{"id":713170,"url":"https://alion.io/job/audiohook-demand-generation-manager","title":"Demand Generation Manager","company":{"id":669208,"name":"Audio Hook","domain":"audiohook.com","url":"https://alion.io/company/audiohook","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":[],"countries":[],"hiring_countries":["US"],"hiring_countries_total":1,"salary":{"min":100000,"max":115000,"currency":"USD","period":"year","gross":null,"usd_annual":115000},"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"HubSpot","optional":false},{"name":"LinkedIn","optional":false},{"name":"Marketo","optional":false},{"name":"Salesforce","optional":false},{"name":"Wi-Fi","optional":false}],"status":"live","first_seen_at":"2026-07-01T18:37:58Z","employer_posted_date":"2026-07-01","last_verified_at":"2026-11-06T23:59:34Z","board_verified":true,"closed_at":null,"days_open":128,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":128},"description":"Role Overview\nThe Demand Generation Manager will own the top and middle of Audiohook's marketing funnel - building, executing, and optimizing coordinated GTM and digital marketing programs that generate qualified pipeline, accelerate sales cycles, and establish Audiohook as the category leader in performance audio advertising. You'll partner closely with Sales, Product Marketing, and Leadership to ensure every campaign is sharp, measurable, and tied to revenue.\nKey Responsibilities\nCoordinated GTM\nPartner with Sales and Product Marketing to design coordinated GTM motions for new product launches, feature releases, and segment expansions\n\nEnsure messaging, targeting, and timing are aligned across every channel and customer-facing team\n\nBuild and scale ABM programs targeting priority brand and agency accounts in coordination with Sales\n\nDigital Marketing & Campaigns\nBuild and execute a multi-channel demand gen strategy across paid media, SEO/SEM, content syndication, email nurture, and events\n\nManage paid media budget across LinkedIn, Google, programmatic, and industry publications - optimizing for CAC, pipeline velocity, and ROI\n\nOwn digital campaign operations end-to-end: setup, audience segmentation, landing page optimization, conversion tracking, and reporting\n\nPartner with Content and Product Marketing on lead-generating assets: webinars, whitepapers, case studies, and gated reports\n\nMarketing Operations & Analytics\nDevelop and maintain the marketing tech stack (CRM, marketing automation, intent data, analytics) and ensure clean data flow between systems\n\nBuild attribution models and report on funnel health, channel performance, and pipeline contribution in weekly leadership meetings\n\nIncrease marketing-sourced pipeline by a measurable amount within 6 months of hiring\n\nCross-Functional Collaboration\nPartner closely with Sales on lead routing, follow-up SLAs, and pipeline reviews\n\nCommunicate clearly and proactively in a remote-first environment\n\nQualifications\nRequired\n5+ years of B2B demand generation experience\n\nProven track record of building demand programs from scratch and scaling them - not just optimizing existing playbooks\n\nHands-on expertise with marketing automation platforms (HubSpot, Marketo, or similar) and CRM (Salesforce or HubSpot)\n\nDeep fluency in paid media - particularly LinkedIn, Google, and programmatic - including campaign architecture, audience strategy, and performance optimization\n\nStrong analytical skills; comfortable building attribution models, forecasting pipeline, and making budget decisions based on data\n\nExcellent written communication and the ability to brief creative, agency, and internal partners\n\nPreferred\nExperience in adtech, martech, or SaaS\n\nExperience running ABM programs at scale\n\nExperience in a startup or high-growth company\n\nComfort using AI tools to plan campaigns, draft copy, and analyze performance\n\nWhat We Offer\nFully remote work environment\n\nCompetitive salary and equity opportunities\n\nPerformance bonuses\n\nHealth, dental, and vision benefits\n\nOther benefits such as daily lunch stipend, monthly wifi, cell phone and subscription reimbursement, and annual hardware stipend\n\nFlexible PTO and remote-friendly culture\n\nBi-annual Corporate Offsites\n\nOpportunity to help shape a function at a rapidly scaling tech company","description_format":"text","description_chars":3322,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Equity"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Artificial Intelligence","Podcasting"],"lifecycle":[{"event":"open","at":"2026-09-11T05:21:40Z"}],"visa":[],"liveness":{"score":26,"band":"fade","label":"Fading","p_open":1,"p_active":0.709,"p_room":0.36,"age_days":127,"expected_fill_days":77,"reasons":["conf:4","win:tail","crowd:"],"computed_at":"2026-11-06T05:58:05Z"},"pay":{"stated_usd_annual":115000,"is_top_pay":false},"html_url":"https://alion.io/job/audiohook-demand-generation-manager","json_url":"https://alion.io/job/audiohook-demand-generation-manager.json","meta":{"generated_at":"2026-11-07T01:22:29Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":3402,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-08T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":669208},"rest":"https://alion.io/mcp/rest/get_company?id=669208"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Faudiohook-demand-generation-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Faudiohook-demand-generation-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Faudiohook-demand-generation-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/audiohook-demand-generation-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Faudiohook-demand-generation-manager"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":713170}},{"tool":"search_jobs","arguments":{"company":"audiohook.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":713170},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); 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