{"id":831100,"url":"https://alion.io/job/abhibus-content-writing-internship","title":"Content Writing Internship","company":{"id":694615,"name":"Abhibus","domain":"abhibus.com","url":"https://alion.io/company/abhibus","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"SmartRecruiters","truth_index":null},"role":"Early Careers","role_family":"Early Careers","seniority":"intern","employment_type":"internship","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Hyderabad, India"],"countries":["IN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":7500,"max_usd":14500,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":621},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"ChatGPT","optional":false},{"name":"Gemini","optional":false},{"name":"LLM","optional":false}],"status":"live","first_seen_at":"2026-09-08T11:54:31Z","employer_posted_date":"2026-09-08","last_verified_at":"2026-10-12T08:26:19Z","board_verified":true,"closed_at":null,"days_open":33,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":33},"description":"AbhiBus is a leading online bus-ticketing platform that aggregates ticket inventory from over 4,000 bus operators - including major State Road Transport Corporations (SRTCs), covering more than 3.5 lakh (350,000+) routes across India. The AbhiBus website and apps allow users to check amenities provided by bus operators, compare booking fares, check bus timings in the searched route, live tracking of the bus before arrival, cancellation protection options and other facilities. It is the official ticketing partner for several state road transport corporation bus tickets and IRCTC bus bookings.\nAbhiBus is owned and operated by ixigo (Le Travenues Technology Limited), India’s leading OTA for the Next Billion Users. With over 54 crore Annual Active Users in FY25, ixigo offers AI-powered train, flight, bus, and hotel bookings through its platforms - ixigo, ConfirmTkt, and AbhiBus.\n We are looking for someone who can help abhibus become the most useful and discoverable destination for people searching for bus travel information and booking options.\nThis is not a traditional content-writing role.\nYou will own the process of researching, creating, optimizing and continuously improving high-value pages on abhibus so that they perform across:\n\nGoogle Search\n\nAI Overviews\n\nChatGPT\n\nGemini\n\nOther AI/LLM-powered discovery experiences\n\nEmerging search and answer engines\n\nThe goal is simple: when a traveller searches for something related to bus travel, routes, operators, destinations, fares, timings, travel planning or booking, abhibus should be one of the most useful and authoritative answers they encounter.\nWhat You'll Do\n1. Research Search & User Intent\n\nIdentify high-value search opportunities across bus routes, operators, destinations, SRTCs, travel queries and booking-related journeys.\n\nUnderstand what users are actually trying to accomplish behind a search query, not just the keyword.\n\nConduct keyword, SERP and competitor research to identify content gaps and opportunities.\n\nIdentify emerging search behaviours and topics before they become obvious opportunities.\n\nBuild content opportunities around both high-volume and high-intent queries.\n\nUnderstand how search behaviour differs between informational, commercial and transactional queries.\n\n2. Own Important AbhiBus Pages\n\nResearch, write and optimize key landing pages across the AbhiBus ecosystem.\n\nImprove existing pages rather than simply producing new content.\n\nCreate content that helps users make decisions while naturally moving them towards booking.\n\nImprove titles, headings, copy, FAQs, internal linking, entity coverage and other on-page elements.\n\nWork with product, engineering and SEO teams to improve the overall search experience of important pages.\n\nEnsure content remains accurate, useful and relevant as routes, operators, prices, policies and traveller behaviour change.\n\n3. Build for Google + AI Search\n\nUnderstand how Google Search, AI Overviews and LLM-based search experiences surface information.\n\nStudy how ChatGPT, Gemini and other AI systems answer travel-related questions.\n\nIdentify what makes a webpage useful and quotable/citable in AI-generated answers.\n\nExperiment with content structures, topical coverage, entity relationships, FAQs, structured information and other approaches that may improve visibility in AI search.\n\nTrack where and how AbhiBus appears or fails to appear in AI-generated answers.\n\nDevelop hypotheses around Generative Engine Optimization / AI Search Optimization and test them rather than blindly following trends.\n\nContinuously experiment as search engines and LLMs evolve.\n\n4. Run Content Experiments\nYou will formulate hypotheses, launch experiments, measure results and document learnings.\n\nDoes changing page structure improve rankings?\n\nDoes adding better first-hand information improve organic traffic?\n\nDoes restructuring FAQs improve visibility?\n\nWhich internal-linking structures improve discovery?\n\nWhich content formats perform better in AI-generated answers?\n\nCan we identify pages with high impressions but low CTR and improve them?\n\nCan content changes improve both organic visibility and booking conversion?\n\nWhat happens when we refresh outdated pages versus creating new pages?\n\nWhich topics should AbhiBus build authority around?\n\nYou will formulate hypotheses, launch experiments, measure results and document learnings.\n\n5. Develop Content Systems\n At abhibus, there are thousands of potential combinations across routes, cities, operators, SRTCs, travel queries and user needs. You will help develop scalable approaches to:\n\nPage templates\n\nContent frameworks\n\nInternal linking\n\nTopic clusters\n\nProgrammatic content\n\nContent refreshes\n\nContent quality checks\n\nSearch-intent mapping\n\nAI-assisted research and content workflows\n\n We are looking for someone who:\nIs genuinely curious.\n\nLoves researching things.\n\nCan write well.\n\nNotices when something doesn't make sense.\n\nIs comfortable asking questions.\n\nWants to understand why something works.\n\nIs excited to experiment with Google and AI search.\n\nLearns quickly from feedback.\n\nTakes ownership of their work.\n\n Candidates are responsible for safeguarding sensitive company data against unauthorized access, use, or disclosure, and for reporting any suspected security incidents in line with the organization's ISMS (Information Security Management System) policies and procedures.","description_format":"text","description_chars":5394,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"English","level":"All levels","optional":false}]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Ticketing","Travel Technology"],"lifecycle":[{"event":"open","at":"2026-09-12T16:41:42Z"}],"visa":[],"liveness":{"score":9,"band":"cold","label":"Long shot","p_open":1,"p_active":0.256,"p_room":0.35,"age_days":33,"expected_fill_days":11,"reasons":["conf:3","velocity","win:tail","comp:junior"],"computed_at":"2026-10-12T06:55:09Z"},"pay":null,"html_url":"https://alion.io/job/abhibus-content-writing-internship","json_url":"https://alion.io/job/abhibus-content-writing-internship.json","meta":{"generated_at":"2026-10-12T11:27:42Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":17800,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-13T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":694615},"rest":"https://alion.io/mcp/rest/get_company?id=694615"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fabhibus-content-writing-internship"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fabhibus-content-writing-internship"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fabhibus-content-writing-internship"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/abhibus-content-writing-internship\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fabhibus-content-writing-internship"}]}