{"id":3081285,"url":"https://alion.io/job/accor-marketing-communications-manager-2","title":"Marketing & Communications Manager","company":{"id":8914,"name":"Accor","domain":"accor.com","url":"https://alion.io/company/accor-group","size_band":"11-50","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"SmartRecruiters","truth_index":{"grade":"B","score":77,"open_postings":40,"ghost_share":0,"stale_share":0.925,"repost_share":0,"time_to_fill_p50_days":25,"computed_at":"2026-11-01T06:10:25Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Kathmandu, Nepal"],"countries":["NP"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":25000,"max_usd":60000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":5512},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-22T11:33:35Z","employer_posted_date":"2026-10-22","last_verified_at":"2026-11-01T05:51:46Z","board_verified":true,"closed_at":null,"days_open":9,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":9},"description":"\"Why work for Accor?\nWe are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.\nBy joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor, visit https://careers.accor.com/\nDo what you love, care for the world, dare to challenge the status quo! #BELIMITLESS\"\n 1. Regional Strategy Development & Planning\nMarket Analysis & Insight Generation:\nI. Conduct comprehensive analysis of the APAC fermented beverage market to identify trends, growth opportunities, and competitive threats. This includes monitoring market data, consumer insights, and channel dynamics.\nII. Establish and maintain market intelligence systems to track performance, campaign ROI, and competitor activities.\nIII. Synthesize data into actionable insights and strategic recommendations for leadership team.\nStrategic & Operational Planning:\nI. Translate market insights into a clear and actionable APAC marketing strategy, annual operational plans.\nII. Develop and manage the regional marketing budget, ensuring optimal allocation of resources to maximize return on investment (ROI) and achieve commercial objectives.\n2. Brand Building & Marketing Campaigns\nLead the Fermentis brand image building and communication across APAC, ensuring consistency with the group's global brand strategy and effectiveness of brand messaging defined by the Global Communication team.\nPlan and execute targeted online and offline marketing campaigns for B2B clients (brewers, producers) and industry influencers (KOLs/KOCs), including trade shows, technical seminars, workshops, and digital marketing initiatives.\nOversee the localization, update, and optimization of brand assets (website, social media platforms, collaterals, technical documentation) for the APAC region.\n3. Product Management & New Product Development (NPD) Launch\nCollaborate closely with the global product team and APAC sales to manage the lifecycle of existing product portfolios in the region.\nLead the international deployment of the launch strategy and execution for new products and solutions in APAC, encompassing market research, positioning, pricing recommendations, promotional material development, and sales force training\nGather and analyze regional customer feedback and market intelligence to provide localized input for global product development.\n4. Team Leadership & Development\nProvide full line management for the APAC marketing team (1-2 direct reports), including day-to-day supervision, coaching, performance evaluation, and career development.\nFoster team capability, building a high-performing, collaborative, and innovative team culture.\nAllocate tasks and resources effectively to ensure team objectives are aligned with departmental and company strategy, by associating with 3 sub-regional commercial assistants.\n5. Cross-functional Collaboration & Sales Enablement\nAct as the key marketing interface, collaborating seamlessly with APAC Sales, Technical Applications, Supply Chain, and Finance teams to provide comprehensive marketing support for business development.\nDevelop effective sales tools, product materials, success stories, and competitive analysis to empower the sales team and drive business achievement.\nParticipate in key customer visits, provide expert support from marketing and brand perspectives. Support key accounts in meeting with, collect and understand the Marketing needs of our customers' end consumers.\nBachelor's degree in marketing, communications, or a related field; advanced degree preferred\nMinimum of 5 years of progressive marketing experience, within the FMCG, beverage, ingredient, or B2B industry\nDemonstrated success in developing and executing regional marketing strategies and multi-channel campaigns.\nSolid experience in people management and team development.\nExcellent analytical, strategic thinking, and project management skills.\nStrong communication, presentation, and interpersonal skills, with the ability to influence stakeholders at all levels. Experience with APAC social media and website management experience, experience with Adobe tools is an asset.\nFluent in English/Chinese;\nDesirable:\nMarketing experience with at least 3-5 years in a regional (APAC) role\nProven experience in the brewing/alcoholic beverage/fermentation industry is a strong advantage.\nProficiency in another major APAC language\nYou will be joining a collaborative and dynamic team that thrives in a supportive and professional environment-whether at one of our vibrant properties or within our innovative corporate offices.\nOur Purpose: Pioneering The Art of Responsible Hospitality, Connecting Culture with Heartfelt Care.","description_format":"text","description_chars":4967,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[{"language":"Chinese","level":"Advanced (C1)","optional":false},{"language":"English","level":"Advanced (C1)","optional":false}]},"benefits":["Growth opportunities"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Hotels & Resorts"],"lifecycle":[{"event":"open","at":"2026-10-22T12:14:01Z"}],"visa":[{"country":"GB","licensed_sponsor":true,"evidence":"Licensed UK visa sponsor (Skilled Worker, Senior or Specialist Worker)","filings_12m":null,"filings_prev_12m":null,"green_card_filings_12m":null,"median_offered_wage_usd":null,"route":"Skilled Worker; Global Business Mobility: Senior or Specialist Worker","cap_exempt":false,"checked_at":"2026-10-31T06:23:40+00:00","sources":["UK Home Office: register of licensed sponsors (workers)"],"filings_for_role_12m":0}],"liveness":{"score":53,"band":"ok","label":"Likely open","p_open":1,"p_active":0.589,"p_room":0.9,"age_days":9,"expected_fill_days":25,"reasons":["conf:0","stale_co","velocity","win:mid","comp:brand"],"computed_at":"2026-11-01T06:10:25Z"},"pay":null,"html_url":"https://alion.io/job/accor-marketing-communications-manager-2","json_url":"https://alion.io/job/accor-marketing-communications-manager-2.json","meta":{"generated_at":"2026-11-01T06:47:02Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":10475,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-02T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":8914},"rest":"https://alion.io/mcp/rest/get_company?id=8914"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Faccor-marketing-communications-manager-2"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Faccor-marketing-communications-manager-2"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Faccor-marketing-communications-manager-2"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/accor-marketing-communications-manager-2\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Faccor-marketing-communications-manager-2"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3081285}},{"tool":"search_jobs","arguments":{"company":"accor.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3081285},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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