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Overview
Putting KPIs on rocket ships since 2010. Then watching them blow up. Working on more sustainable paths to growth these days.
News
A Response to Lars Lofgren's Codesmith Piece
A detailed response to Lars Lofgren's Codesmith article, examining omitted context, disputed claims, Reddit moderation accusations, bootcamp industry collapse, Codesmith's lawsuit, and the evidence behind the controversy.
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The Weighted Highland Cow Scam: How it Works and Where to Buy a Real Highland Cow
Looking for a real weighted highland cow and don't want to get scammed? I found the real one here. Read on and I'll prove it. During the summer, my long term partner shared an Instagram ad similar to this one: View this post on Instagram A post shared by
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The Story of Codesmith: How a Competitor Crippled a $23.5M Bootcamp By Becoming a Reddit Moderator
Let's say you decide to start a coding bootcamp. Your background is in pedagogy and you love teaching. Your parents were teachers. You find a co-founder, raise a bit of money, and pour your soul into your company. The first couple of years, students love
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Are Vendafly and Digital Chill Mart legit? I Put Them to the Test
Depends on how you define legit. I did some digging into these folks. And everything about their business screams "hey, we're super duper sketchy!" It's so bad that I'm still shocked that my Windows key worked (yes, I bought one). First, Vendafly and Digi
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The Next Phase of B2B Content Marketing: Influencer Nodes
AI isn't just fucking up SEO. I believe it's fucking up all of B2B content marketing. Right now, 2 paths are viable. One is a race to the bottom. The other (if I'm right) will survive AI. First, let's ground ourselves on where we're at in the evolution of
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