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Overview

This used to be the personal blog of Mark E. Jeftovic, co-founder and CEO of the easyBrand HoldCo (easyDNS, Domainsure, Zoneedit, and our most recent micro-acquire, the cron scheduling service Cronly, among others).Under lockdowns I ramped up the blog, added a newsletter service covering Bitcoin an.

News

Blog 24 days ago
The "Bitcoin Only" Era is Over.
(From The Sovereign Capitalist Letter #65. I was traveling at the time of the Coinkite vulnerability, surfacing a recurring theme around how to safely balance cold storage and emergency access when on the road). Just when I thought the sentiment couldn't
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Blog 2 months ago
Deflationary Money Hits Different: Losing Half Its Price and Winning Anyway
Written by Bryan Lutz, Contributor at The Sovereign Capitalist: The FUD is back, baby. Bitcoin is down nearly half from its 2025 high. And now, the obituaries are out of cold storage and back in heavy rotation. Sentiment surveys are scraping levels we hav
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Blog 2 months ago
When The Monetary Laws Of Physics Change
"You just wait until the next bear market…" Last month, I talked about how many of the legendary investors I've long followed as well as many of my contemporary financial commentators (speaking specifically of the contrarian ilk), are almost unanimous in
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Blog 2 months ago
Canada Was a Liberal Paradise …Until the Liberals Took Over
There was a version of this country that worked. This was a country that used to punch above its weight across all key metrics and in a large part, did so espousing classical liberal values. Multiculturalism here was both uncontroversial and functional. P
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Blog 3 months ago
Is Jeremy Grantham Right Or Wrong About Bubbles (and Bitcoin)?
The data shows the opportunity cost of avoiding bubbles in the modern era. Jeremy Grantham built a career calling bubbles. With his AUM ranging from the 65B to 120B level over his career, he's been fairly prescient about avoiding them on behalf of his cli
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