Overview
News
Technologies
Salaries
Products
People
Growth
Offices
Financials

Overview

Skyword is a Boston marketing technology company founded in 2010 that runs content production at scale. Its platform combines a freelance creator network with workflow and analytics so brands publish consistently. The company serves enterprise marketing teams in North America and Europe.

News

Blog 2 months ago
Ungating Content: The Enterprise Marketer's Guide to Balancing AI Search and Lead Generation
We've found the biggest obstacle in the ungated content debate isn't making the decision, it's having the wrong ideas about what content should be public, what should be exclusive, and why.This article explains the new rules of AI visibility and introduce
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Blog 3 months ago
How to Adapt Enterprise Content Strategy for the AI Search Era
AI search is becoming the buyer's first advisor. It helps people explain categories, compare options, surface risks, and decide which brands deserve a closer look before they visit your site or talk to sales. Enterprise content strategy has to move from a
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Blog 5 months ago
FAQ: Skyword's Approach to Using GenAI
Agency Strategy and Capabilities What is Skyword's overall approach to GenAI? Skyword uses GenAI to enhance human expertise - never replace it. Our entire model begins with original, expert-created content developed by journalists, strategists, and subjec
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Blog 5 months ago
AI didn't break content. It broke ownership.
The biggest risk of generative AI isn't hallucination. It's the quiet erosion of ownership. For decades, brand content carried an implicit contract. If it went out under your logo, someone inside the organization stood behind it. Accuracy, judgment, and i
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Blog 5 months ago
How GenAI Is Reshaping B2B Buyer Decisions in 2026
AI is changing how B2B buyers make decisions - and most of that decision-making now happens without ever visiting your website. Buyers use copilots, conversational search, and AI assistants to research categories, compare vendors, and short-list solutions
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Growth

Hiring Momentum
73/100
Growing
Open positions
1
1 opened / 0 closed in 30 days
ATS activity
Every ~3 hours
Today
Hiring Dynamics +100%
Hiring Focus
The percentage next to each role is its share of the company's job openings over the last 90 days; the arrow shows the shift versus the previous period.
Sales
100%

Offices

Where the company hires and what each office is for
Cities
1
Hiring now
0
Countries
1
Boston United States
HQ
50-200 est. staff