{"id":207959,"url":"https://alion.io/job/alan-marketing-operations","title":"Marketing Operations","company":{"id":4773,"name":"Alan","domain":"alan.com","url":"https://alion.io/company/alan","size_band":"501-1000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"A","score":86,"open_postings":21,"ghost_share":0,"stale_share":0.762,"repost_share":0,"time_to_fill_p50_days":16,"computed_at":"2026-11-01T06:10:25Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Paris, France"],"countries":["FR"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":86000,"max_usd":162000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":83},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":true,"technologies":[{"name":"AI Agents","optional":false},{"name":"Service Desk","optional":false},{"name":"WhatsApp","optional":false},{"name":"Braze","optional":true},{"name":"HubSpot","optional":true},{"name":"Iterable","optional":true},{"name":"Marketo","optional":true},{"name":"Salesforce","optional":true}],"status":"live","first_seen_at":"2026-09-04T11:48:10Z","employer_posted_date":"2026-10-07","last_verified_at":"2026-11-01T12:00:40Z","board_verified":true,"closed_at":null,"days_open":58,"trust":{"level":"ok","repost_count":1,"flags":[],"days_open":57},"description":"Health can’t wait.\nNot for symptoms to get worse. Not for a six-month appointment. Not for a system to catch up. But that’s exactly how healthcare works today. You wait, until you can’t.\nAlan exists to end the wait.\nHealth is a universal right, and we believe this right can only become real when it’s coupled with prevention. We need to stop treating health as something we repair and start treating it as something we build, every day. It’s not solely a question of willpower. It’s the healthcare system itself that needs to work for everyone, in a sustainable way.\nSo we are building thenew standard in prevention insurance. Alan is the first company that integrates insurance, prevention, and care into a single, acclaimed user experience.\nWe are on an incredible journey to build a global leading company, with aunique culture. We already partner with 40K+ companies of all sizes, serving more than 1M+ members, and have reached €800M+ in ARR.\nPrevention as the new norm. That's what we're building with our team of 1000+ people. If it speaks to you: we're hiring across France, Spain, Belgium, and Canada. And beyond.\nMarketing Ops is one of Alan's highest-leverage functions.\nIt sits at the intersection of marketing strategy, data, and technology - turning systems into growth engines and ensuring every touchpoint with prospects and members is timely, relevant, and scalable.\nAlan is growing fast across France, Belgium, Spain, and Canada. But today we're leaving value on the table. On the prospect side, we drive more traffic but can't convert it properly: no scoring, no intelligent routing, no nurturing that adapts to buying intent. On the member side, messaging is one of our primary touchpoints for engagement, retention, and trust - yet nobody operates it strategically. Personalization stays shallow, communication pressure goes unmonitored, and shipping a message often means filing an engineering ticket.\nWe need Marketing Ops leaders who can architect scalable systems, operate them strategically, and progressively embed AI into workflows - to raise quality, reduce manual execution, and unlock growth without scaling headcount linearly.\n⭐ The Marketing Ops job ⭐\nWe are hiring two Marketing Operations Managers, each embedded in a different crew:\nGrowth Infrastructure - focused on prospect acquisition: building a unified lead engine that captures, scores, routes, and nurtures across all channels\n\nProduct Platform - focused on member lifecycle messaging: operating Alan's messaging stack as a scalable service across 1.7M+ profiles\n\nBoth roles share the same DNA: strong marketing ops fundamentals, data fluency, a product mindset, and the ability to be both hands-on and strategic. Crew placement will be determined based on the candidate's experience, interests, and fit during the hiring process.\nWhy is this role interesting?\nSpeed: marketing, product, and sales teams ship campaigns and messages confidently - Marketing Ops turns bottlenecks into force multipliers across every crew\n\nTrust: clean data, governed attributes, proper segmentation, and enforced rules mean the right person gets the right message at the right time\n\nScale: as we grow to millions of members across multiple countries, we need operators who keep our platforms clean and the user experience protected - without scaling headcount linearly\n\nAI at the frontier: this isn't a maintenance role - you'll identify high-priority use cases for AI agents, train and refine them to a senior marketer's quality bar, and drive real adoption\n\nWhat will you do with us?\nYou'll be a partnership with marketers - not a service desk. You'll partner closely with engineers, data, designers, and cross-functional stakeholders (PMMs, sales, growth, product) within a PM-Tech duo crew model.\nRegardless of crew, you will own a core set of capabilities:\nMarketing Automation & CRM: own and optimize our marketing stack (Customer.io, CRM integrations); build automations that enable marketers to launch campaigns independently, at scale, across all geos\n\nData Model & Governance: maintain CRM data quality, attribute/event design, and database hygiene as a sustained practice\n\nSegmentation & Lifecycle Design: design and maintain lifecycle stages, segmentation logic, routing rules, and re-engagement flows across multiple audiences and geos\n\nNurturing Infrastructure: own the nurturing stack and campaign processes; make launches autonomous and compliant\n\nAI-First Operations: identify, build, and refine AI agents for email copywriting, lead scoring, next-best-action recommendations, and content generation - making marketers AI-powered, not replacing them\n\nPerformance Monitoring: track the full funnel from first touchpoint to conversion; identify leakage and prioritize from data\n\nDocumentation & Enablement: create playbooks, train teams on tools and processes, reduce the marginal cost of new campaigns\n\nThen, depending on your crew:\nGrowth Infrastructure - you'll build a unified lead engine (no more tool-by-tool silos), design lead scoring and routing models, crack multi-channel activation (email, WhatsApp, Voice AI), build AI agents that pre-qualify and enrich leads, and maintain a live feedback loop with BDRs, AEs, and Inbound Sales.