{"id":3915713,"url":"https://alion.io/job/beyti-brand-manager","title":"Brand Manager","company":{"id":3901482,"name":"Beyti","domain":"beyti.eg","url":"https://alion.io/company/beyti-2","size_band":"501-1000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"SuccessFactors","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Cairo, Egypt"],"countries":["EG"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-09-16T02:00:00Z","employer_posted_date":"2026-09-16","last_verified_at":"2026-11-07T21:40:01Z","board_verified":true,"closed_at":null,"days_open":53,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":53},"description":"General Purpose\nKey Responsibilities / Tasks\nDesign and execute Marketing Activation Calendars, Brand plans and promotional activities.\nManage the Category and Brand portfolio.\nDevelop communication plans and assets, ensure effective and efficient investment of media plans, and control A&M budget.\nLead brand analysis / diagnosis as well as insights generation with Insights Manager and present findings on quarterly basis\nManage A&M spending to be in line with AOP, through budgeting and monthly tracking within the overall budget plan set by the development team\nEffectively collaborate with other functions and stakeholders both internally & externally\nPrepare creative & media agency briefs, evaluate agency proposals.\nCoordinate any needed pack changes for ingredient list declarations with the involvement and support of Regulatory Affairs.\nLeads on Pricing Strategy.\nAssess and evaluate the market opportunity for Brand portfolio, and accordingly grow the business size in terms of gaining share and adding new products to portfolio.\nHandle the forecasting of the brand portfolio, manage the distribution plan for the SKUs with the Sales team.\nMonitor media reviews and media audits.\nExperience\nMin 5-6 years of marketing experience (in a FMCG company).\nSkills/Qualifications\nAbility to work independently, self-motivation and passion for learning and development\nExcellent project management skills covering product & process development within FMCG environment.\nExperience with business processes: marketing budgeting, conducting marketing and advertising activities, planning of sales, budget control, brand/product launches.\nExperience with Customer Agreements and collaboration with trade marketing and business development.\nExperience with handling imported products portfolios, and the relevant forecasting and logistics details.\nP&L understanding.","description_format":"text","description_chars":1863,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Dairy 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