Lumar

You're publishing useful, relevant content, but it's still not appearing in generative search. The usual SEO signals don't seem to explain why. Maybe AI is just being "unpredictable"? A lack of visibility can have several possible causes, and ranking posi

Welcome back to our GEO series! Over the course of this series, we've looked at the different factors that can influence whether content appears in generative search. Now, we need to think about how we measure them. How can we understand whether a page is

Welcome back to our GEO series! So far, we've looked at page eligibility, the different roles semantic relevance can play, and what makes individual passages easier to retrieve and cite. Next, we're covering authority. We tend to misunderstand authority i

Welcome back to our GEO series! Your content can be highly relevant to a query and still never make it into an AI-generated response. In the previous article, we touched on one reason why: a relevant passage may still be unsuitable for citation if it reli

Welcome back to our GEO series! In the previous article, we explored candidate page selection and how AI systems determine which pages are eligible for retrieval. Semantic relevance can help inform that decision, but its role extends beyond candidate sele