{"id":666393,"url":"https://alion.io/job/amanotes-uplive-company-creative-manager","title":"[UPLIVE Company] Creative Manager","company":{"id":49497,"name":"Amanotes","domain":"amanotes.com","url":"https://alion.io/company/amanotes","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Lever","truth_index":{"grade":"A","score":89,"open_postings":30,"ghost_share":0.1,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":271,"computed_at":"2026-10-21T05:46:15Z"}},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Ho Chi Minh City, Vietnam"],"countries":["VN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-07-13T11:07:28Z","employer_posted_date":"2026-09-29","last_verified_at":"2026-10-21T12:02:20Z","board_verified":true,"closed_at":null,"days_open":100,"trust":{"level":"ok","repost_count":0,"flags":["company_stale"],"days_open":99},"description":"UPLIVE is a high-growth global publisher seeking aCreative Manager to lead creative strategy, production planning, and performance learning for our Games & Apps portfolio.\nIn this role, you will be responsible for turning product insights, audience understanding, market trends, and UA performance data into winning creative directions. You will work closely with UA, Product, and Creative Production teams to build a repeatable creative system that improves win rate, production quality, and learning speed.\nWHAT YOU WILL DO\nCreative Strategy\nOwn creative direction for assigned Games/Apps.\n\nDefine creative plan, audience angles, concept pillars, and testing roadmap.\nTurn product USP, audience psychology, market trends, and competitor learning into clear creative bets\nMarket Research & Creative Analysis\nLead playtest, competitor research, trend scanning, and GEO/audience learning. Turn market signals into production-ready creative directions.\nAnalyze creative performance, diagnose root causes and propose action plans\nLeading research, planning cadences and translating insights into creative actions.\nProduction Planning\nPlan creative production across video, playable, banner, ASO, and other ad formats.\nManage roadmap, capacity, priority, timeline, and quality standard.\n\nEnsure every creative has a clear hypothesis, audience intent, and performance logic.\nTeam Management\nManage and coach Creative Strategists..\n\nDefine role expectations, quality standards, and performance KPIs.\n\nBuild team rituals: creative review, trend sharing, playtest, win/fail review, retro.\nRaise ownership, learning speed, and creative quality consistency.\n\nAlign creative strategy with UA goals, product context, and production capacity.\nQUALIFICATIONS\nTechnical skills requirements:\n4+ years in Creative Strategy, UA Creative, Creative Production, Product Marketing, or mobile games/apps.\nPassion for mobile gaming / hypercasual / hybrid casual / music game.\n\nStrong understanding of performance creative metrics: CTR, CVR, IPM, CPI, ROAS, retention, win rate.\nStrong creative sense: hook, gameplay, audience psychology, visual clarity, channel fit.\nStrong research skill across competitors, trends, GEOs, audience behavior, and ad channels.\nExperience working with UA, Product, Designers, Motion Artists, Artists, and Playable Developers is a plus.\nFluent English in written and verbal communication, with the ability to align stakeholders and influence decisions.\nComfortable using AI tools to improve speed, quality, and learning.\nDEVICE QUALIFICATION\nPC or Macbook provided by the company.\nWHAT WE OFFER\nCompetitive salary, 100% salary during probation\nPerformance bonus with 30% of company profit shared with no cap\nFull SHUI as Vietnamese Law + Premium Private Medical Insurance and annual health check\nMinimum 12 days paid annual leave + 10 days paid sick leave.\n12 days working from home per year\nAnnual flexi-budget (9.400.000 VNĐ/year) for well-being & personal development\nFree daily lunch with 10+ menu options.\nFree daily F&B: Snacks, juice, beverage, tea-time\nMonthly/Bi-monthly team activity allowance\nCompany learning trip will be top of countries that we gain most profit. 1st is Korea, next destination is Japan\nSponsored sports activities: badminton, soccer, ...\nSponsored overseas conferences and industry events for all levels.\nModern equipments/AI tool provided.","description_format":"text","description_chars":3377,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"English","level":"Advanced (C1)","optional":false}]},"benefits":["Annual leave","Apple Macbook","Health insurance","Sports activities"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Mobile Games","Audio & Music Software"],"lifecycle":[{"event":"open","at":"2026-09-10T21:58:37Z"}],"visa":[],"liveness":{"score":56,"band":"ok","label":"Likely open","p_open":1,"p_active":0.778,"p_room":0.72,"age_days":99,"expected_fill_days":271,"reasons":["conf:3","win:mid","crowd:"],"computed_at":"2026-10-21T05:46:15Z"},"pay":null,"html_url":"https://alion.io/job/amanotes-uplive-company-creative-manager","json_url":"https://alion.io/job/amanotes-uplive-company-creative-manager.json","meta":{"generated_at":"2026-10-21T13:09:28Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":18624,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-22T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":49497},"rest":"https://alion.io/mcp/rest/get_company?id=49497"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Famanotes-uplive-company-creative-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Famanotes-uplive-company-creative-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Famanotes-uplive-company-creative-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/amanotes-uplive-company-creative-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Famanotes-uplive-company-creative-manager"}]}