{"id":3371482,"url":"https://alion.io/job/amazon-creative-director-retail-experience-device-brand-studio-2","title":"Creative Director, Retail Experience, Device Brand Studio","company":{"id":19,"name":"Amazon","domain":"amazon.com","url":"https://alion.io/company/amazon","size_band":"1-10","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Career site","truth_index":{"grade":"B","score":78,"open_postings":4471,"ghost_share":0,"stale_share":0.891,"repost_share":0.001,"time_to_fill_p50_days":25,"computed_at":"2026-11-02T06:13:15Z"}},"role":"Marketing","role_family":"Marketing","seniority":"head","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Seattle, United States","Santa Monica, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":141000,"max":190700,"currency":"USD","period":"year","gross":null,"usd_annual":190700},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":true,"technologies":[{"name":"Adobe Photoshop","optional":true}],"status":"live","first_seen_at":"2026-10-27T00:00:00Z","employer_posted_date":"2026-10-28","last_verified_at":"2026-11-02T10:53:59Z","board_verified":true,"closed_at":null,"days_open":6,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":6},"description":"As the Creative Director for Retail Experience, you are passionate about the retail experience and expert in user experience (UX) design and brand principles. You help create the content strategy for how new products like Echo, Fire TV, Fire Tablets and Kindle come to life, ensuring every touchpoint is intuitive, engaging, and customer-centric.\nWorking in a cross-functional team environment, you are looked to as the expert for Amazon retail across the voice assistant and smart home categories. You understand the retail landscape, demo and fixture technologies, and translate creative direction to our technology framework while applying UX design methodologies to optimize customer interactions. You develop customer journey maps, and design experiences that reduce friction and delight shoppers at every stage of their in-store discovery process.\nThis position will play a pivotal role in gathering requirements for all asset needs across channels and devising efficient strategies for the launch of content at scale for our demo devices, digital screens and detail page experiences. You'll leverage UX best practices-including, wireframing, and iterative design-to ensure our retail fixtures and demo experiences are accessible, discoverable, and conversion-optimized. \nAs the Creative Director for Retail Experience, you are also responsible for overseeing the end-to-end content creation and upload for Amazon's retail store and demo experiences. This role blends project management expertise with a deep understanding of brand architecture, content strategy, creative vision, and our target audience to deliver innovative and impactful content. You design for retail environments, and validate design decisions through customer feedback and behavioral data. \nYou strive to invent and simplify, creating strategies and playbooks that the global retail teams can use to make their everyday jobs easier. Your North Star is creating engaging retail experiences that are quickly recognized by Amazon shoppers globally, while staying true to our brand voice and delivering exceptional user experiences that convert browsers into buyers.\nKey job responsibilities\nDesign and optimize on-device demo experiences and digital touchbar interactions that are intuitive and conversion-focused, leveraging our user research and behavioral analytics \nBe a strategic thought-leader collaborating with product marketing, product management, and design to determine messaging priorities, incorporating UX best practices for information hierarchy and interaction patterns \nClarify project commitments and maintain accountability by leading stakeholder meetings, ensuring UX requirements are prioritized \nOversee production of engaging print materials, digital content, and video assets applying UX content strategy principles \nDevelop comprehensive playbooks incorporating UX design standards, accessibility guidelines, and conversion optimization tactics \nStay updated on retail UX design trends, interactive fixture technologies, and customer experience innovation \nImplement scalable processes maintaining high UX quality standards across channels \nChampion the offline playbook, incorporating UX research insights into continuous improvement \nDesign navigation flows for digital touchbars that reduce cognitive load and create clear paths to purchase \nProven track record of taking Ownership and Delivering Results\nBasic qualifications\n-8+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience\n-Bachelor's degree\nPreferred qualifications\n-Knowledge of InDesign, Photoshop, Illustrator, Keynote\n-Experience developing cross-functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions\n-Experience leading creative development of innovative creative from concept to delivery\n-Experience managing creative (internal team of designers, copywriters, external agencies and freelancers)\n-Experience presenting creative concepts effectively to senior executives\n-Experience managing multiple projects and meeting aggressive deadlines\nAmazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.\nLos Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.\nOur inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.\nThe base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.\nUSA, CA, Santa Monica - 141,000.00 - 190,700.00 USD annually\nUSA, WA, Seattle - 141,000.00 - 190,700.00 USD annually","description_format":"text","description_chars":6562,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":true},"security_clearance":false,"languages":[]},"benefits":["Health insurance","Parental leave","Restricted stock units"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Robotics AI","Logistics & Warehouse Robotics","Video Production","Developer Tools"],"lifecycle":[{"event":"open","at":"2026-10-28T01:06:15Z"}],"visa":[{"country":"US","licensed_sponsor":true,"evidence":"H-1B filings in 12 months: 16,768 · green card filings: 56","filings_12m":16768,"filings_prev_12m":16262,"green_card_filings_12m":56,"median_offered_wage_usd":162609,"route":null,"cap_exempt":false,"checked_at":"2026-10-29T16:27:21+00:00","sources":["US Department of Labor: LCA disclosure data (H-1B, H-1B1, E-3)","US Department of Labor: PERM disclosure data (green cards)"],"filings_for_role_12m":0}],"liveness":{"score":61,"band":"ok","label":"Likely open","p_open":1,"p_active":0.606,"p_room":1,"age_days":6,"expected_fill_days":25,"reasons":["conf:3","stale_co","velocity","win:early","comp:brand"],"computed_at":"2026-11-02T06:13:15Z"},"pay":{"stated_usd_annual":190700,"is_top_pay":false},"html_url":"https://alion.io/job/amazon-creative-director-retail-experience-device-brand-studio-2","json_url":"https://alion.io/job/amazon-creative-director-retail-experience-device-brand-studio-2.json","meta":{"generated_at":"2026-11-02T12:52:03Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":17532,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-03T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":19},"rest":"https://alion.io/mcp/rest/get_company?id=19"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Famazon-creative-director-retail-experience-device-brand-studio-2"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Famazon-creative-director-retail-experience-device-brand-studio-2"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Famazon-creative-director-retail-experience-device-brand-studio-2"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/amazon-creative-director-retail-experience-device-brand-studio-2\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Famazon-creative-director-retail-experience-device-brand-studio-2"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3371482}},{"tool":"search_jobs","arguments":{"company":"amazon.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3371482},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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