{"id":2124497,"url":"https://alion.io/job/brewdog-sales-events-manager","title":"Sales & Events Manager","company":{"id":1769855,"name":"BrewDog","domain":"brewdog.com","url":"https://alion.io/company/brewdog","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Eploy","truth_index":{"grade":"A","score":86,"open_postings":7,"ghost_share":0,"stale_share":0.571,"repost_share":0,"time_to_fill_p50_days":54,"computed_at":"2026-10-25T05:49:26Z"}},"role":"Sales","role_family":"Sales","seniority":null,"employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Dublin, Ireland"],"countries":["IE"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-09-29T11:27:07Z","employer_posted_date":"2026-10-21","last_verified_at":"2026-10-26T03:49:43Z","board_verified":true,"closed_at":null,"days_open":26,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":26},"description":"About Us\n\nBrewDog Dublin is one of the largest and most exciting craft beer venues in the city, combining high-volume trading with corporate events, private hire, live sport, group bookings and experiential hospitality all under one roof.\nThis is a fast-paced, commercially driven venue with huge opportunity to continue building its presence within Dublin’s events and corporate market. It’s the kind of site where energy, ideas and strong relationship building genuinely make a difference.\nAt BrewDog, we want people who are ambitious, hands-on and excited by hospitality. In return, we offer real opportunities to develop, grow and be part of a business that continues to evolve and invest into its bars and people.\nThat also includes:\nENHANCED PENSION | We’ll contribute up to 10% of your salary into your pension, helping you properly invest in your future. That’s well above the standard employer contribution and something we genuinely see as important.\n4-WEEK SABBATICA L | After every 5 years with BrewDog, you’ll receive an additional 4 weeks off to do whatever you want - travel, recharge, spend time with family, or just take a proper break.\nSTAFF DISCOUNT | 50% off BrewDog beers, ciders, cocktails, merchandise and soft drinks, plus 25% off food and everything else across our bars. You’ll also get discount on takeaway beer to enjoy at home.\nADDITIONAL HOLIDAY | For every year completed, up to your 5th year with us, you’ll gain an extra day of annual leave on top of your existing entitlement. By year 5, that’s an extra week off every year going forward.\nAND A LOT MORE | Enhanced sick pay, healthcare, life assurance, retail discounts, employee assistance support, enhanced family policies, pawternity leave, DE+I and crew forum groups, plus a monthly allowance to quality check some beers for yourself.\nWe’re also committed to doing things better when it comes to sustainability, using industry-leading practices to reduce our impact while continuing to brew and serve great beer.\n\nAbout The Role\nThis isn’t about waiting for enquiries to convert themselves; it’s about owning the pipeline and making bookings happen!\nAs Sales Manager, BrewDog Dublin, you’ll play a critical role in driving pre-booked sales across one of the most exciting and high-capacity venues in Dublin. Your mission is to convert inbound enquiries at pace, generate outbound opportunities, and maximise occupancy across all bookable spaces, experiences, and events.\nYou’ll manage day-to-day sales performance within the venue, ensuring enquiries are handled quickly, pipelines are actively developed, and every opportunity to increase booking value is captured. Working closely with the Senior Sales Business Development Manager and Operations teams, you’ll be the driving force behind incremental sales revenue through group bookings, corporate events, celebrations, experiences, and repeat business from positive relationships\nManage the day-to-day sales activity for BrewDog Dublin, ensuring all inbound enquiries are handled efficiently and converted into confirmed bookings.\nDrive strong inbound conversion performance, ensuring rapid response times and a high standard of communication with guests and clients.\nBuild and maintain outbound sales pipelines, proactively targeting corporate clients, local businesses, agencies, and group organisers.\nOwn and deliver agreed sales targets across group bookings, private hire, corporate events, and BrewDog experiences.\nSupport the planning and coordination of large-scale and complex events, ensuring clear communication between sales and operations teams.\nMaintain accurate forecasting of sales pipelines, identifying opportunities and risks to revenue delivery.\nIdentify opportunities to upsell packages, premium spaces, experiences, and add-ons to increase average booking value.\nWork closely with the Senior Business Development Manager to execute the Dublin sales strategy and deliver key commercial priorities.\nLead the Dublin sales team, driving ambitious targeted sales.\nCollaborate with the Operations team to ensure smooth handover of confirmed bookings and successful event execution.\nBuild strong relationships with repeat customers, corporate clients, and local stakeholders to drive repeat business.\nContribute ideas for new revenue opportunities, event concepts, and sales initiatives tailored to BrewDog Dublin\nMonitor performance metrics such as conversion rates, enquiry response times, and booking values, acting where needed.\nSupport the delivery of promotional campaigns and targeted sales activity aligned to the central marketing calendar.\nKey Relationships - Internal & External\nCorporate clients and\nlocal businesses\nEvent organisers and third-party agencies\nDublin Operations Team\nMarketing & Central Sales Teams\nAbout You\nQualifications & Specific Training\nTraining and confidence in booking platforms.\nExperience or training in sales techniques \nExperience\nExperience in a sales, reservations, or events role within hospitality or large-scale venues.\nProven track record of converting enquiries into confirmed bookings.\nExperience managing group bookings, private hire, or corporate events.\nBuilding outbound sales pipelines and developing new business opportunities.\nExperience working within fast-paced, high-volume hospitality environments.\nExperience supporting the delivery of events from enquiry to completion.\nExperience analysing sales activity and using data to improve performance.\nKnowledge\nUnderstanding of inbound sales conversion processes and enquiry management.\nKnowledge of outbound prospecting and business development techniques.\nFamiliarity with hospitality booking flows, trading periods, and demand management.\nUnderstanding of large venue capacity planning and booking coordination.\nSkills\nStrong sales and negotiation skills, with a focus on conversion and revenue growth.\nExcellent organisational skills and ability to manage multiple bookings simultaneously.\nStrong written and verbal communication skills.\nAbility to build strong relationships with clients and internal stakeholders.\nStrong attention to detail and ability to manage complex event requirements.\nConfident problem-solving and decision-making capability.\nAbility to coach and support junior team members where required.\nPersonal Attributes\nPassionate about driving bookings and filling spaces.\nHighly motivated and target driven.\nEnergetic, proactive, and commercially focused.\nComfortable working in fast-paced, high-pressure environments.\nDetail-oriented with a strong sense of ownership.\nCollaborative team player with a positive attitude.\nPassionate about hospitality and delivering outstanding guest experiences.\nAdditional Requirements\nWillingness to work flexibly, including evenings and weekends where required to support key events.\nAbility to support large-scale and high-profile bookings onsite when needed.\nAlignment with BrewDog values and enthusiasm for bold, commercially driven hospitality experiences.\nWillingness to build strong relationships within the local Dublin business and events community","description_format":"text","description_chars":7077,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Annual leave"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Commerce","Food & Beverages","Brewing & 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