{"question":"Which consumer goods startups in the United States raised money recently?","answer":"29 consumer goods startups based in the United States announced or filed 33 venture rounds in the last 12 months, $171.9M of it stated. 10 of the rounds came in the last 90 days. The largest: Truemed (Series A · $34M), Ammortal (Venture round · $25M) and Freaks of Nature (Venture round · $14.1M). 5 of these startups are hiring now, with 28 open roles.","country":"United States","sector":"Consumer goods","rounds_12m":33,"startups":29,"stated_usd":171906417,"hiring_startups":5,"rounds":[{"name":"Agency Tool Company","url":"https://alion.io/company/agency-tool-company","round":"Venture round","amount_usd":8736117,"date":"2026-10-26","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Opply","url":"https://alion.io/company/opply","round":"Venture round","amount_usd":7500000,"date":"2026-10-21","source":"announcement","investors":["Chalfen Ventures","Index V"],"open_roles":6},{"name":"Vinyl Health","url":"https://alion.io/company/vinylhealth","round":"Seed","amount_usd":2000000,"date":"2026-10-20","source":"announcement","investors":["HealthX Ventures"],"open_roles":0},{"name":"OISELLE","url":"https://alion.io/company/oiselle","round":"Venture round","amount_usd":500000,"date":"2026-10-16","source":"SEC Form D","investors":[],"open_roles":0},{"name":"TailorAccess","url":"https://alion.io/company/tailoraccess","round":"Venture round","amount_usd":200000,"date":"2026-09-30","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Poppins","url":"https://alion.io/company/poppins-2","round":"Venture round","amount_usd":2645000,"date":"2026-09-28","source":"SEC Form D","investors":[],"open_roles":0},{"name":"RunLoyal","url":"https://alion.io/company/runloyal","round":"Venture round","amount_usd":1267339,"date":"2026-09-17","source":"SEC Form D","investors":[],"open_roles":2},{"name":"Cradlewise","url":"https://alion.io/company/cradlewise","round":"Series A","amount_usd":12000000,"date":"2026-09-03","source":"announcement","investors":["3one4 Capital"],"open_roles":0},{"name":"Monteforte Group","url":"https://alion.io/company/monteforte-group","round":"Venture round","amount_usd":1500000,"date":"2026-09-01","source":"SEC Form D","investors":[],"open_roles":0},{"name":"This website is operated by Your Poppy, Inc.","url":"https://alion.io/company/poppyflowers","round":"Convertible note","amount_usd":80000,"date":"2026-08-28","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Jumplights","url":"https://alion.io/company/jumplights","round":"Convertible note","amount_usd":308000,"date":"2026-07-28","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Terram Lab","url":"https://alion.io/company/terram-lab","round":"Venture round","amount_usd":14000963,"date":"2026-06-16","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Agency Tool Company","url":"https://alion.io/company/agency-tool-company","round":"Convertible note","amount_usd":3619990,"date":"2026-05-26","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Proper Voltage","url":"https://alion.io/company/propervoltage","round":"Venture round","amount_usd":6549990,"date":"2026-05-12","source":"SEC Form D","investors":[],"open_roles":10},{"name":"Crown Affair","url":"https://alion.io/company/crownaffair","round":"Venture round","amount_usd":4999988,"date":"2026-05-06","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Vinyl Health","url":"https://alion.io/company/vinylhealth","round":"Venture round","amount_usd":1000000,"date":"2026-04-30","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Phoam Labs","url":"https://alion.io/company/phoam-labs","round":"Venture round","amount_usd":1164008,"date":"2026-04-10","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Ionava","url":"https://alion.io/company/ionava","round":"Convertible note","amount_usd":270000,"date":"2026-04-10","source":"SEC Form D","investors":[],"open_roles":0},{"name":"The Alloy Market","url":"https://alion.io/company/thealloymarket","round":"Convertible note","amount_usd":600000,"date":"2026-03-30","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Vitl","url":"https://alion.io/company/vitl","round":"Venture round","amount_usd":7500000,"date":"2026-03-25","source":"announcement","investors":[],"open_roles":0},{"name":"Shopbeni","url":"https://alion.io/company/shopbeni","round":"Venture round","amount_usd":815000,"date":"2026-03-24","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Love, Nala","url":"https://alion.io/company/lovenala","round":"Venture round","amount_usd":1749996,"date":"2026-03-16","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Naked Revival","url":"https://alion.io/company/nakedrevival","round":"Convertible note","amount_usd":73460,"date":"2026-03-06","source":"SEC Form D","investors":[],"open_roles":0},{"name":"This website is operated by Your Poppy, Inc.","url":"https://alion.io/company/poppyflowers","round":"Convertible note","amount_usd":772500,"date":"2026-02-27","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Ammortal","url":"https://alion.io/company/ammortal","round":"Venture round","amount_usd":24999989,"date":"2026-02-26","source":"SEC Form D","investors":[],"open_roles":4},{"name":"Montana Knife Company","url":"https://alion.io/company/montanaknifecompany","round":"Venture round","amount_usd":5900008,"date":"2026-01-28","source":"SEC Form D","investors":[],"open_roles":0},{"name":"PostProcess Technologies","url":"https://alion.io/company/postprocess","round":"Venture round","amount_usd":3100000,"date":"2026-01-27","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Deimos Materials","url":"https://alion.io/company/deimos-materials","round":"Venture round","amount_usd":15,"date":"2026-01-20","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Freaks of Nature","url":"https://alion.io/company/freaksofnature","round":"Venture round","amount_usd":14104806,"date":"2026-01-14","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Naked Revival","url":"https://alion.io/company/nakedrevival","round":"Convertible note","amount_usd":14592,"date":"2026-01-01","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Truemed","url":"https://alion.io/company/truemed","round":"Series A","amount_usd":34000000,"date":"2025-12-23","source":"announcement","investors":["Andreessen Horowitz","Bessemer Venture Partners","Long J"],"open_roles":6},{"name":"Modern Prairie","url":"https://alion.io/company/modern-prairie","round":"Venture round","amount_usd":2000000,"date":"2025-12-08","source":"SEC Form D","investors":[],"open_roles":0},{"name":"Plant People","url":"https://alion.io/company/plantpeople","round":"Venture round","amount_usd":7934656,"date":"2025-11-13","source":"SEC Form D","investors":[],"open_roles":0}],"html_url":"https://alion.io/funded-startups/united-states/consumer-goods","json_url":"https://alion.io/funded-startups/united-states/consumer-goods.json","offers":[{"id":"company.list","title":"Companies by industry, country, size, technology and hiring","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per company in a list","note":"the whole list with a card per company","call":{"mcp_tool":"search_companies"},"human":"https://alion.io/catalog?offer=company.list&for=funded-startups%2Funited-states%2Fconsumer-goods"},{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"any company of the list in depth","call":{"mcp_tool":"get_company"},"human":"https://alion.io/catalog?offer=company.slices&for=funded-startups%2Funited-states%2Fconsumer-goods"}],"meta":{"source":"Alion (alion.io), CC BY-SA 4.0","updated_at":"2026-11-09T05:28:55+00:00","built_at":"2026-11-09T05:28:55+00:00","indexable":true,"generated_at":"2026-11-09T11:45:47+00:00","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json"}}