{"id":234065,"url":"https://alion.io/job/brooks-running-retail-experience-visual-merchandising-manager","title":"Retail Experience & Visual Merchandising Manager","company":{"id":4335,"name":"Brooks Running","domain":"brooksrunning.com","url":"https://alion.io/company/brooksrunning","size_band":"501-1000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Lever","truth_index":{"grade":"A","score":92,"open_postings":3,"ghost_share":0,"stale_share":0.333,"repost_share":0,"time_to_fill_p50_days":56,"computed_at":"2026-11-10T06:52:35Z"}},"role":"Sales","role_family":"Sales","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Seattle, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":96000,"max_usd":205000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":4349},"experience_years_min":7,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"closed","first_seen_at":"2026-06-01T22:48:37Z","employer_posted_date":"2026-06-01","last_verified_at":"2026-11-06T21:40:59Z","board_verified":false,"closed_at":"2026-11-06T21:40:59Z","days_open":157,"trust":{"level":"ok","repost_count":0,"flags":[],"days_open":157},"description":"Your Job:\nAs the Retail Experience & Visual Merchandising Manager at Brooks, you will lead the conceptualization and execution of our physical retail spaces and end-to-end visual merchandising design for Brooks owned retail fleet - shaping how the brand comes to life in physical space and creating experiences that drive commercial performance.\nYou will sit at the intersection of brand storytelling, product strategy, and retail performance, translating our brand identity and seasonal narratives into scalable, high-impact in-store experiences that improve conversion, average unit retail (AUR), and sell-through. You will define how customers experience our brand in physical retail by creating an immersive shopping experience that blends interior design, consumer psychology, and marketing initiatives. You will work directly with retail leadership to build the visual merchandising playbook for a rapidly expanding retail fleet. In this role, you will be establishing operating models, tools, and standards that enable consistent execution across markets while elevating the customer experience.\nYour Responsibilities:\nRetail Space & Visual Merchandising Operating Model\nLead the conceptualization and execution of the physical retail space vision and roadmap for Brooks owned retail from full store design to visual merchandising in alignment with the overall retail strategy, brand positioning, and commercial priorities. \nDevelop a foundational standard for physical layout, fixtures, and structural flow that will elevate brand voice, optimize product visibility, and maximize space usage that focuses on the customer journey.\nPartner with retail leadership and local retail teams to adapt foundational standards for individual stores that incorporates local relevance in store structure and marketing designs. \nCurate the finer details from lighting design to music choices that will set the store ambience. \nDesign and implement a scalable visual merchandising operating model to support growth from a small fleet to national expansion, creating a repeatable blueprint for future store openings. \nDevelop standardized playbooks, tools, floor sets, and execution frameworks that enable consistency without sacrificing local relevance. \nOwn the translation of seasonal and product priorities into compelling in-store storytelling frameworks that drive demand and clarity. \nLead the creation of store zoning, adjacencies, and product flow strategies grounded in consumer behavior and performance data.\nPartner with Store Development and Design to ensure physical space and merchandising strategy are fully integrated.\nEnsure each new store opens at a flagship level of execution, setting the standard for the fleet.\nEstablish clear KPIs (i.e., conversion, units per transactions (UPT), AUR, sell-through, engagement) and utilize data to analyze store-level performance to identify measurable business outcomes. \nCross-Functional Partnership & Alignment\nPartner with Product, Brand Marketing, Creative, Retail Marketing, and Store Operations team to define space planning and merchandising standards and playbook.\nPartner closely with Lead Buyer and Retail Marketing Manager on product campaigns and in-store seasonal product launches.\nPartner with the Experiential Design Lead, Retail to create transformative design experiences at new and existing retail locations. \nPartner with Global Brand Marketing on the conceptualization of the retail store design. \nPrepare recommendations on design layouts, space guidelines, assortments, key stories, campaign priorities, and more for retail leadership that ensure retail execution is set up for success and ahead of the curve.\nOversee use of visual merchandising playbook across owned retail, wholesale, and events to reinforce brand consistency.\nBuild and foster relationships with team members across Brooks to gain and maintain a current and deep understanding of what drives the brand, business, and products.\nContinuous Improvement & Evolution\nDesign, maintain, and develop a feedback ecosystem and store audit process (e.g., tools, cadence, scoring, accountability) to gain field insights that will inform future space planning strategies.\nIdentify opportunities and suggest modifications to improve product placement, storytelling clarity, and in-store navigation.\nStay up to date with retail consumer behaviors and utilize insights to test new methods to elevate customer engagement, product discovery, and brand storytelling.\nDemonstrate deep understanding of the competitive landscape to bring forward innovative concepts, tools, and technologies that differentiate Brooks in physical retail.\nBalance creativity with operational reality - ideas must scale.\nTeam Mentorship & Collaboration\nShare your expertise to mentor and support team members to help develop their skillsets and provide guidance on day-to-day and project work.\nTrain Visual Merchandiser, store leaders, and field teams on visual merchandising principles, storytelling, and execution excellence. \nPartner with Senior Manager, Retail to create and maintain alignment across the team. \nQualifications:\nBachelor’s degree in Business, Marketing, or related field; equivalent combination of education and years of experience can be considered in lieu of degree(s)\n7+ years of experience in visual merchandising, retail experience design, or brand merchandising; preferably in premium or performance brands\nProven track record leading merchandising strategy at scale (multi-store, multi-market environments)\nDemonstrated ability driving measurable business results through visual merchandising\nExperience developing operating models, tools, and standards for growing retail organizations\nDeep understanding of consumer behavior in physical retail environments\nExperience partnering with store design, product merchandising, and marketing teams\nHighly analytical; comfortable using data to inform decisions and challenge assumptions\nExcellent verbal and written communication skills, demonstrating effective listening through concise, clear verbal and written communication\nExcellent interpersonal skills that inspire and build trust resulting in effective working relationships across the company\nKeen attention to detail in planning, organization, and execution of tasks, while still seeing the big picture and understanding how all the pieces fit together and affect one another\nAbility to anticipate how a decision made can affect our customers, our partners, our products, or other departments’ operations and/or morale; “connecting the dots”\nDemonstration of innovation and initiative - always looking at improving our products and processes while also displaying a willingness to dive into the details and help wherever necessary\nPassionate participation in Brooks’ sports activities a plus, overridden by the ability to understand and empathize with the runner to develop loyal, engaging relationships with our customers and the Brooks community\nTravel 20-50% (domestically)\nEmbraces and lives the Brooks values!","description_format":"text","description_chars":7046,"description_truncated":false,"requirements":{"experience_years_min":7,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":["Sports activities"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Footwear","Sportswear & Activewear"],"lifecycle":[{"event":"open","at":"2026-09-05T09:59:15Z"},{"event":"close","at":"2026-11-06T21:40:59Z"}],"visa":[],"liveness":null,"pay":null,"html_url":"https://alion.io/job/brooks-running-retail-experience-visual-merchandising-manager","json_url":"https://alion.io/job/brooks-running-retail-experience-visual-merchandising-manager.json","meta":{"generated_at":"2026-11-10T22:41:43Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":504,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-11T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":4335},"rest":"https://alion.io/mcp/rest/get_company?id=4335"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fbrooks-running-retail-experience-visual-merchandising-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":2,"usd":0.2},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fbrooks-running-retail-experience-visual-merchandising-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fbrooks-running-retail-experience-visual-merchandising-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/brooks-running-retail-experience-visual-merchandising-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fbrooks-running-retail-experience-visual-merchandising-manager"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":234065}},{"tool":"search_jobs","arguments":{"company":"brooksrunning.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":234065},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); 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