Situationgroup

Situation Group is a digital-first marketing agency headquartered in New York City, specializing in experiential and entertainment branding. Founded in 2001, the agency crafts data-driven digital strategies, creative campaigns, and audience engagement solutions primarily for live entertainment, Broadway shows, arts organizations, and higher education institutions. Through a combination of media planning, storytelling, and digital innovation, the firm helps iconic cultural brands build enduring relationships with their audiences.