{"id":1725774,"url":"https://alion.io/job/asml-recruitment-marketing-manager","title":"Recruitment Marketing Manager","company":{"id":17151,"name":"ASML","domain":"asml.com","url":"https://alion.io/company/asml","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":80,"open_postings":108,"ghost_share":0,"stale_share":0.991,"repost_share":0,"time_to_fill_p50_days":13,"computed_at":"2026-10-20T05:45:00Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Veldhoven, Netherlands"],"countries":["NL"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":65000,"max_usd":145000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":28},"experience_years_min":8,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-09-29T00:00:00Z","employer_posted_date":"2026-10-13","last_verified_at":"2026-10-20T11:32:04Z","board_verified":true,"closed_at":null,"days_open":21,"trust":{"level":"ok","repost_count":1,"flags":[],"days_open":21},"description":"Introduction to the job\nAs recruitment marketing manager, you will help ASML attract and convert relevant talent into high-quality applicants by improving how we present roles, campaigns and candidate journeys to the market. You will translate talent priorities, audience insights and ASML’s employer positioning into clear recruitment marketing frameworks, communication objectives, and activation practices that support better hiring outcomes.\nIn this role, you will strengthen the connection between attraction, sourcing, selection and candidate experience. Your work will help teams create realistic job previews, targeted vacancy campaigns, effective job advertisements and data-driven channel improvements that make it easier for candidates to understand the opportunity and decide whether to apply.\nRole and responsibilities\nYou will be part of the Attract, Select & Onboard Center of Expertise within Talent Acquisition. This center provides global expertise, frameworks and improvement practices that strengthen the quality, consistency and impact of ASML’s hiring approach across regions, sectors and talent domains.\nAs recruitment marketing manager, you will focus on improving recruitment-facing activation: the recruitment marketing approach through which ASML engages relevant audiences and moves identified talent from consideration into application. You will work closely with Talent Marketing and Sourcing, Corporate Communications, regional Talent Acquisition teams, HR stakeholders and business stakeholders to ensure recruitment marketing materials are aligned, credible and locally usable.\nAs recruitment marketing manager, you will:\nDefine and improve recruitment marketing frameworks, campaign requirements, communication objectives and recruitment content needs for agreed talent priorities.\n\nGovern recruitment marketing practices by enabling consistent use of agreed frameworks, campaign approaches, briefing requirements recruitment messaging and activation toolkits.\n\nUse quality-of-hire insights, persona input, candidate journey insights and funnel data to improve job advertisements, realistic job previews and candidate-facing messaging.\n\nDefine recruitment marketing requirements, audience priorities, communication objectives and CRM (mass audience) activation needs, and partner with Communications on campaign concepts, messaging, content and channel-ready assets for regional and local teams.\n\nBuild measurement guidance for recruitment marketing effectiveness, including campaign performance, content engagement, funnel contribution, conversion indicators and candidate experience signals.\n\nPartner with Talent Marketing and Sourcing, Corporate Communications, HR teams, Talent Acquisition teams and business stakeholders to align recruitment-facing activation with ASML’s employer positioning.\n\nIntroduce improved recruitment marketing practices, identify opportunities for improved content formats, personalization approaches and automation opportunities that strengthen recruitment outcomes.\n\nEducation and experience\nYou bring solid experience in recruitment marketing, employer brand activation, campaign strategy, content strategy or recruitment communications, preferably in a global technology environment. You know how to translate business and talent priorities into practical recruitment marketing approaches that improve relevance, conversion and candidate experience.\nBachelor’s degree required; master’s degree in marketing, communication, human resources, organizational psychology or a related field preferred.\n\n8-12 years of relevant experience in recruitment marketing, employer brand activation, campaign strategy, content strategy or recruitment communications.\n\nExperience developing and governing global frameworks, briefing requirements or activation practices..\n\nStrong understanding of how recruitment marketing content, campaign relevance and candidate-facing messaging influence pipeline quality and selection outcomes.\n\nExperience working in a large, international and matrixed organization.\n\nSkills\nWorking at the cutting edge of tech, you’ll always have new challenges and new problems to solve - and working together is the only way to do that. You won’t work in a silo. Instead, you’ll be part of a creative, dynamic work environment where you’ll collaborate with supportive colleagues. There is always space for creative and unique points of view. You’ll have the flexibility and trust to choose how best to tackle tasks and solve problems. To thrive in this job, you’ll need the following skills:\nStrategic thinking and the ability to translate priorities into clear recruitment marketing concepts and campaign requirements, communication objectives and activation guidance.\n\nStrong stakeholder management and influencing skills across complex, global environments.\n\nData-driven decision making and the ability to turn insights into practical improvements.\n\nExcellent communication, stakeholder briefing and the ability to turn recruitment needs into clear campaign requirements.\n\nAbility to collaborate across Talent Acquisition, Talent Marketing and Sourcing, Corporate Communications, HR and business teams.\n\nStrong ownership and continuous improvement mindset, with the ability to introduce scalable practices and standards.\n\nUnderstanding of recruitment funnels, candidate journeys, campaign performance and conversion indicators.\n\nOther information\nThis is a global individual contributor role within Talent Acquisition, reporting to the Head Attract, Select & Onboard. The role has no direct people management responsibility but will influence recruitment marketing quality, consistency and effectiveness across regions and sectors.\nInclusion and diversity\nASML is an Equal Opportunity Employer that values and respects the importance of a diverse and inclusive workforce. It is the policy of the company to recruit, hire, train and promote persons in all job titles without regard to race, color, religion, sex, age, national origin, veteran status, disability, sexual orientation, or gender identity. We recognize that inclusion and diversity is a driving force in the success of our company.\nNeed to know more about applying for a job at ASML? 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