{"id":3374681,"url":"https://alion.io/job/abb-marketing-communications-specialist","title":"Marketing Communications Specialist","company":{"id":44977,"name":"ABB","domain":"abb.com","url":"https://alion.io/company/abb","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"A","score":91,"open_postings":208,"ghost_share":0,"stale_share":0.558,"repost_share":0.005,"time_to_fill_p50_days":21,"computed_at":"2026-11-01T06:10:25Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Madrid, Spain"],"countries":["ES"],"hiring_countries":["ES"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":48000,"max_usd":92000,"period":"year","method":"role_seniority_country_cell","sample_n":20},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Salesforce","optional":false},{"name":"Adobe Photoshop","optional":true}],"status":"live","first_seen_at":"2026-10-26T00:00:00Z","employer_posted_date":"2026-10-26","last_verified_at":"2026-11-01T19:34:26Z","board_verified":true,"closed_at":null,"days_open":6,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":6},"description":"At ABB, we help industries run leaner and cleaner-and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.\nThis position reports to:\nHub Marketing & Communications Manager Energy Industries Central & Southern Europe__\nYour Role and Responsibilities\nAs Marketing Communications Specialist for the Energy Industries and Measurement and Analytics Divisions, part of the ABB Automation Business Area, you'll play a key role in shaping and executing impactful B2B marketing communications programs that support business growth and strengthen ABB's market presence.\nWorking closely with global, regional, and local stakeholders, you will develop and deploy innovative marketing and communication initiatives across a variety of channels, ensuring alignment with communication strategies, standards, and brand guidelines.\nIn this role, you will create and execute integrated marketing campaigns, generate leads through digital marketing, advertising, sponsorships, events, and promotional activities, and leverage web and social channels as the hub of the customer journey. You will have the opportunity to combine strategic thinking with hands-on execution while contributing directly to business success in Spain.\nThis role is contributing to the Energy Industries and Measurement and Analytics Divisions in Spain.\nThe work model for the role is: #Li-hybrid\nYou will be mainly accountable for:\nDesigning and executing integrated marketing communication plans that strengthen brand visibility, supporting business growth, and delivering measurable results.\nDriving lead generation through engaging advertising, digital and social media campaigns, leveraging web channels as the center of a connected customer journey.\nBuilding and nurturing strong relationships with trade media, customers, and industry associations while creating compelling content across multiple communication channels.\nLeading the planning and execution of events and exhibitions, from brand experience and campaign promotion to lead generation and follow-up, ensuring maximum business impact.\nBringing creative ideas to life by developing innovative communication concepts that align with ABB's global brand guidelines and business messaging, while collaborating with internal and external partners.\nCreating and localize impactful marketing assets, including sales tools, digital content, and promotional materials that empower customer-facing teams and strengthen market presence.\nSupporting internal communication initiatives that foster employee engagement, strengthening company culture, and bringing people together around shared goals.\nCollaborating with a dynamic global communication community, sharing best practices, embracing innovation, and contributing to a culture built on ABB's values of safety, integrity, and accountability.\nOur teams support each other, collaborate, and never stop learning. Everyone brings something unique, and together we push ideas forward to solve real problems. Being part of our team means your work matters - because the progress we make here creates real impact out there.\nYou will join aninternational, talented and high performing team, where you will be able to thrive.\nQualifications for the Role\nDegree in marketing & communications, digital marketing or similar studies\nAt least 5 years of experience in B2B marketing communications. Experience in the automation industry is a strong advantage.\nProven expertise in event management and media relations.\nSolid understanding of digital marketing communications, CRM systems, and marketing automation tools. Experience with Salesforce (SFDC) and Pardot is a plus.\nKnowledge of Adobe Photoshop and/or InDesign is considered an advantage.\nStrong analytical skills with experience tracking communication metrics, measuring performance, and managing KPIs.\nProactive, open-minded, and comfortable taking ownership while embracing new challenges and opportunities.