{"id":1733409,"url":"https://alion.io/job/bose-integrated-marketing-manager","title":"Integrated Marketing Manager","company":{"id":1761362,"name":"Bose","domain":"bose.com","url":"https://alion.io/company/bose-com","size_band":"501-1000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":79,"open_postings":6,"ghost_share":0,"stale_share":0.833,"repost_share":0,"time_to_fill_p50_days":58,"computed_at":"2026-10-23T05:54:15Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Framingham, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":130000,"max":178750,"currency":"USD","period":"year","gross":null,"usd_annual":178750},"salary_estimate":null,"experience_years_min":6,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-08-17T00:00:00Z","employer_posted_date":"2026-08-17","last_verified_at":"2026-10-22T14:01:38Z","board_verified":true,"closed_at":null,"days_open":68,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":68},"description":"At Bose Corporation, we believe sound is the most powerful force on earth - and for over 60 years, we have been a company built on innovation, excellence, and independence. Privately owned, fiercely customer-focused, and driven by our values, we continue to lead industries and transform lives through sound.\nToday, Bose Corporation is entering an exciting new era. Across multiple global Business Units and Global Functions, we are shaping the future of audio technology, automotive, luxury, and premium experiences. We invite you to join us in this transformation.\nJob Description\nWe are seeking an Integrated Marketing Communications Manager to translate business, product, and brand strategy into integrated communications strategies for new product launches.\nThis role defines the communications challenge, audience, messaging architecture, consumer journey, channel roles, launch phasing, and measurement approach-ensuring cross-channel planning begins with clear priorities, positioning, claims, reasons to believe, and brand guardrails.\nThis role will serve as a central strategic partner across Product Marketing, Brand Strategy, Consumer Insights, CX, Creative, Media, PR, Social, CRM, eCommerce, Retail, Partnerships, and activation teams-creating one connected plan across consumer touchpoints.\nWhat You Will Be Responsible For\n1 | Comms Strategy & Architecture\nDevelop integrated communications strategies grounded in business objectives, product positioning, audience insights, brand priorities, and success metrics.\n\nDefine the communications challenge, audience journey, customer-relevant narrative, messaging hierarchy, channel roles, and moments that matter.\n\nTranslate product features, claims, and reasons to believe into clear messaging architectures and activation guidance.\n\nIdentify strategic gaps and trade-offs early, ensuring key upstream decisions are aligned before channel planning begins.\n\n2 | Integrated Plan Design & Orchestration\nOwn the integrated activation architecture and maintain a single source of truth across functions, channels, markets, and consumer touchpoints.\n\nDefine launch phasing, channel sequencing, planning milestones, dependencies, and readiness requirements.\n\nAlign messaging, timing, and execution across Media, PR, Social, CRM, eCommerce, Retail, Partnerships, and other activation teams.\n\nPartner with Media, Commercial, and activation teams to recommend investment priorities aligned to launch objectives and channel roles.\n\nProtect the integrity of the communications strategy throughout execution, resolving integration or consumer-experience gaps as they arise.\n\n3 | Cross-Functional Leadership & Alignment\nConnect upstream product, brand, audience, and commercial strategy to downstream channel and market execution.\n\nClarify roles, decision rights, deliverables, and escalation paths across the communications planning process.\n\nLead planning forums, alignment checkpoints, readiness reviews, and cross-functional decision meetings.\n\nConvene stakeholders to resolve trade-offs, reduce fragmentation, and maintain strategic alignment across launch initiatives.\n\n4 | Measurement & Continuous Improvement\nDefine measurement frameworks and learning agendas tied to communications objectives, business outcomes, consumer journey stages, and channel roles.\n\nPartner with Analytics and Insights teams to evaluate performance across channels, audiences, markets, and touchpoints.\n\nLead post-launch reviews and recommend improvements to messaging, channel mix, sequencing, investment, and launch phasing.\n\nInstitutionalize learnings, planning standards, and best practices to improve future communications planning.\n\nWhat We Value\n6+ years of experience in integrated marketing, communications planning, brand strategy, or a related field.\n\nExperience translating business, product, brand, audience, and commercial priorities into integrated communications strategies.\n\nStrong ability to define communications challenges, audience journeys, messaging architectures, channel roles, and launch plans.\n\nExperience developing customer-relevant narratives from product features, claims, and reasons to believe.\n\nStrong understanding of launch phasing, cross-channel orchestration, readiness planning, investment prioritization, and measurement.\n\nProven ability to lead complex, cross-functional initiatives and influence stakeholders without direct authority.\n\nStrong strategic thinking, facilitation, and communication skills, with the ability to balance rigor with executional practicality.\n\nComfort working in a fast-paced, matrixed environment with evolving priorities and multiple activation partners.\n\nAt Bose, you're inspired to be and do your best and are rewarded for your unique talents! Our compensation is thoughtfully tailored to your skills, experience, education, and location, and goes beyond base salary. The hiring range for this position in the primary work location of Framingham, Massachusetts is: $130,000-$178,750.The hiring range for other Bose work locations may vary.\n\nIn addition to competitive base pay we offer rewards including bonus programs, comprehensive health and welfare benefits, a 401(k) plan, plus exclusive perks designed to support your wellbeing, and a generous employee discount where you can immerse yourself in our products and experiences. We are a proudly independent company-driven by purpose, guided by our values, and united by a belief in the power of sound. As the world leader in audio experiences, we’re creating what’s next-pushing boundaries and delivering transformative sound experiences for people everywhere. Join us and make your next career move a mic-drop. 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