{"id":953923,"url":"https://alion.io/job/bstock-marketing-operations-manager","title":"Marketing Operations Manager","company":{"id":669825,"name":"Bstock","domain":"bstock.com","url":"https://alion.io/company/bstock-2","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"B","score":70,"open_postings":14,"ghost_share":0.5,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-10-22T06:10:10Z"}},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":null,"work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Boston, United States","San Mateo, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":100000,"max":140000,"currency":"USD","period":"year","gross":null,"usd_annual":140000},"salary_estimate":null,"experience_years_min":4,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Braze","optional":false},{"name":"Iterable","optional":false}],"status":"live","first_seen_at":"2026-09-16T01:43:48Z","employer_posted_date":"2026-09-24","last_verified_at":"2026-10-22T16:40:15Z","board_verified":true,"closed_at":null,"days_open":36,"trust":{"level":"ok","repost_count":0,"flags":["company_stale"],"days_open":36},"description":"JOB SUMMARY\nB-Stock is hiring a Marketing Operations Manager to serve as the operational and intelligence layer across the entire marketing team. This is an IC role reporting directly to the VP of Strategy, with visibility into every marketing function - content, demand generation, buyer marketing, and seller marketing.\nKeep the marketing machine running with rigor: editorial calendars, cross-functional workflows, Braze platform administration, SEO/AEO/GEO infrastructure, CMS governance, content performance reporting, and asset management. This includes identifying and implementing AI automation within the platforms you own (e.g., Braze) to reduce manual lift over time.\n\nESSENTIAL JOB DUTIES AND RESPONSIBILITIES\n\n Braze Platform Administration & Health\nServe as primary platform owner for Braze - system health, configuration, and resolving platform issues (integration failures, data pipeline breaks, sync errors) as needed \nMonitor and continuously optimize platform performance: deliverability, bounce/unsubscribe trends, event tracking accuracy, data sync \nOwn user management, permission structures, and workspace governance; ensure the platform is configured to support the campaigns the buyer team is building without technical blockers\nMaintain and improve data hygiene: segmentation infrastructure, contact properties, event schemas, suppression mechanics\nSEO / AEO / GEO Performance Infrastructure\nApply SEO/AEO/GEO standards across published content \nOwn the operational infrastructure - keyword frameworks, content briefs, optimization checklists, publishing governance - that ensures content meets SEO, AEO, and GEO standards before going live \nEnsure all published content meets SEO, AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization) standards before going live, including structured data, topical hierarchy, and authoritativeness signals\nTrack organic traffic and content compliance metrics; surface gaps and recommendations, and refine the underlying playbooks\nContent itself is created by the content team; this role owns optimization, tagging, and discovery structure\nWebsite Performance & CMS Ownership\nOwn Payload CMS backend administration - configuration, data integrity, page governance, freshness reviews, and the content asset library (tagging, organizing, archiving) - across bstock.com; day-to-day publishing sits with the content team \nMonitor Core Web Vitals, crawl errors, broken links, and mobile usability; maintain a freshness standard (evergreen pages quarterly, high-traffic monthly) and deliver a regular health summary to marketing leadership \nOwn the publication SLA - time from content approved to content live - and hold the process accountable when pages sit in queue\nBuild and maintain the methodology for tracking B-Stock's share of voice in AI-generated search responses\nMarketing Operations & Cross-Functional Workflow\nIdentify and implement AI-enabled automation within Braze and the GEO/content-optimization platform to reduce manual lift in campaign QA, segmentation upkeep, and content compliance checks\nRun the master editorial calendar and ensure all functions are coordinated on timing, dependencies, and priorities\nServe as the connective tissue between marketing sub-functions and with sales, product, and customer success on shared programs\nFlag redundancies and recommend consolidation across the marketing tech stack\nMINIMUM QUALIFICATIONS, JOB SKILLS, ABILITIES\n4+ years of experience in marketing operations, content operations, or a closely related function at a SaaS or marketplace company\nHands-on platform administration of a marketing automation or customer engagement platform - configuration, data integrity, integrations (Braze strongly preferred; Iterable, Klaviyo, or similar) \nHands-on CMS ownership - publishing, auditing, governance - including headless/developer-forward platforms \nWorking knowledge of SEO fundamentals, with familiarity in how AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) are reshaping content discovery \nPractical experience applying AI tools within marketing workflows \nHigh ownership orientation - designs processes that scale without babysitting, spots gaps before they become problems, and translates operational complexity into plain-language recommendations for senior leadership\nPractical, hands-on experience applying AI tools within marketing operations workflows and building automations\n\nPREFERRED QUALIFICATIONS\nDirect experience with Braze and/or Payload CMS specifically\nExperience with AirOps, Surfer SEO, Jasper, Writer, or similar AI-powered content platforms\nBackground in B2B marketplace, SaaS, or e-commerce environments\nExperience evaluating and replacing agency relationships with in-house or AI-powered alternatives\nThe pay rate for this role will range between $100,000 to $140,000, per annum. We consider many factors when determining salary offers, such as the applicant’s work experience, education and training, skills, market data, and internal equity.