{"id":412395,"url":"https://alion.io/job/astrazeneca-senior-manager-marketing-capability-digital-learning","title":"Senior Manager-Marketing Capability & Digital Learning","company":{"id":13195,"name":"AstraZeneca","domain":"astrazeneca.com","url":"https://alion.io/company/astra-zeneca","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"A","score":92,"open_postings":122,"ghost_share":0,"stale_share":0.492,"repost_share":0.057,"time_to_fill_p50_days":20,"computed_at":"2026-10-24T06:02:35Z"}},"role":"HR","role_family":"HR","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["China"],"countries":["CN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":29000,"max_usd":69000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":3669},"experience_years_min":8,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-08-21T00:00:00Z","employer_posted_date":"2026-08-21","last_verified_at":"2026-10-25T00:12:34Z","board_verified":true,"closed_at":null,"days_open":65,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":65},"description":"SUMMARY OF THE ROLE\nDesign, implement and continuously improve pharmaceutical Marketing capability solutions across China. Partner with Marketing, Medical, Digital, HR/L&D and other business stakeholders to translate capability needs into scalable learning experiences, digital learning products and measurable performance outcomes. The role combines pharmaceutical marketing expertise, instructional design and learning technology to support capability application through learner-centric, innovative and data-driven approaches. This is an individual contributor role with no people management responsibility.\nROLE & RESPONSIBILITIES\n\nCapability Framework Development: Support capability assessment and gap analysis for pharmaceutical Marketing roles; contribute to the refinement of role- and level-specific capability frameworks, learning paths, skill standards and certification criteria; translate business priorities into practical capability development solutions.\n\nLearning Needs Diagnosis: Conduct stakeholder interviews, learner research and performance analysis to identify capability gaps linked to portfolio strategy, brand lifecycle, launch milestones, HCP/patient insights and evolving channel models.\n\nLearning Experience Design & Implementation: Apply adult learning and instructional design principles to create end-to-end learning journeys, including pre-learning, workshops, virtual learning, simulations, action learning, stretch assignments, coaching reinforcement and post-program application activities.\n\nPharmaceutical Marketing Curriculum: Develop and maintain practical learning solutions in brand strategy, insight generation, segmentation and targeting, positioning and messaging, launch excellence, lifecycle management, omnichannel engagement, content excellence, campaign planning, customer experience, data-driven decision making and compliant HCP/patient communication.\n\nDigital Learning Experience Design: Translate learner and business needs into learner personas, experience maps, digital product requirements, content architecture and acceptance criteria; design mobile-first microlearning, scenario-based modules, interactive cases, virtual practice, gamified learning, social learning and performance-support tools embedded in the flow of work.\n\nDigital Content Development: Create, curate and continuously improve digital learning assets; apply multimedia and interaction design principles; coordinate review, localization, publishing, version control and retirement of learning content.\n\nAI-Enabled Learning Solutions: Explore and apply generative AI and simulation technologies to content development, learning personalization, conversational practice and formative assessment; incorporate appropriate human review, quality, privacy, IP and compliance controls.\n\nLearning Platform Operation & User Experience: Collaborate with Digital, IT and vendors to improve learner experience, content taxonomy, metadata, search and recommendation logic, platform adoption and operational efficiency; contribute user requirements and test new or enhanced functionality.\n\nAssessment, Certification & Learning Analytics: Design knowledge tests, business cases, simulations and practical assignments; define measures across reach, engagement, proficiency, application, efficiency and business impact; analyze dashboards and recommend evidence-based improvements.\n\nProgram Execution & Adoption: Coordinate pilots and scaled implementation across business units; support stakeholder readiness, faculty enablement, communications, learner engagement, implementation tracking and issue resolution.\n\nContent Governance & Compliance: Apply scientific/medical accuracy, promotional review, accessibility, data privacy, copyright/IP, controlled content lifecycle and archival requirements to all learning solutions.\n\nCross-Functional Collaboration: Co-create solutions with Marketing, Medical, Sales, Market Access, Business Excellence, HR/L&D, Digital/IT, Legal and Compliance; facilitate alignment and translate stakeholder input into clear deliverables.\n\nVendor & Budget Coordination: Support RFP development, vendor evaluation, scope definition, contracting, budget tracking, quality assurance, risk identification and delivery acceptance for assigned learning programs.\nREQUIREMENTS\nEducation: Bachelor’s degree or above in Marketing, Business, Life Sciences, Pharmacy, Medicine, Learning Sciences or a related discipline. MBA or relevant credentials in L&D, digital learning, product management or project management are preferred.\nExperience:\n8-12 years of experience in pharmaceutical/healthcare Marketing, Commercial Excellence or capability development, with substantial hands-on contribution to Marketing capability programs.\nAt least 3-5 years in core pharmaceutical marketing work such as brand management, launch, indication expansion, lifecycle strategy, market insights, omnichannel marketing or customer experience.\nDemonstrated experience designing and implementing end-to-end learning solutions for pharmaceutical Marketing audiences, from needs diagnosis and curriculum design through facilitation, reinforcement, assessment and impact evaluation.\nProven hands-on experience contributing to cross-BU or nationwide programs, digital learning products or learning-platform initiatives with multiple internal and external stakeholders.\nDate Posted\n21-8月-2026Closing Date\n30-10月-2026AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.","description_format":"text","description_chars":6041,"description_truncated":false,"requirements":{"experience_years_min":8,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Prescription Drugs","Oncology Therapeutics","Rare Disease Therapeutics","Cardiometabolic Therapeutics"],"lifecycle":[{"event":"open","at":"2026-09-06T02:14:49Z"}],"visa":[],"liveness":{"score":16,"band":"cold","label":"Long shot","p_open":1,"p_active":0.569,"p_room":0.28,"age_days":64,"expected_fill_days":20,"reasons":["conf:4","velocity","win:tail","crowd:brand"],"computed_at":"2026-10-24T06:02:35Z"},"pay":null,"html_url":"https://alion.io/job/astrazeneca-senior-manager-marketing-capability-digital-learning","json_url":"https://alion.io/job/astrazeneca-senior-manager-marketing-capability-digital-learning.json","meta":{"generated_at":"2026-10-25T05:05:30Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":6909,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-26T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":13195},"rest":"https://alion.io/mcp/rest/get_company?id=13195"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fastrazeneca-senior-manager-marketing-capability-digital-learning"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fastrazeneca-senior-manager-marketing-capability-digital-learning"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fastrazeneca-senior-manager-marketing-capability-digital-learning"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/astrazeneca-senior-manager-marketing-capability-digital-learning\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fastrazeneca-senior-manager-marketing-capability-digital-learning"}]}