{"id":3449462,"url":"https://alion.io/job/blibli-marketing-promotion-manager","title":"Marketing & Promotion Manager","company":{"id":49929,"name":"Blibli","domain":"blibli.com","url":"https://alion.io/company/blibli","size_band":"501-1000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Career site","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Jakarta, Indonesia"],"countries":["ID"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":14500,"max_usd":34000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":5512},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-29T10:23:07Z","employer_posted_date":"2026-10-29","last_verified_at":"2026-11-01T04:07:21Z","board_verified":true,"closed_at":null,"days_open":2,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":2},"description":"About the Role\nAs Blibli Group continues to strengthen its future-ready omnichannel ecosystem, our consumer electronics retail business plays an important role in connecting customers with innovative products and seamless shopping experiences.\nAs a Marketing Communication & Promotion Manager, you will lead the development and execution of marketing communication strategies, promotional campaigns, and brand activation initiatives across our physical retail network.\nYou will oversee Creative Design and Content Creation, ensuring that every campaign strengthens brand positioning, attracts customers to our stores, and drives sales growth through impactful online-to-offline marketing initiatives.\nWhat You’ll Do\nDevelop and execute integrated marketing communication and promotional strategies to increase brand awareness, customer engagement, store traffic, and sales.\n\nLead marketing campaigns, seasonal promotions, store activations, product launches, and other initiatives across online and offline channels.\n\nOversee creative design, content production, social media, digital advertising, and promotional materials to ensure brand consistency and campaign effectiveness.\n\nCollaborate with Sales, Store Operations, Marketing Partnerships, and external partners to deliver impactful marketing initiatives.\n\nManage marketing budgets and evaluate campaign effectiveness through performance metrics, conversion rates, and marketing ROI.\n\nLead, coach, and develop the Creative Design and Content Creator teams, ensuring high-quality output and timely campaign execution.\n\nWhat You’ll Bring to the Team\nBachelor's degree in Marketing, Communication, Business, Management, or a related field.\n\nMinimum 5 years of experience in Marketing Communication, Brand Marketing, Campaign Management, Retail Marketing, or related functions.\n\nStrong understanding of integrated marketing campaigns, digital marketing, promotional strategies, and brand communication, preferably in retail, consumer goods, or omnichannel businesses.\n\nProven experience in leading creative or marketing teams, managing campaign execution, and coordinating multiple stakeholders.\n\nStrong commercial awareness with the ability to connect marketing initiatives to customer traffic, engagement, conversion, and revenue growth.\n\nExcellent leadership, communication, project management, and stakeholder management skills.\n\nAnalytical and creative mindset, with the ability to manage multiple campaigns and marketing budgets in a fast-paced environment.\n\nWhy You’ll Love Working Here\nYou'll have the opportunity to shape how our brands connect with customers across digital and physical touchpoints. 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