{"id":172860,"url":"https://alion.io/job/amgen-associate-content-marketing-crm-campaign-execution","title":"Associate, Content - Marketing CRM (Campaign Execution)","company":{"id":4775,"name":"Amgen","domain":"amgen.com","url":"https://alion.io/company/amgen","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"A","score":85,"open_postings":344,"ghost_share":0,"stale_share":0.605,"repost_share":0.02,"time_to_fill_p50_days":43,"computed_at":"2026-11-04T06:34:25Z"}},"role":"Enterprise Apps","role_family":"Enterprise Apps","seniority":"junior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Hyderabad, India"],"countries":["IN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":2,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Agile","optional":false},{"name":"Apex","optional":false},{"name":"SQL","optional":false},{"name":"Salesforce Data Cloud","optional":true}],"status":"live","first_seen_at":"2026-07-02T00:00:00Z","employer_posted_date":"2026-07-02","last_verified_at":"2026-11-05T04:04:36Z","board_verified":true,"closed_at":null,"days_open":126,"trust":{"level":"ok","repost_count":0,"flags":[],"days_open":126},"description":"Career Category\nMarketingJob Description\nABOUT AMGEN\nAmgen harnesses the best of biology and technology to fight the world’s toughest diseases, and make people’s lives easier, fuller and longer. We discover, develop, manufacture and deliver innovative medicines to help millions of patients. Amgen helped establish the biotechnology industry more than 40 years ago and remains on the cutting-edge of innovation, using technology and human genetic data to push beyond what’s known today.\nABOUT THE ROLE\nRole Description:\nThe role is responsible for supporting the design, build, execution, and optimization of marketing campaigns that drive personalized customer engagement across email, SMS, and digital advertising channels. This role will support the use of Salesforce Marketing Cloud (SFMC) and Salesforce CDP (Data Cloud) to build data-driven audience segments, develop multichannel journeys, and activate campaigns aligned to business strategies.\nThe ideal candidate will have foundational experience with marketing automation platforms, a basic understanding of data segmentation and activation, and exposure to campaign orchestration across multiple channels. Success in this role requires collaboration with cross-functional teams including marketing strategy, data teams, and creative services to support campaign execution and delivery.\nRoles & Responsibilities:\nSupport the build and execution of marketing campaigns in Salesforce Marketing Cloud, including Journey Builder, Automation Studio, Email Studio, Mobile Studio, Advertising Studio, and Cloud Pages\nSupport audience segmentation and activation using Salesforce CDP (Data Cloud) to enable personalized, data-driven campaigns\nCollaborate with cross-functional teams including marketing, data, creative, and sales to align on campaign requirements and execution details\nAssist in developing personalized and dynamic content using AMPscript and SFMC capabilities\nAssist in configuring journey orchestration, including entry criteria, decision splits, and exit logic\nSupport implementation of tracking strategies and ensure campaigns align with data privacy and U.S. compliance standards (e.g., CAN-SPAM, CCPA, etc.)\nConduct QA and support UAT to validate campaign logic, audience targeting, rendering, and data accuracy\nMonitor campaign performance, IP reputation, and deliverability, and support optimization efforts\nStay current on SFMC and Salesforce CDP (Data Cloud) enhancements, marketing technologies, and best practices\nParticipate in agile sprint planning and support task estimations and execution\nBasic Qualifications and Experience:\nBachelor’s degree in marketing, Communications, Information Systems, Data Analytics, or a related field OR equivalent practical experience\n2+ years of experience in marketing operations, marketing automation, CRM, or a related area\nover all 2-6 years of experience\nFunctional Skills:\nMust-Have Skills:\nFoundational hands-on experience with Salesforce Marketing Cloud (e.g., Journey Builder, Automation Studio, Email Studio)\nExposure to Salesforce CDP (Data Cloud) or similar customer data platforms for audience segmentation\nWorking knowledge of SQL (or similar querying language); exposure to AMPscript or SOQL preferred\nBasic understanding of customer data structures and digital marketing channels such as email and SMS\nGood-to-Have Skills:\nFamiliarity with marketing analytics tools and data visualization platforms\nBasic understanding of data governance, customer data privacy best practices, and U.S. compliance standards (e.g., CAN-SPAM, CCPA, etc.)\nExposure to digital advertising strategies within marketing technology ecosystems\nExposure to agile methodologies and sprint-based delivery environments\nProfessional Certifications:\nSalesforce Marketing Cloud certifications (e.g., Email Specialist) preferred but not required\nExposure to Salesforce Data Cloud concepts or certification is a plus\nSoft Skills:\nStrong critical-thinking and problem-solving skills with a willingness to learn\nEffective communication and collaboration abilities\nGood organizational skills with attention to detail and ability to manage multiple tasks\nAbility to work effectively in a team setting within a fast-paced, agile environment\nDeveloping ability to communicate campaign results and technical concepts to stakeholders\n.","description_format":"text","description_chars":4325,"description_truncated":false,"requirements":{"experience_years_min":2,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Prescription Drugs","Biologics & Biosimilars","Immunology & Inflammation Therapeutics","Cardiometabolic Therapeutics"],"lifecycle":[{"event":"open","at":"2026-08-30T03:07:24Z"}],"visa":[],"liveness":{"score":8,"band":"cold","label":"Long shot","p_open":1,"p_active":0.269,"p_room":0.28,"age_days":125,"expected_fill_days":43,"reasons":["conf:1","stale_co","velocity","win:tail","crowd:junior,brand"],"computed_at":"2026-11-04T06:34:25Z"},"pay":null,"html_url":"https://alion.io/job/amgen-associate-content-marketing-crm-campaign-execution","json_url":"https://alion.io/job/amgen-associate-content-marketing-crm-campaign-execution.json","meta":{"generated_at":"2026-11-05T05:54:05Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":7102,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-06T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":4775},"rest":"https://alion.io/mcp/rest/get_company?id=4775"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Famgen-associate-content-marketing-crm-campaign-execution"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Famgen-associate-content-marketing-crm-campaign-execution"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Famgen-associate-content-marketing-crm-campaign-execution"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/amgen-associate-content-marketing-crm-campaign-execution\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Famgen-associate-content-marketing-crm-campaign-execution"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":172860}},{"tool":"search_jobs","arguments":{"company":"amgen.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":172860},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); 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