Marketing Fellowship – Business Intelligence

BURNisasocialventurethatsaveslivesandforestsinthedevelopingworldthroughthedesign,localproduction,anddistributionofcleanburningcookstoves. BURNcurrentlymanufacturesonestoveperminuteinitssolar-poweredmodernmanufacturingfacilityjustoutsideofNairobi,Kenya. BURNhassoldmorethan200,000ofitsflagship‘jikokoa’householdimprovedcharcoalstoves,thusreachingmorethan1millionpeople. BURN’sKenya-basedproductdevelopmentteamworkscloselywithconsumersandthefactorytolaunchnewproductsfortheEastAfricanmarket.

Responsibilities:

• Manageproducttrackingandconsumerengagementdatabase,includingtroubleshootingissuesandbuildingnewfunctionality
• Analyzedataandpreparereports from marketing activities, sales registrations, and SMSandphonebasedsurveys
• Monitoring sales data and advising sales & marketing team weekly on trends
• Understand the Kenyan media landscape (market share, demographics, etc.) and communicate trends and current events to management.
• ·Monitor, analyze and optimize ROI of marketing campaigns.

• Helping create and tracking sales & marketing KPIs systematically and in a variety of ways
• Communication of sales & marketing data to staff
• Quickly and flexibly creating solutions for obtaining, sharing, and displaying data
• Helping implement and monitor CRM software for use by sales staff
• Aiding in monetization and finding novel uses for Burn data
• Other roles as advised by the sales and marketing leads

• Technicalbackgroundpreferred
• Dataanalysisandreporting
• Good communication skills
• Knowledge of sales and marketing fields
• ·Coding skills, particularly Python

Location and Duration:

12-month fellowship in Ruiru, Kenya to begin in early 2017. Fellows receive a stipend of $1,100 per

month and housing in a company house. BURN will provide one round trip flight at the beginning and

end of the fellowship.