{"id":314900,"url":"https://alion.io/job/algaecal-customer-lifecycle-manager","title":"Customer Lifecycle Manager","company":{"id":454,"name":"AlgaeCal","domain":"algaecal.com","url":"https://alion.io/company/algaecal","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workable","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Vancouver, Canada","Toronto, Canada","Ottawa, Canada","Calgary, Canada"],"countries":["CA"],"hiring_countries":["CA"],"hiring_countries_total":1,"salary":{"min":null,"max":120000,"currency":"CAD","period":"year","gross":null,"usd_annual":84213},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Braze","optional":false},{"name":"Salesforce","optional":false}],"status":"live","first_seen_at":"2026-07-31T00:00:00Z","employer_posted_date":"2026-07-31","last_verified_at":"2026-10-15T18:59:58Z","board_verified":true,"closed_at":null,"days_open":76,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":76},"description":"Set it. Scale it. Keep them coming back. - This is not just an email role. It’s a customer loyalty and retention role, with ownership across email, SMS, push notifications, segmentation, automated journeys, loyalty communications, and customer lifetime value.\nYou’re a lifecycle marketing expert who knows how to build smart, personalized customer journeys that drive retention, loyalty, and revenue. You’re great at creating and managing campaigns across email, SMS, push notifications, and other owned channels, making sure every touchpoint feels personal, effective, and well-timed. You know how to turn strategy into execution, keep programs running smoothly, and use platforms like Braze, Klaviyo, or SFMC to deliver personalized one-to-one marketing at scale. If that sounds like you - and you’re passionate about increasing customer lifetime value, reducing churn, and building marketing that keeps customers engaged for the long haul - you might have what it takes to be our next Customer Lifecycle Manager.\nGrowth opportunity:\nThis role starts with ownership of our lifecycle marketing engine across email, SMS, push notifications, segmentation, and automated customer journeys. For the right person, there is a clear opportunity to grow into broader leadership across Loyalty, including retention, subscriptions, rewards, customer engagement, and lifetime value. We are looking for someone who can lead the function today and has the potential to grow with it tomorrow.\nThis job will give you ALL the feels:\nAt AlgaeCal, we’re driven by a single idea. To end the fear of bone loss. In the United States, an estimated 54 million people have low bone density.\nThe good news? AlgaeCal has the world’s only clinically-backed natural solution to this problem. We give hope to everyone worried about bone loss. If that excites you, you’ll find no better place to continue your career than at AlgaeCal.\nHere’s what you’ll be up to in this busy role:\nLeading, coaching, and developing the team - setting a high bar for quality, guiding day-to-day work, and helping people do the best work of their careers.\nCreating and managing automations & campaigns that guide customers through every stage of the journey, with a strong focus on increasing retention, loyalty, reorder rate, and customer lifetime value.\nImproving how we personalize communications across email, SMS, push, and other owned channels so every touchpoint feels relevant, timely, and effective.\nUsing data and customer insights to build comprehensive segmentation to make sure the right message reaches the right audience at the right time.\nBuilding, optimizing, and scaling customer journeys in platforms like SFMC, Klaviyo or Braze, while continuously improving performance through testing and iteration.\nOverseeing marketing automation performance while helping build and expand other owned channels such as SMS and push notifications.\nOverseeing email design and messaging best practices.\nThis job might be for you if you’ve got…\nExperience leading, coaching, or managing a small team, with the ability to set priorities, raise quality, and develop people. \n3+ years of experience in email and database marketing or a related function.\nProven track record in developing, implementing and analyzing automated customer journeys across multiple touchpoints. \n3+ years experience working in marketing automation platforms such as Braze, Klaviyo, SF Marketing Cloud, etc. Braze certifications strongly preferred\nFamiliarity with CRMs like Salesforce. \nDirect response marketing experience. \nFamiliarity with rewards and subscription programs, loyalty communication flows and lead funnels. \nData-driven with strong analytical skills and ability to measure effectiveness of programs and communicate actionable insights. \nStrong understanding of consumer marketing principles, customer segmentation and multi-channel marketing. \nExtremely organized, strong attention to detail, solid presentation skills, business acumen, problem solving along with project management skills.