{"id":204833,"url":"https://alion.io/job/amenitiz-senior-performance-marketing-manager","title":"Senior Performance Marketing Manager","company":{"id":53733,"name":"Amenitiz","domain":"amenitiz.com","url":"https://alion.io/company/amenitiz","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"explicit","locations":["Barcelona, Spain"],"countries":["ES"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":42000,"max_usd":84000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":13},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":true,"technologies":[{"name":"A/B Testing","optional":false},{"name":"GA4","optional":false},{"name":"Google Ads","optional":false},{"name":"HubSpot","optional":false},{"name":"LinkedIn","optional":false},{"name":"Meta Ads","optional":false},{"name":"Reddit","optional":false},{"name":"SQL","optional":false},{"name":"YouTube","optional":false},{"name":"LinkedIn Ads","optional":true},{"name":"Python","optional":true}],"status":"live","first_seen_at":"2026-09-04T08:47:25Z","employer_posted_date":"2026-09-04","last_verified_at":"2026-11-15T00:47:46Z","board_verified":true,"closed_at":null,"days_open":71,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":71},"description":"We're looking for a Senior Performance Marketing Manager to own our full paid acquisition strategy across our four core European markets: France, Spain, Italy and Portugal.\nThis is a high-ownership, hands-on role - you'll be the expert executing directly in the platforms every day. You will be responsible for the full paid media cycle: from strategy and budget allocation to day-to-day execution, optimization, and reporting.\nThe primary goal is generating qualified leads and pipeline for our sales team. You'll work closely with the sales team to close the loop on lead quality, and you'll be expected to think beyond campaign metrics and into business impact.\nYour missions\nFull ownership of paid acquisition across Google Search, Meta, and emerging channels (Reddit, LinkedIn, YouTube) - strategy, execution, optimization and budget allocation\n\nDefine and manage CPL, MQL, SQL and demo conversion targets across markets and channels\n\nBuild and iterate campaign architecture for B2B SaaS lead gen - keyword strategy, audience segmentation, bid strategy, creative testing, landing page alignment\n\nOwn the marketing-sales feedback loop: work directly with the sales team to understand lead quality, adjust targeting, and improve pipeline conversion\n\nManage multi-market execution across FR, ES, IT, PT - adapting messaging, budgets, and channel mix to local market dynamics\n\nBuild and maintain performance dashboards in HubSpot, GA4 and/or similar tools to track the full funnel from first click to closed deal\n\nRun a structured experimentation roadmap - A/B tests on creatives, landing pages, audiences, bid strategies - and translate results into scalable insights\n\nPresent performance analysis and strategic recommendations to senior leadership\n\nAbout you\n5+ years of hands-on performance marketing experience, with a strong focus on B2B SaaS or B2B tech lead generation\n\nDeep expertise in Google Ads: search campaigns, non-brand strategy, bid strategy (tCPA, tROAS, smart bidding), quality score optimization, multi-market execution\n\nSolid Meta Ads experience for lead generation: CRM-based audiences, lead gen campaigns, CPL optimization\n\nFluency in pipeline KPIs - CPL, MQL, SQL, demo conversion, CAC - and experience working directly with the sales team to improve lead quality\n\nHubSpot (or equivalent CRM) for attribution, pipeline tracking and campaign optimization\n\nGA4, GTM for reporting and data-driven decision making\n\nYou personally build and optimize campaigns in Google Ads and Meta Ads Manager - this is not a role for agency managers or strategists who delegate execution to external partners\n\nProven ability to operate autonomously in a fast-moving environment - you don't wait to be told what to do\n\nStrong analytical mindset with a bias toward experimentation and quick iteration\n\nFluent in English. Spanish, French, Italian or Portuguese is a strong plus\n\nNice to have\nExperience with LinkedIn Ads, Reddit Ads or SA360\n\nMulti-market European campaign experience\n\nSQL or Python for deeper data analysis\n\nB2B SaaS or B2B tech industry background\n\nOur offer\nStock options with a progressive vesting schedule\n\nComprehensive health insurance\n\n25 days of holidays from day one, rising to 28 after your first year and 30 after two years\n\n€10 a day for lunch through our virtual canteen, Kombo, every day you work from the office\n\nFlexible benefits - save on meals, childcare, transportation, and training with our tailored remuneration options\n\nOn-demand salary access - no need to wait until the end of the month\n\nAny book, purchased for you, plus access to a shared team library\n\nAn international team of 35+ nationalities based in one of Europe's leading tech 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