{"id":3272645,"url":"https://alion.io/job/accor-digital-marketing-executive-3","title":"Digital Marketing Executive","company":{"id":8914,"name":"Accor","domain":"accor.com","url":"https://alion.io/company/accor-group","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"SmartRecruiters","truth_index":{"grade":"B","score":76,"open_postings":72,"ghost_share":0,"stale_share":0.958,"repost_share":0,"time_to_fill_p50_days":26,"computed_at":"2026-11-12T10:38:37Z"}},"role":"Marketing","role_family":"Marketing","seniority":"junior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Istanbul, Turkey"],"countries":["TR"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":false},{"name":"Google Ads","optional":false},{"name":"HubSpot","optional":false},{"name":"LinkedIn Ads","optional":false},{"name":"Mailchimp","optional":false},{"name":"WordPress","optional":false},{"name":"PHP","optional":true}],"status":"live","first_seen_at":"2026-10-26T09:43:24Z","employer_posted_date":"2026-10-26","last_verified_at":"2026-11-13T20:11:08Z","board_verified":true,"closed_at":null,"days_open":18,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":18},"description":"The Grand Tarabya Managed by Accor\nAs soon as you step inside The Grand Tarabya Managed by Accor, which holds a very special place in Istanbul's history, you will feel the charm of a 100-years-old past, the highest architectural and aesthetic standards, and the splendor inspired by the sparkle of the Bosphorus. From the 4.500 square meter spa area to the panoramic Bosphorus view of 29 residences and 248 rooms, from the magnificent 1.280 square meter ballroom to the restaurants and bars offering an unforgettable gastronomic adventure, The Grand Tarabya Managed by Accor, combines care, elegance, and comfort in every detail. With its doors opening to the Bosphorus, The Grand Tarabya Managed by Accor, will forever hold its place in your memory.\n We're looking for an enthusiastic and innovative Digital Marketing Executive to join our growing team in Istanbul, Turkey. As a vital member of our marketing department, the ideal candidate will play a key role in developing and executing impactful digital marketing strategies that drive brand awareness, engage target audiences, and generate meaningful leads. If you're a goal-oriented, data-driven marketing professional who thrives in a fast-paced, collaborative environment, we'd love to hear from you!\nDevelop and execute comprehensive digital marketing campaigns across multiple platforms, including social media, email, and search engines\nManage and optimize paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads to maximize performance and ROI\nImplement SEO/SEM strategies to improve organic search rankings and drive consistent website traffic\nCreate and curate engaging, customer-focused content for social media channels, blogs, and email marketing campaigns\nLeverage marketing automation tools to streamline campaign workflows and enhance audience targeting\nConduct A/B testing on campaigns, landing pages, and email content to continuously optimize conversion rates\nAnalyze campaign performance using analytics tools such as Google Analytics and social media insights, delivering data-driven recommendations to improve marketing effectiveness\nCollaborate with cross-functional teams to ensure consistent brand messaging and a unified experience across all digital channels\nManage content publishing through CMS platforms, ensuring accuracy, quality, and timely delivery\nMonitor competitor activities and industry trends to identify new growth opportunities and recommend innovative approaches to enhance our online presence\nManage project timelines and budgets efficiently to meet and exceed marketing objectives\nPrepare and present regular reports on key marketing metrics and campaign performance to stakeholders\n **Education**\nBachelor's degree in Marketing, Digital Marketing, Communications, or a related field\n**Experience**\n0-1 years of experience in digital marketing, with a demonstrated ability to contribute to successful campaigns\nHands-on experience with content marketing, email marketing, and social media marketing strategies\nFamiliarity with project management tools and methodologies to support organized, efficient campaign execution\n**Skills & Tools**\nProficiency in digital advertising platforms, including Google Ads, Facebook Ads, and LinkedIn Ads\nStrong knowledge of SEO/SEM principles and best practices\nExperience working with analytics tools such as Google Analytics and social media insights to drive data-informed decisions\nFamiliarity with marketing automation tools (e.g., HubSpot, Mailchimp, or similar platforms)\nWorking knowledge of CMS platforms such as WordPress for content management and publishing\nUnderstanding of conversion rate optimization (CRO) techniques and A/B testing methodologies\nExcellent written and verbal communication skills, with the ability to craft compelling, customer-focused messaging\nBasic knowledge of HTML/CSS is a plus for managing email templates and landing page updates\nStrong analytical and data-driven decision-making abilities\nDetail-oriented with excellent organizational skills and the ability to manage multiple projects simultaneously\n**Certifications**\nGoogle Ads certification is preferred\n**Domain Expertise**\nUp-to-date knowledge of current digital marketing trends, tools, and best practices\nTurkish language proficiency is a plus, given the role's location in Istanbul, Turkey\nCreative mindset with a track record of contributing to innovative, goal-oriented marketing campaigns","description_format":"text","description_chars":4462,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[{"language":"English","level":"All levels","optional":false},{"language":"Turkish","level":"Advanced (C1)","optional":true}]},"benefits":["Growth opportunities"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Hotels & 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