\nExperience in health/supplement space an asset.\nNow, time to be honest: is this really you? If you’re nodding your head and feeling that flutter of excitement, then we can’t wait to meet you.\nOther Qualities You’ll Need\nAt AlgaeCal we’re going to insist that you have these 3 qualities:\nYou’re humble, you put the team and others’ needs ahead of your own\nYou’re hungry to learn more\nYou’re people smart, in the sense that you’re a great teammate\nThe truth is, if you don’t have these qualities you won’t last long at AlgaeCal. So if you’re missing one of them, be honest. Save yourself a lot of headaches and skip to a job posting that is a better fit for you.\nWhat Will You Earn?\nThe salary for this position is up to $120,000, depending on your experience. If your salary expectations differ from this range, please let us know!\nYou’ll also enjoy the following benefits:\nA generous healthcare package\nMonthly team events and activities\nFlexible Stat Holidays with the option to bank days for later use\nWeekly in-office team lunches\nCasual dress code\nIncredible dog friendly, Yaletown office one block from SkyTrain\nProfessional Development: You’ll get the opportunity to attend professional development conferences or workshops that will enhance your skills, expand your network, and drive your career forward with our support! And of course, we’ll cover your fees, accommodation, travel, meals, and any related materials or resources.\nAnd above all, you’ll join a team that you’ll never want to leave. Culture is everything to us. Yes, we work extremely hard to change as many people’s lives as possible. But we know how to have fun and reward ourselves too.\nHow To Apply\nSo, do you have what it takes to become the next member of team AlgaeCal?\nJob opportunities like this don’t come along often, and we’ve got a lot to offer our successful applicant. So, to make sure our future Customer Lifecycle Manager is the real-deal, will be a great fit, and will thrive at AlgaeCal, we ask a little more than your run-of-the-mill job application:\nIf this sounds like a position for you, please respond to this advertisement with your resume and cover letter. Please, read carefully:\n1. Write a cover letter addressing:\nWhy are you the best Customer Lifecycle Manager for this role? Give quantifiable examples of related achievements and experience.\nDescribe why you fit perfectly with our values. Read them here: http://shorturl.at/lptFT\nWhat's the toughest challenge you’ve ever overcome in your life? How did you overcome it?\nWhat are the last three books you’ve read?\nWhat do you do for fun?\n2. Explain what you’re doing now for a job:\n If you don’t have one, explain why.\n If you have one, explain why you’re looking elsewhere.\n3. Upload your cover letter, resume\nEnsure that your cover letter and resume are saved and sent as one file.\nYes, our hiring process is challenging, but it’s our way of selecting the best--and your way of ensuring your AlgaeCal teammates are tops.\nClick the “Apply Now” button on this page and upload your cover letter and resume.\n***Note: Please include your cover letter WITH your resume in one document. Applications without a cover letter will not be read! Include the URL to your portfolio***\nWe are looking to hire as soon as we find the right person, so act quickly and you can also expect a prompt response.","description_format":"text","description_chars":7382,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Pet friendly","Professional development"],"hiring_locations":[{"name":"Canada","iso":"CA","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Dietary Supplements"],"lifecycle":[{"event":"open","at":"2026-09-05T16:02:07Z"}],"visa":[],"liveness":{"score":27,"band":"fade","label":"Fading","p_open":1,"p_active":0.606,"p_room":0.44,"age_days":76,"expected_fill_days":61,"reasons":["conf:2","velocity","win:tail","crowd:"],"computed_at":"2026-10-15T05:46:00Z"},"pay":{"stated_usd_annual":84213,"is_top_pay":false},"html_url":"https://alion.io/job/algaecal-customer-lifecycle-manager","json_url":"https://alion.io/job/algaecal-customer-lifecycle-manager.json","meta":{"generated_at":"2026-10-15T19:18:47Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":29134,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-16T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":454},"rest":"https://alion.io/mcp/rest/get_company?id=454"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Falgaecal-customer-lifecycle-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Falgaecal-customer-lifecycle-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Falgaecal-customer-lifecycle-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/algaecal-customer-lifecycle-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Falgaecal-customer-lifecycle-manager"}]}