{"id":2572921,"url":"https://alion.io/job/aacn-public-relations-specialist","title":"Public Relations Specialist","company":{"id":42574,"name":"AACN","domain":"aacn.org","url":"https://alion.io/company/aacn","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"ADP","truth_index":null},"role":"Communications","role_family":"Communications","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"inferred_payroll_markers","remote_working_hours":null,"hiring_geo_confidence":"inferred","locations":[],"countries":[],"hiring_countries":["US"],"hiring_countries_total":1,"salary":{"min":101223,"max":126529,"currency":"USD","period":"year","gross":null,"usd_annual":126529},"salary_estimate":null,"experience_years_min":7,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"closed","first_seen_at":"2026-10-14T21:00:00Z","employer_posted_date":"2026-10-14","last_verified_at":"2026-10-23T08:52:37Z","board_verified":false,"closed_at":"2026-10-23T08:52:37Z","days_open":8,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":8},"description":"POSITION SUMMARY\nPosition Title: Public Relations Specialist\nDepartment: Integrated Marketing\nReports to: Integrated Marketing Director\nAbout the Organization: The American Association of Critical-Care Nurses (AACN) is the largest specialty nursing organization in the world, representing the interests of more than 550,000 nurses who are charged with caring for acutely and critically ill patients. AACN is dedicated to creating a healthcare system driven by the needs of patients and families where acute and critical care nurses make their optimal contribution. Visit us online at http://www.aacn.org.\nAACN is an equal opportunity employer and prohibits discrimination against or harassment of any person employed by or seeking employment with AACN on the basis of race, color, religion, creed, sex and gender (including pregnancy, childbirth, breastfeeding or related medical conditions, gender identity, gender expression, and sexual orientation), ancestry, national origin, age (40 or older), disability (mental and physical), military or veteran status, marital status, medical condition, or genetic information and any other basis protected by federal, state or local law or ordinance or regulation.\nApplication Instructions:Interested individuals can visit our Careers Page and apply for thePublic Relations Specialist role. Any questions can be directed to: . This position is remote. Some travel may be required.\nPosition Purpose: The Public Relations Specialist is responsible for independently evaluating, developing, and managing public relations, media relations, and external communications initiatives that support AACN’s strategic priorities, advocacy efforts, products, programs, and member engagement objectives.\nThis role serves as a subject matter expert within the Integrated Marketing function, applying specialized knowledge in public relations, media relations, storytelling, messaging, and reputation management to evaluate communication needs, develop recommendations, and determine appropriate communication approaches and tactics aligned with organizational priorities.\nThe Public Relations Strategist partners with the Integrated Marketing Director, organizational leaders, marketing teams, product owners, and external partners to identify communication opportunities, develop effective approaches, and deliver impactful communications that strengthen AACN’s visibility, reputation, and connection with key audiences.\nThe role exercises independent judgment and discretion in managing complex communication assignments, evaluating opportunities and risks, determining appropriate communication approaches, and advising stakeholders on public relations activities. The position operates within established organizational strategy while independently determining methods, tactics, and execution approaches to achieve communication objectives.\nMain Accountabilities & Results:\nDevelops and executes public relations and media relations initiatives aligned with organizational priorities and communication strategies established by Integrated Marketing leadership.\nPartners with the Integrated Marketing Director and key stakeholders to translate organizational priorities into communication plans, messaging recommendations, media opportunities, and storytelling approaches.\n\nProvides subject matter expertise and recommendations regarding public relations opportunities, media engagement, audience considerations, messaging strategies, and communication tactics.\n\nCollaborates with business partners, product owners, marketing strategists, clinical leaders, and subject matter experts to identify opportunities to amplify organizational initiatives, programs, products, and thought leadership.\n\nMaintains a strong understanding of AACN’s mission, strategic priorities, governance structure, advocacy initiatives, healthcare environment, and industry trends to inform effective communication recommendations and execution.\n\nEvaluates and manages assigned media relations activities, including identifying opportunities, determining appropriate outreach and engagement approaches, responding to media inquiries, and developing relationships with journalists, media outlets, and external partners.\nDevelops and oversees communication materials, including press releases, media advisories, key messages, executive talking points, briefing documents, FAQs, and other public relations resources, ensuring they reflect appropriate messaging, audience considerations, and organizational priorities.\n\nBuilds and maintains relationships with media contacts and external partners to support AACN’s visibility, reputation, and thought leadership objectives.\n\nMonitors media coverage, industry trends, public conversations, and emerging issues to identify opportunities, assess communication needs, and provide recommendations to support organizational decision-making.\n\nAnalyzes public relations outcomes, including media coverage, audience engagement, visibility, and other performance indicators, to assess effectiveness, identify opportunities and risks, and recommend adjustments to communication approaches.\n\nMaintains relationships with external public relations partners, vendors, and communication resources to support effective execution of initiatives.\n\nPartners with organizational leaders to support high-visibility communications that support executive leadership, crisis response, advocacy efforts, and organizational priorities.\nAdvises AACN leadership, including the President, President-elect, and Board of Directors, on media engagement by evaluating communication needs, recommending messaging and interview approaches, and developing briefing materials, talking points, and other communications aligned with established organizational priorities and messaging direction.\n\nSupports onboarding and communications planning for incoming Presidents and Presidents-elect by managing communication timelines, preparing messaging materials, coordinating media considerations, and ensuring communication needs are addressed.