{"id":947956,"url":"https://alion.io/job/aligned-tg-digital-marketing-manager","title":"AWS Content and Branding Manager","company":{"id":669349,"name":"Aligned TG","domain":"alignedtg.com","url":"https://alion.io/company/alignedtg","size_band":"11-50","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Rippling","truth_index":{"grade":"C","score":65,"open_postings":12,"ghost_share":0.583,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-11-04T06:34:25Z"}},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Raleigh, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":63000,"max_usd":126000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":1566},"experience_years_min":4,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"AWS","optional":false},{"name":"Canva","optional":false},{"name":"HubSpot","optional":false},{"name":"LinkedIn","optional":false},{"name":"WordPress","optional":false},{"name":"PHP","optional":true}],"status":"live","first_seen_at":"2026-09-15T20:15:08Z","employer_posted_date":"2026-09-15","last_verified_at":"2026-11-05T03:22:34Z","board_verified":true,"closed_at":null,"days_open":50,"trust":{"level":"ok","repost_count":0,"flags":["company_stale"],"days_open":50},"description":"Aligned TG empowers organizations to harness the full potential of AWS cloud technologies, driving secure, scalable, and sustainable business outcomes. We approach every challenge with grit, embracing a results-driven mindset to ensure our clients achieve their goals. Our mission is to deliver unparalleled cloud advisory, engineering, financial management, and security services while continuously learning and innovating to stay ahead of industry advancements. Guided by a culture of collaboration and humility-where being \"Team AWSome\" means leaving egos at the door-we tailor our services to meet the unique needs of technology-enabled startups, mid-market, and enterprise clients. With a focus on execution, agility, and excellence, we are the trusted partner businesses rely on to navigate the complexities of cloud modernization and achieve their strategic objectives.\nPosition Overview:\nWe are seeking aAWS Content and Branding Manager to help build and grow the Aligned TG brand through creative content, storytelling, video, social media, digital marketing, and sales enablement.\nThis is a hands-on role for someone who can take an idea from concept through execution-whetherthat’sa LinkedIn campaign, short-form video, customer story, product one-pager, website page, or new creative concept.You’llhelpdeterminehow ATG shows up in the market while creating content that makes technical subject matter clear, engaging, and relevant.\nYou will work closely with our sales team, solutions architects, delivery leaders, and executives to uncover the customer outcomes, technicalexpertise, people, and ideas that make ATG different-and turn them into compelling content. This role is focused on brand, content, and creative execution; event management and AWS alliance/partner programs are owned by a separate role on the team.\nSuccess in this role is measured by:\nGrowth in brand awareness and engagement across ATG’s digital channels\nA consistent cadence of engaging, high-quality social, video, web, and thought-leadership content\nCreative campaigns and content thatshowcaseATG’sexpertise, people, solutions, and customer outcomes\nPolished, on-brand sales and solution collateral that clearly communicates ATG’s value\nIncreased engagement and conversion across organic social, email, web, and digital campaigns\nA consistent and recognizable ATG brand across content, collateral, and digital channels\nKey Responsibilities:\nBrand, Social & Content\nHelp shape and evolve the ATG brand across social, digital content, video, web, and marketing campaigns.\nOwn ATG’s organic LinkedIn presence, including content planning, copywriting, creative development, publishing, and performance tracking.\nDevelop engaging social content including graphics, carousels, videos, customer stories, employee features, educational content, and thought leadership.\nCreate recurring content series and campaigns that build brand awareness and give audiences a reason to follow and engage with ATG.\nIdentifystories worth telling across customer projects, AWS solutions, company initiatives, technicalexpertise, and ATG culture.\nTrack content performance and engagement to understand what resonates and continuously refine ATG’s content strategy.\nVideo & Creative Production\nProduce and edit short-form video content for LinkedIn, the ATG website, digital campaigns, recruiting, and sales enablement.\nCapture interviews and original content featuring executives, technical experts, employees, customers, and partners.\nTurn technical concepts into engaging visual content that is accessible to both technical and business audiences.\nDevelop creative concepts fromideathrough execution, including campaigns, social series, videos, graphics, and other digital content.\nMaintain an organized library of creative assets, including photography, video, graphics, templates, and approved brand materials.\nCollateral & Sales Enablement\nDesign and produce marketing and sales collateral including product and solution one-pagers, pitch decks, case studies, customer stories, infographics, and other sales enablement materials.\nTranslate technical solutions into clear buyer language, working with solutions architects and delivery teams to communicate what ATG does, why it matters, and the business impact.