\nProduct Platform - you'll operate Customer.io and back-end triggered emails as one governed system, monitor communication pressure and enforce channel rules, define and enforce recipient lifecycle paths, drive 100% Design Studio adoption, and co-own outbound messaging strategy with PMMs and product teams.\nBy your first year, we'll know it worked when:\nAt least one AI agent is in production on a key use case (email nurturing, lead categorization, content generation), with a second scoped or live, and adoption is real\n\nAny marketer or product Alaner can launch a campaign or ship a message without bottlenecking through ops or engineering\n\nCRM data model, attributes, and segments are properly owned, documented, and clean - the data we see is data we can act on\n\nEvery contact has a documented path through our messaging - segmentation is sharp, messaging is relevant, and pressure is monitored\n\nMarketing's contribution to acquisition and engagement is visible and quantifiable, from first touch to conversion\n\n⭐ Is it you we are looking for? ⭐\nYou'll be a great fit for this opportunity if you:\nHave 5+ years in Marketing operations, growth ops, CRM ops, lifecycle marketing, or lead generation in a tech environment (B2B, B2C, or B2B2C)\n\nHave hands-on experience managing marketing automation platforms at scale (Customer.io, Braze, Iterable, HubSpot, Marketo, Pardot, Salesforce, or equivalent)\n\nHave a strong understanding of CRM data models - attribute/event design and data hygiene as a sustained practice\n\nCan frame and implement processes for lead scoring, nurturing, segmentation, and personalization\n\nHave a product knack: you can define what's not working, identify what to build next, and see problems as opportunities to bring more value\n\nBring data fluency and analytical rigor: you read platform and campaign data, surface anomalies, and draw business insights\n\nCan be both hands-on and think strategically - you drive the big picture while staying close to execution\n\nHave strong stakeholder management skills - you'll partner daily with engineering, product, sales, and marketing teams\n\nCan manage multiple projects simultaneously in a fast-moving environment\n\nCommunicate with excellent written and spoken English\n\nAre impact-driven with a strong bias towards improving processes\n\nFor this opportunity, we are aiming to hire within the C0-D level range.\nPerks & Benefits\nAt Alan, we believe that being in good health is a basic need, and it starts with our employees. This is why Alaners are provided with a stimulating environment and perks ensuring they are happy, efficient and spend only high-quality time with co-workers.\nTherefore, we offer:\nFair rewards. Generous equity packages complement your base salary, for permanent contracts only.\n\nFlexible office with hybrid setup. Amazing office space at our Paris HQ or sponsored co-working hubs in Bordeaux, Marseille, Lyon, Annecy, Nantes or Biarritz.\n\nAll the tools you need. Top of the range equipment: Macbook Air, keyboard, laptop stand, monitor, and Bose noise-canceling headphones.\n\nFlexible vacation policy and flexible working hours. Organize your time as you wish.\n\nDelightful healthcare insurance: Extremely comprehensive health insurance - 100% for you and your children, 90-100% for partners depending on your country (permanent contracts only).\n\nTransport. Generous transit benefit\n\nLearning & Training opportunities. A highly flexible training policy free books and budget to attend and speak at conferences if the opportunity arises.\n\nPersonal growth through coaching: At Alan, coaching isn't just a perk - it's core to who we are. Every Alaner is paired with a dedicated coach from day one, who helps maximize their impact, nurture engagement, and navigate Alan's values to develop their full potential.Learn more about our coaching culture.\n\nParental leave. Extended parental leave for all new parents, for permanent contracts only.\n\nImportant note: we hire people not roles.\nAfter reading this job description, if you feel like you don’t have all the necessary prerequisites but that it matches where you are now or what you'd like to grow into in your next position, we encourage you to apply!\nNot everybody will enter our recruitment process, but all, no matter how underrepresented, should feel free to apply as it can only bring learnings or success.\nCheck out our About Alan and Career pages, as well as our Medium, blog and Glassdoor page for more info.","description_format":"text","description_chars":9689,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"English","level":"All levels","optional":false}]},"benefits":["Apple Macbook","Equity","Flexible schedule","Flexible vacation policy","Health insurance","Parental leave"],"hiring_locations":[{"name":"France","iso":"FR","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Health Insurance & Benefits","InsurTech"],"lifecycle":[{"event":"open","at":"2026-09-05T08:03:26Z"},{"event":"close","at":"2026-09-14T18:38:58Z"},{"event":"reopen","at":"2026-10-07T09:20:33Z"}],"visa":[],"liveness":{"score":12,"band":"cold","label":"Long shot","p_open":1,"p_active":0.347,"p_room":0.35,"age_days":57,"expected_fill_days":16,"reasons":["conf:2","stale_co","velocity","win:tail"],"computed_at":"2026-11-01T06:10:25Z"},"pay":null,"html_url":"https://alion.io/job/alan-marketing-operations","json_url":"https://alion.io/job/alan-marketing-operations.json","meta":{"generated_at":"2026-11-01T13:38:03Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":20893,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-02T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":4773},"rest":"https://alion.io/mcp/rest/get_company?id=4773"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Falan-marketing-operations"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Falan-marketing-operations"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Falan-marketing-operations"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/alan-marketing-operations\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Falan-marketing-operations"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":207959}},{"tool":"search_jobs","arguments":{"company":"alan.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":207959},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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