\nExcellent collaboration and communication skills, with the ability to thrive in a matrix and remote-working environment.\nNative-level Spanish (written and spoken) and fluency in English (written and spoken) are required.\nValid visa and/or work permit to work in Spain as well as Spanish driving license.\nWhat’s in it for you?\nWe want you to bring your full self to work-your ideas, your energy, your ambition. You’ll have the tools and freedom to grow your skills, shape your path, and take on challenges that matter. Here, your work creates impact you can see and feel, every day.\nBenefits\nFrom well-being to retirement, ABB offers benefits that support every stage of your career.\n Lunch Allowance / Cantine: Enjoy subsidized meals or canteen access depending on your location.\n Home Office Flexibility: Work from wherever suits you best thanks to our flexible remote work options.\n Company Mobile Phone: Stay connected with a corporate phone - no need to mix work and personal calls.\n Benefits Platform: Enjoy exclusive deals and discounts on everything from tech to travel through our employee benefits portal.\n Employee Share Acquisition Plan: Want to invest in your future? Join our share acquisition plan and grow with the company.\nLearning & Training: Take advantage of a wide range of learning opportunities grow, upskill, and move forward in your career.\nCareer Development: Expect plenty of chances to advance your career internally with our Open Job Market, with support to explore new roles and take on exciting challenges!\n Flexible Work Practices: We get that life happens - we support a healthy balance between your professional and personal life.\n Wellbeing Program: From mental health support to wellness activities, we’ve got your back-mind and body.\nMore about us\nABB is a global technology leader in electrification and automation, enabling a more sustainable and resource-efficient future. By connecting its engineering and digitalization expertise, ABB helps industries run at high performance, while becoming more efficient, productive and sustainable so they outperform. At ABB, we call this ‘Engineered to Outrun’. The company has over 140 years of history and around 110,000 employees worldwide. ABB’s shares are listed on the SIX Swiss Exchange (ABBN) and Nasdaq Stockholm (ABB). www.abb.com\nAt ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity, generations, etc. Together, we are embarking in a journey where each one of us, individually and collectively, welcomes and celebrates individual differences.\nGuide the future. This is where innovation accelerates, industries are reimagined, and your impact powers the world ahead. Run What Runs the World.\n#ABBCareers\n#RunwithABB\n#Runwhatrunstheworld\nBuilding a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences.\nReady to make an impact?\nApply today or visit https://www.abb.com to learn more about the impact of our solutions across the globe.","description_format":"text","description_chars":7148,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"phd","optional":false},"security_clearance":false,"languages":[{"language":"Spanish","level":"All levels","optional":false},{"language":"English","level":"Advanced (C1)","optional":false}]},"benefits":["Flexible schedule","Home office"],"hiring_locations":[{"name":"Spain","iso":"ES","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Creative Agencies","Power Grid","Industrial Automation","Industrial Robotics"],"lifecycle":[{"event":"open","at":"2026-10-28T02:21:32Z"}],"visa":[],"liveness":{"score":63,"band":"ok","label":"Likely open","p_open":1,"p_active":0.632,"p_room":1,"age_days":6,"expected_fill_days":21,"reasons":["conf:2","stale_co","velocity","win:early","comp:brand"],"computed_at":"2026-11-01T06:10:25Z"},"pay":null,"html_url":"https://alion.io/job/abb-marketing-communications-specialist","json_url":"https://alion.io/job/abb-marketing-communications-specialist.json","meta":{"generated_at":"2026-11-01T23:15:33Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":35443,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-02T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":44977},"rest":"https://alion.io/mcp/rest/get_company?id=44977"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fabb-marketing-communications-specialist"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fabb-marketing-communications-specialist"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fabb-marketing-communications-specialist"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/abb-marketing-communications-specialist\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fabb-marketing-communications-specialist"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3374681}},{"tool":"search_jobs","arguments":{"company":"abb.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3374681},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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