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Overview
TargetVideo is an ad solutions powerhouse that provides content monetization and digital advertising services to publishers and advertisers.
News
Long-Form Video: Make the Most Out of Your Longer Content
Ever since social media apps like TikTok took the world by storm, we've been hearing about the importance of short-form video content in reaching and engaging audiences. But does the emergence of shorter formats mean that long-form video is a thing of the
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10 Tips on How to Improve Video Engagement
A visitor lands on your website. They scroll, pause on a video, maybe even hit play - then drop off within seconds. No interaction, no return visit, no ad revenue. It's a common scenario for many publishers, and a costly one. Because, while video may be o
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5 Live Streaming Tips & Best Practices to Foolproof Your Strategy
For many video publishers, live streaming is no longer just a nice-to-have. It is a crucial part of their strategy and one of the most effective tools for digital engagement. But just clicking the "Go Live" button is not enough to truly reap its benefits.
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Mastering CTV Advertising: A Guide to Reaching Modern Viewers for Advertisers
Connected TV (CTV) has quickly become a key channel for brands and advertisers as more viewers move from traditional TV to streaming platforms. And it's no wonder! CTV advertising combines TV's broad reach with the precise targeting of digital advertising
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TargetVideo Platform Update 7.4. - New OTT Traffic Driver & OTT Builder Upgrades
With our last platform update, we added new playlist filtering options and launched the Vertical Lightbox content unit - and we're not slowing down. With Platform Update 7.4., we are introducing our brand-new OTT Traffic Driver content unit and several ex
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