\nEMPLOYEE BENEFITS\nCompetitive compensation packages, including bonus and options\nMedical, Dental, and Vision benefits\nPaid Time Off, telecommuting, and matching 401(K)\nSupport for continuing education\nTeam offsites, social events, and extracurricular activities are a staple\nSnacks, drinks, and the occasional box of donuts\n\nTHE COMPANY\nB-Stock is the world's largest B2B re-commerce platform, connecting sellers and buyers of returned, trade-in, and overstock inventory. Our customers range from today’s top brands and retailers that want best-in-class inventory resale management to tens of thousands of entrepreneurs looking to purchase valuable merchandise for their resale businesses.\nWhile the amount of returned and overstock inventory continues to grow, there is also growing pressure on retailers and consumers to adopt a more circular economy and keep products in use as long as possible. Accordingly, the need for re-commerce solutions - to find products a second life - has never been greater! At B-Stock we’re proud to play a large part in powering resale, reuse, and the circular economy through our platform: annually we sell over 130 million items across all categories and conditions, equating to 400 million pounds of inventory. \nWe believe there is tremendous value in and demand for this inventory - no matter the category, condition, or location. With hundreds of thousands transactions completed annually, B-Stock gives buyers a simple and direct way to buy valuable products directly from retailers and offers sellers a technology-driven replacement for traditional resale methods, while boosting operational efficiency, recovery rates, and cycle time.\nLed by eBay veterans and backed by top investors including Spectrum Equity, True Ventures, and Susquehanna Growth Equity, B-Stock shows no signs of slowing down. Our core values have shaped the company we are today and will continue to drive our success for many years to come.\nFor more information, visit bstock.com/careers/\n\nOUR VALUES\nMake Each Dollar Count \nWhether it’s the recovery amount or a buyer’s budget, money matters to all of our clients. And because each dollar matters to them, it matters to us. \nTake Our Work Seriously, Not Ourselves\nEverything at B-Stock continues to grow - everything but our egos, that is. We’re not afraid to let loose and laugh (often at ourselves). \nDo The Hard Things Today That Will Pay Off Tomorrow\nWe’re willing to sacrifice and endure, fail and adapt to reach our long-term goals. \nUse Trust As The Best Measure Of Success\nThe trust we earn along the way is more valuable than money. Without trust from both our buyers and sellers, our business won’t succeed.\nFind Strength In Numbers\nUse our passion for data to provide value to our customers, improve ourselves, and develop new ways to delight our buyers and sellers.\n\nNo applicant will face discrimination/harassment based on race, color, ancestry, national origin, religion, age, gender, marital domestic partner status, sexual orientation, gender identity, disability status, or veteran status. Above and beyond discrimination/harassment based on “protected categories,” B-Stock also strives to prevent other, subtler forms of inappropriate behavior (e.g., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at B-Stock.\nWork Authorization required.","description_format":"text","description_chars":8431,"description_truncated":false,"requirements":{"experience_years_min":4,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Equity"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Auctions","Marketplaces","Secondhand"],"lifecycle":[{"event":"open","at":"2026-09-16T03:25:57Z"}],"visa":[],"liveness":{"score":19,"band":"cold","label":"Long shot","p_open":1,"p_active":0.415,"p_room":0.45,"age_days":36,"expected_fill_days":23,"reasons":["conf:0","stale_co","win:tail"],"computed_at":"2026-10-22T06:10:10Z"},"pay":{"stated_usd_annual":140000,"is_top_pay":true},"html_url":"https://alion.io/job/bstock-marketing-operations-manager","json_url":"https://alion.io/job/bstock-marketing-operations-manager.json","meta":{"generated_at":"2026-10-22T18:36:48Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":1357,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-23T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":669825},"rest":"https://alion.io/mcp/rest/get_company?id=669825"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fbstock-marketing-operations-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fbstock-marketing-operations-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fbstock-marketing-operations-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/bstock-marketing-operations-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fbstock-marketing-operations-manager"}]}