Sama

Sama provides data annotation and model validation for computer vision and generative AI, covering the labelling, quality review and difficult edge-case work that training these systems demands. It was founded as a social enterprise and hires and trains workers in East Africa and India, publishing the wages, retention and career outcomes of the people it employs rather than treating the workforce as invisible. Automotive, retail and technology customers use it for high-accuracy datasets that automated labelling alone cannot produce.