{"id":2998560,"url":"https://alion.io/job/antier-digital-marketing-executive","title":"Digital Marketing Executive","company":{"id":3138308,"name":"Antier","domain":"antier.com","url":"https://alion.io/company/antier","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Keka","truth_index":{"grade":"A","score":87,"open_postings":13,"ghost_share":0,"stale_share":0.308,"repost_share":0,"time_to_fill_p50_days":97,"computed_at":"2026-10-29T05:49:05Z"}},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":[],"countries":[],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Ahrefs","optional":false},{"name":"AI Agents","optional":false},{"name":"ChatGPT","optional":false},{"name":"Claude","optional":false},{"name":"Google Ads","optional":false},{"name":"LinkedIn","optional":false},{"name":"LLM","optional":false},{"name":"Model Context Protocol","optional":false},{"name":"n8n","optional":false},{"name":"Prompt Engineering","optional":false},{"name":"Semrush","optional":false},{"name":"WordPress","optional":false},{"name":"Zapier","optional":false},{"name":"PHP","optional":true}],"status":"live","first_seen_at":"2026-10-21T10:05:47Z","employer_posted_date":"2026-10-21","last_verified_at":"2026-10-29T05:55:01Z","board_verified":true,"closed_at":null,"days_open":7,"trust":{"level":"ok","repost_count":0,"flags":[],"days_open":7},"description":"Job Overview\nAntier is looking for a performance-driven Digital Marketing Executive to strengthen its digital presence, enhance brand visibility, and generate qualified B2B leads for Antier AI. The role will focus on SEO, AI search optimization, content marketing, paid campaigns, social media, digital outreach, and marketing automation to support business growth and lead generation.\nKey Responsibilities\n1. SEO and AI Search Visibility\nExecute on-page, off-page, and technical SEO activities to improve organic rankings, qualified traffic, and conversions.\nConduct keyword research, search intent analysis, competitor analysis, and content gap analysis.\nOptimize service pages, landing pages, blogs, and FAQs for commercial and informational search queries.\nImplement AEO, GEO, and LLM visibility practices to improve brand discoverability, mentions, and citations across AI-powered search platforms.\nMonitor indexing, crawlability, duplicate URLs, redirects, internal linking, and other technical SEO issues.\n2. Content and Website Management\nPlan content based on business objectives, target audiences, search demand, and industry trends.\nDevelop content briefs and coordinate with writers, designers, and technical teams to ensure timely execution.\nManage website page launches, content updates, metadata, and on-page improvements.\nResearch AI technologies, industry developments, and business use cases to identify content opportunities.\n3. PPC and Paid Campaigns\nExecute and optimize Google Ads campaigns for AI development services.\nConduct paid keyword research and coordinate ad copy and landing page development.\nManage campaign budgets, targeting, and optimization to improve acquisition efficiency and lead generation.\n4. Social Media Marketing\nPlan and execute social media activities across LinkedIn and other relevant platforms.\nMaintain content calendars covering AI insights, service promotions, case studies, company updates, and thought leadership.\nCoordinate the creation and publishing of posts, carousels, infographics, and other marketing assets.\nSupport employee advocacy, leadership visibility, and audience engagement.\n5. Digital Outreach and Brand Authority\nIdentify relevant industry directories, publications, websites, and communities for brand listings and backlink opportunities.\nExecute link-building, digital PR, guest posting, and content distribution activities.\nSupport outreach and partnership initiatives to strengthen brand authority and referral traffic.\n6. Marketing Automation\nUse AI tools such as Claude and ChatGPT for marketing research, prompt engineering, content workflows, and repetitive task automation.\nBuild reusable AI-powered workflows for keyword research, competitor analysis, content briefs, SEO checks, and performance reporting.\nExplore automation platforms and integrations such as n8n, Make, Zapier, APIs, and MCP to reduce manual effort and improve marketing productivity.\n7. Analytics and Performance Reporting\nMonitor performance across SEO, PPC, content, social media, and lead generation using relevant marketing tools.\nPrepare weekly and monthly reports covering traffic, rankings, engagement, conversions, campaign performance, and lead quality.\nAnalyze performance gaps and recommend data-driven improvements.\nCoordinate with internal teams to ensure timely execution of marketing priorities and deliverables.\nCANDIDATE PROFILE\nRequired Skills, Qualifications, and Hands-on Tools\nBachelor's degree in Marketing, Business Administration, Communications, or a related field.\n3-5 years of hands-on digital marketing experience, preferably in B2B, IT services, SaaS, or technology-focused organizations.\nStrong knowledge of SEO, keyword research, on-page and technical SEO, link building, AEO, GEO, and AI search visibility.\nExperience in content planning, website optimization, PPC, social media, digital outreach, and B2B lead generation.\nHands-on experience with Semrush or Ahrefs, Google Search Console, Google Analytics 4, and Google Ads, including campaign optimization and conversion tracking.\nPractical experience using AI tools such as Claude and ChatGPT for marketing research, prompt engineering, and content workflows.\nFamiliarity with CMS platforms, preferably WordPress.\nStrong analytical, research, communication, and coordination skills, with the ability to manage multiple priorities and meet deadlines.\nExperience building AI-powered marketing workflows using n8n, Make, Zapier, APIs, or MCP.\nFamiliarity with LeadSquared or other CRM platforms, marketing attribution, and conversion rate optimization.\nPrevious experience in AI marketing, marketing automation, or digital marketing for AI and technology services.\nUnderstanding of AI development services, Generative AI, AI agents, workflow automation, chatbots, and enterprise AI solutions.\nFamiliarity with B2B technology buyers, including CTOs, CIOs, business leaders, and heads of AI or digital transformation.\nKey Performance Indicators (KPIs)\nOrganic Growth: Growth in qualified organic traffic, commercial keyword visibility, and organic conversions.\nAI Search Visibility: Improvement in brand mentions, citations, and visibility across relevant AI-powered search platforms.\nContent Execution: Timely delivery, publishing, and optimization of planned content assets.\nPaid Campaign Performance: Conversion rates, cost per qualified lead, campaign efficiency, and lead quality.\nSocial Media Performance: Relevant audience engagement, referral traffic, and attributable conversions.\nLead Generation: Qualified leads generated or influenced through assigned marketing channels.\nMarketing Productivity: Reduced manual effort through automation and timely execution of planned activities.\n Reporting Quality: Accurate performance reporting and reliable conversion 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