\nIncorporate real proof points including customer outcomes, AWS capabilities, credentials, and measurable results into marketing materials.\nMaintain and update core solution collateral as ATG’s offerings and capabilities evolve.\nBuild andmaintainreusable templates that support consistent branding across sales and marketing materials.\nWebsite & Digital Content\nOwn day-to-day website content updates in WordPress, including solution pages, customer stories, blogs, landing pages, and other content.\nCreate and refresh website content to better communicate ATG’sexpertise, solutions, customer outcomes, andbrand.\nMaintain brand consistency across the website, including copy, imagery, visual presentation, and messaging.\nApply on-page SEO fundamentals including metadata, headings, internal linking, image optimization, and alt text.\nTrack website and content performance and use data toidentifyopportunities to improve engagement and conversion.\nContent & Messaging\nWrite and edit content including blogs, thought leadership, customer stories, web copy, email, social content, and campaign messaging.\nPartner with subject matter experts and executives to turn their technicalexpertiseand perspectives into compelling content.\nDevelop customer success stories that clearly communicate the challenge, ATG solution, and measurable businessoutcome.\nMaintain consistent messaging for ATG’s productized solutions across the website, social media, collateral, and campaigns.\nMake technical subject matter approachable and engaging without losing the substance or credibility behind it.\nDigital Campaigns & Marketing Operations\nDevelop and execute digital campaigns across social, email, web, video, and other content channels.\nPlan and execute email campaigns and nurture communications through HubSpot.\nCreate campaign assets including landing pages, social content, email copy, graphics, video, and supporting collateral.\nMaintain campaign execution in HubSpot, including lists, forms, landing pages, tracking, and lead capture.\nReport on campaign and content performance and use results to inform future creative and marketing decisions.\nCross-Functional Collaboration & Quality Control\nPartner with sales toidentifycontent and collateral opportunities that support active conversations and go-to-market priorities.\nPartner with technical and delivery teams to uncover customer stories, technical insights, and emerging topics that can become marketing content.\nCollaborate with executives and subject matter experts to develop thought leadership and build their presence in the market.\nMaintain brand and content quality across outbound materials, ensuring factual accuracy, visual consistency, and strong messaging.\nManage multiple creative and content initiatives whilemaintainingclear timelines and priorities.\nWhat You'll Gain:\nA meaningful role in building and shaping the Aligned TG brand\nCreative ownership across social media, video, content, digital campaigns, and brand storytelling\nDirect access to technical experts, executives, customers, and AWS subject matter to develop compelling content\nDeep exposure to AWS cloud solutions, AI, data, security, modernization, and emerging technology\nThe opportunity to experiment withnew contentformats, campaigns, and creative approaches as the brand grows\nProfessional development including AWS, marketing, and cloud certifications\nQualifications:\nRequired\n4-7 years of experience in brand marketing, content marketing, digital marketing, social media, creative marketing, ora relatedfield.\nDemonstrated experience creating engaging content across multiple formats, including social, web, video, email, and marketing collateral.\nStrong writing, editing, and storytelling skills for both technical and business audiences.\nExperience managing company social media channels, particularly LinkedIn.\nHands-on experience producing polished marketing materials including one-pagers, presentations, social graphics, and digital content.\nExperience building and editing website content directly in WordPress or a comparable CMS.\nExperience with marketing automation and CRM platforms (HubSpot preferred).\nA portfolio of relevant work samples-including social content, video, campaigns, collateral, or web content-isrequiredfor consideration.\nTechnical Skills\nWordPress or comparable CMS; comfort with page builders and basic HTML/CSS.\nAdobe Creative Cloud, Canva, or equivalent design tools.\nVideo production and editing tools.\nEmail marketing, marketing automation workflows, and campaign analytics.\nSocial media publishing, management, and analytics tools.\nOn-page SEO fundamentals and website analytics.\nProfessionalSkills\nStrong creative and conceptual thinking with the ability to turn ideas into finished work.\nExcellent written and verbal communication skills.\nStrong storytelling skills with the ability to make technical subject matter clear and engaging.\nStrong visual judgment and understanding of modern digital content and design.\nAbility to work effectively with executives, technical experts, sales teams, customers, and partners.\nAbility to independently move projects frominitialconcept through execution.\nStrong organizational and project management skills across multiple initiatives.\nAbility 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