Groove X

Groove X develops companion robots for the consumer market and is best known for creating Lovot, an affectionate social robot designed to provide emotional interaction and companionship. The company designs integrated hardware and software combining sensors, actuators and behavioral AI to produce pet‑like behaviors and encourage human–robot bonding rather than task automation. Groove X targets households and family consumers in Japan and international markets, positioning its robots as lifestyle devices for emotional wellbeing.