiss media after completing the proof of concept phase. Things are moving forward, and a dedicated Gravito environment has been set up to connect Swiss media users. We are thrilled to share the press release
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Destiny Media Technologies, Inc.: Destiny Media Technologies Schedules Fiscal 2026 First Quarter Earnings Release and Webinar
Vancouver, British Columbia--(Newsfile Corp. - January 7, 2026) - Destiny Media Technologies Inc. (TSXV: DSY) (OTCQB: DSNY), a pioneer in music promotional delivery services, announced today that it
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