\n\nPartners with the Director of Integrated Marketing and senior leaders to address media inquiries, emerging issues, and public-facing communication needs by providing recommendations, developing appropriate communications materials, and supporting implementation.\n\nProvides communications expertise for crisis and advocacy matters by assessing communication needs, evaluating risks, recommending approaches and priorities, developing materials, and independently managing assigned workstreams within established organizational direction.\n\nCollaborates across marketing and organizational teams to ensure communications are audience-focused and aligned with organizational priorities, providing public relations expertise and recommending tactics and approaches for crisis, advocacy, and high-priority communications.\nPartners with the social media team to monitor conversations, audience sentiment, emerging issues, and relevant discussions, using insights to provide recommendations and inform communication approaches and opportunities for proactive engagement.\n\nCollaborates with marketing leaders and channel specialists to provide public relations expertise, recommend communication tactics, and support timelines and channel execution for crisis, advocacy, and high-priority organizational communications.\n\nBuilds and maintains strong working relationships with internal stakeholders, external partners, and media contacts to support effective communication execution, collaboration, and organizational objectives.\n\nUpholds the organization’s talent philosophy and values.\n\nPerforms other duties as assigned.\n\nSkills Required:\nDemonstrated experience independently managing and executing public relations, media relations, and communications initiatives that support organizational priorities and established communication strategies.\n\nAdvanced understanding of media relations practices, including media outreach, relationship management, story development, press materials, interview coordination, and media engagement processes.\n\nExceptional writing and editing skills with demonstrated experience developing high-quality communications materials, including press releases, executive communications, talking points, FAQs, media advisories, and other public-facing content.\n\nAbility to translate organizational priorities, products, advocacy initiatives, and clinical topics into compelling stories and communications materials that effectively engage target audiences.\n\nStrong understanding of integrated marketing and communications principles, including how public relations supports broader campaigns, organizational initiatives, and audience engagement efforts.\n\nExperience supporting crisis, issues management, and advocacy communications by coordinating messaging, developing communication materials, and executing approved communication plans across multiple channels.\n\nStrong collaboration and relationship-building skills with the ability to effectively partner with executives, volunteer leaders, media contacts, business partners, and cross-functional teams to support communication objectives.\n\nExperience using media monitoring, social listening, analytics, and audience insights to evaluate communication effectiveness, identify opportunities, and provide recommendations to improve engagement.\n\nStrong project management, organizational, and prioritization skills with the ability to independently manage multiple communication initiatives, coordinate deadlines, and ensure timely execution.\n\nExcellent judgment, discretion, communication, and problem-solving skills with the ability to manage sensitive, high-visibility communications, evaluate situations, and determine appropriate next steps within established organizational priorities.\n\nEducation and/or Experience:\nBachelor's degree in Public Relations, Communications, Journalism, Marketing, English, or an equivalent combination of education and experience.\n\nMinimum 7 years of progressive experience in public relations, media relations, corporate communications, or a related field, with demonstrated ability to independently manage complex communications initiatives and deliver high-quality results with limited supervision.\n\nDemonstrated experience developing and managing public relations and communications strategies that support organizational priorities, brand awareness, stakeholder engagement, and business objectives, with the ability to independently assess communication needs and recommend appropriate approaches.\n\nExperience managing media relationships and evaluating media opportunities, including developing executive communications, messaging, talking points, briefing materials, and other communications aligned with organizational priorities.\n\nExperience managing crisis communications, advocacy communications, or issues management by assessing communication needs and risks, recommending messaging and communication approaches, and managing initiatives within established organizational direction.\n\nExperience exercising independent judgment in managing complex communications initiatives, prioritizing competing demands, advising cross-functional stakeholders, and evaluating communication effectiveness through media monitoring, audience insights, engagement metrics, and other measurement tools.\n\nPhysical Requirements:\nIn addition to the responsibilities outlined in the job description, the following requirements represent the essential functions of this job, which must be met by an individual to perform successfully. Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions. Upon request, the organization will engage in an interactive process to identify and implement reasonable accommodations.\nThis position involves frequent communication and collaboration with internal stakeholders, external partners, media contacts, and organizational leaders through...","description_format":"text","description_chars":13865,"description_truncated":true,"requirements":{"experience_years_min":7,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[{"language":"English","level":"All levels","optional":false}]},"benefits":["Flexible schedule"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Medical Education & Training","Healthcare Associations & Regulators"],"lifecycle":[{"event":"open","at":"2026-10-14T23:22:12Z"},{"event":"close","at":"2026-10-23T08:52:37Z"}],"visa":[],"liveness":null,"pay":{"stated_usd_annual":126529,"is_top_pay":false},"html_url":"https://alion.io/job/aacn-public-relations-specialist","json_url":"https://alion.io/job/aacn-public-relations-specialist.json","meta":{"generated_at":"2026-10-24T00:52:43Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":1345,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-25T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":42574},"rest":"https://alion.io/mcp/rest/get_company?id=42574"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Faacn-public-relations-specialist"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Faacn-public-relations-specialist"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Faacn-public-relations-specialist"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/aacn-public-relations-specialist\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Faacn-public-relations-specialist"}]}