{"id":728344,"url":"https://alion.io/job/avenuez-senior-associate-aeoseo-strategy","title":"Senior Associate, AEO/SEO Strategy","company":{"id":669453,"name":"Avenue Z","domain":"avenuez.com","url":"https://alion.io/company/avenuez","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Rippling","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Miami, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":75000,"max":85000,"currency":"USD","period":"year","gross":null,"usd_annual":85000},"salary_estimate":null,"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Ahrefs","optional":false},{"name":"ChatGPT","optional":false},{"name":"Claude","optional":false},{"name":"GA4","optional":false},{"name":"Gemini","optional":false},{"name":"LLM","optional":false},{"name":"Looker","optional":false},{"name":"Screaming Frog","optional":false},{"name":"Shopify","optional":false}],"status":"live","first_seen_at":"2026-09-04T18:40:04Z","employer_posted_date":"2026-09-04","last_verified_at":"2026-11-13T09:03:27Z","board_verified":true,"closed_at":null,"days_open":69,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":69},"description":"About Avenue Z, Inc.\nAvenue Z is the AI-first agency - a digital marketing and PR company engineered to move fast. Brands partner with us to drive revenue and reputation across all channels, from ChatGPT to The Wall Street Journal, Shopify to TikTok, Meta to Google. Trusted by leaders in consumer brands, tech, and finance, we power the earned, owned, and performance media channels, driving influence.\nAbout the role\nAvenue Z is seeking a strategic and forward-thinking AEO/SEO Strategist who will design, implement, execute, and iterate AEO programs that improve how brands appear across AI-driven discovery environments. This role sits at the intersection of prompt strategy, LLM analysis, measurement, and cross-functional activation, turning complex signals into clear actions across technical SEO/AEO, owned media, and earned media workstreams.\nThis individual will act as a strategic consultant and day-to-day Client lead, and must be able to understand the Client’s overall marketing plans, business goals, and KPIs, and align these inputs with AEO strategies that will improve AI visibility and support AI-assisted conversion.\nThis individual must be intellectually curious, systems-minded, and comfortable testing emerging tools. You must embrace AI in your day-to-day workflows, yet also remain a skeptic and interrogator of what AI produces to assist in your work. You must be prepared to challenge conventional SEO thinking while maintaining Avenue Z’s standards for quality, ethics, and client safety.\nResponsibilities\nOrganic Strategy & Client Leadership\nLead organic strategy for a portfolio of clients, building annual and quarterly roadmaps that account for both traditional SEO performance and Answer Engine Optimization (AEO) visibility across AI-driven search environments.\nServe as the primary point of contact for clients on AEO / SEO, guiding strategic conversations around organic growth, AI Overviews, LLM-powered answer engines, and evolving search behavior.\nTranslate search trends and performance insights into clear strategic priorities that support clients’ broader marketing plans and business goals.\nConnect organic performance to business outcomes, translating complex SEO and AEO concepts into clear, actionable recommendations for senior stakeholders.\nHelp clients understand how evolving search behavior impacts brand visibility, competitive positioning, and growth opportunities.\nSearch Landscape, Content & AEO Analysis\nConduct in-depth keyword, prompt, and topic research, content gap analyses, and competitive analyses to identify opportunities across the full funnel.\nAnalyze SERPs and LLM responses, including traditional organic results, SERP features, AI-generated summaries, and other generative search experiences, to understand how client content surfaces and where it’s missing.\nEvaluate how client content performs across traditional and generative search, identifying opportunities to strengthen visibility, authority, and discoverability.\nPartner with content, PR, and creative teams to inform briefs, messaging, and content structures that improve discoverability and entity clarity across search and AI surfaces.\nTechnical SEO & Site Health\nStrengthen technical foundations, including site architecture, internal linking, indexation, structured data, and performance, using agency tools including Sitebulb and Screaming Frog to improve crawlability, entity understanding, and overall discoverability.\nCollaborate with web development and product teams to scope and prioritize technical fixes and enhancements, ensuring recommendations are feasible and aligned with broader roadmaps.\nApply technical SEO best practices to AEO, with a clear understanding of how these elements influence both traditional rankings and generative visibility.\nAnalytics, Reporting & Insights\nTranslate performance data from GA4, Search Console, Data Studio, and leading SEO and AEO tools into clear, actionable narratives that tie generative visibility signals, ranking shifts, traffic trends, and SERP feature changes back to client goals. Agency tools include Ahrefs, Peec, Profound, and Writesonic, among others. \nCraft Client-specific reporting and insight frameworks based on our agency-wide standards that highlight both AEO indicators such as AI Overview presence, Share of Voice, and generative citations as well as traditional SEO KPIs. \nUse reporting to shape client strategy, prioritize roadmap decisions, and communicate progress in a way that is clear to both tactical and senior stakeholders.\nAI-Driven Workflows & Innovation\nLeverage our proprietary Z/OS AI platform to accelerate research, synthesize insights, and support scalable SEO and AEO workflows. Z/OS includes access to tools like ChatGPT, Claude, and Gemini. \nTest, refine, and document AI-driven workflows and AEO experiments that enhance strategic thinking, surface new opportunities, and shape Avenue Z’s evolving approach to organic visibility.\nEvaluate AI-generated insights critically, ensuring recommendations are grounded in real business context rather than automation alone.\nCross-Functional Collaboration\nCollaborate with PR, Content, Analytics, and Creative teams to build integrated programs where organic insights inform channel strategy, creative, and messaging.\nPartner across teams to ensure SEO and AEO recommendations support broader client strategy, campaign planning, and execution priorities.\nQualifications\n3-5 years of experience in SEO strategy, including 1 year in AEO / GEO strategy, across multiple industries or brands, ideally within performance marketing, digital agencies, or in-house growth/marketing teams. \nExperience building and driving SEO and AEO strategy across multiple industries, with proven ability to evolve strategy as search shifts toward AI-generated summaries and generative search interfaces.\nA builder mindset: excited to help shape processes, playbooks, and best practices, and continually iterate on them as new data and platforms emerge. \nStrong client presence: confident presenting, fielding questions, and pushing thinking in a constructive way.\nStrong technical SEO foundation, including site architecture, structured data, indexing diagnostics, and performance analysis, with a clear understanding of how these elements influence both traditional rankings and generative visibility.\nDemonstrated ability to tie SEO and AEO performance to business outcomes and communicate impact to senior Client stakeholders.\nComfort working with AI and LLM tools beyond surface-level prompting, using them to analyze data, pressure-test strategic ideas, support research, and improve workflows, while knowing when human judgment should override automation.\nStrong fluency with analytics platforms such as GA4, Search Console, Data Studio (formerly known as Looker Studio), and leading SEO and AEO tools such as ahrefs, Profound, Peec, and Writesonic.\nCritical thinker who evaluates AI-generated insights and AEO opportunities through real business context rather than relying solely on automation.\nExcellent project management skills and experience managing multiple clients or stakeholders, shifting priorities, and cross-functional collaboration in fast-paced environments.\nExceptional written and verbal communication skills, with the ability to distill complex SEO and AI-search concepts into clear, compelling narratives.\nBachelor’s degree preferred, or equivalent practical experience in SEO, digital, analytics, or a related field.\nCompensation & Benefits\nCompensation range: $75,000 - 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