{"id":3207701,"url":"https://alion.io/job/buxton-integrated-marketing-manager","title":"Integrated Marketing Manager","company":{"id":2898265,"name":"Buxton Real Estate","domain":"buxton.com.au","url":"https://alion.io/company/buxton","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":null,"truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"inferred_payroll_markers","remote_working_hours":null,"hiring_geo_confidence":"inferred","locations":[],"countries":[],"hiring_countries":["US"],"hiring_countries_total":1,"salary":null,"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"LinkedIn","optional":false},{"name":"HubSpot","optional":true},{"name":"Marketo","optional":true},{"name":"Salesforce","optional":true}],"status":"live","first_seen_at":"2026-10-24T11:53:01Z","employer_posted_date":null,"last_verified_at":"2026-10-24T11:53:01Z","board_verified":false,"closed_at":null,"days_open":3,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":3},"description":"Audiense is the audience intelligence platform trusted by global brands, agencies, and publishers to help them understand, segment, and activate their audiences. Our technology enables marketers to connect the dots between social data, cultural signals, and customer behavior — turning insight into marketing action.\n\nWe’re looking for a proactive and organized specialist in paid media strategy and management to join our growing marketing team. This role is ideal for a data-driven marketing expert who’s eager to take ownership of paid media strategies, collaborate cross-functionally, and help fuel demand and engagement across every stage of the customer journey.\n\nAbout the Role\n\nAudiense is seeking a strategic and hands-on Marketing Manager, Organic Growth & Campaigns to lead the planning, execution, and optimization of our organic marketing initiatives. This role will deliver and manage campaigns across organic social, email, and account-based marketing channels, while partnering closely with Content, Design, Product, Sales, and Leadership.\n\nThe ideal candidate is both creative and analytical, with strong project management skills and a proven ability to turn business objectives into integrated campaigns that drive pipeline and revenue growth, strengthen brand awareness, and engage audiences.\n\nResponsibilities\n\nCampaign Strategy and Execution\n\nLead the development of integrated organic marketing campaigns from ideation through execution, measurement, and optimization.\n\nTranslate company priorities, product launches, customer insights, and market trends into compelling campaign concepts.\n\nBuild campaign briefs, timelines, messaging frameworks, and distribution plans.\n\nCoordinate cross-functional campaign execution across Content, Design, Product, Sales, and Leadership.\n\nEnsure campaigns are aligned with brand positioning, audience needs, and broader go-to-market objectives.\n\nMonitor campaign performance and use insights to improve future initiatives.\n\nOrganic Social Media\n\nManage the organic social media strategy across relevant channels, including LinkedIn and other priority platforms.\n\nDevelop and manage content calendars aligned with company priorities, campaigns, product updates, industry trends, and customer stories.\n\nPartner with Content and Design to create engaging, channel-specific social content.\n\nWrite, edit, schedule, and publish posts while maintain\n\ning a consistent brand voice.\n\nMonitor engagement, audience growth, and content performance.\n\nIdentify opportunities to increase reach, conversation, and community engagement.\n\nStay current on platform trends, evolving best practices, and emerging content formats.\n\nEmail Marketing\n\nDevelop and manage the overall email marketing strategy in partnership with relevant stakeholders.\n\nPlan and execute promotional and campaign-based emails that support business and revenue goals.\n\nCreate and manage ABM email campaigns tailored to target accounts, industries, segments, and buyer personas.\n\nDevelop nurture campaigns and customer journeys that educate prospects, support consideration, and drive conversion.\n\nPartner with Content, Product Marketing, Sales, and Leadership to develop relevant messaging and offers.\n\nManage email calendars, audience segmentation, personalization, testing, and reporting.\n\nMonitor key performance metrics, including engagement, conversion, pipeline influence, and revenue contribution.\n\nContinuously test and optimize subject lines, messaging, calls to action, timing, and audience targeting.\n\nCross-Functional Collaboration\n\nCollaborate closely with the Content team to develop campaign messaging, thought leadership, educational resources, and supporting content.\n\nPartner with Design to translate campaign concepts into effective visual assets across email, social, and other channels.\n\nWork with Product and Product Marketing to communicate product updates, launches, use cases, and customer value.\n\nCollaborate with Sales and Account Executives to align ABM and lifecycle campaigns with account priorities and revenue objectives.\n\nPartner with Leadership to understand strategic priorities and communicate campaign plans, progress, and results.\n\nAct as the central point of coordination for organic campaign initiatives and ensure deliverables remain on track.\n\nReporting and Optimization\n\nEstablish campaign goals, KPIs, and measurement frameworks.\n\nReport on organic social, email, campaign, and pipeline performance.\n\nAnalyze performance data to identify trends, opportunities, and areas for improvement.\n\nUse audience and campaign insights to inform future messaging, segmentation, and channel strategy.\n\nMaintain organized documentation of campaign plans, results, learnings, and best practices.\n\nQualifications\n\n3–5+ years of experience in marketing, campaign management, demand generation, lifecycle marketing, content marketing, or a related field.\n\nExperience managing organic social media programs, particularly for a B2B or SaaS company.\n\nHands-on experience developing and executing email campaigns, including promotional, ABM, and nurture programs.\n\nStrong campaign planning and project management skills.\n\nExcellent writing, editing, and communication abilities.\n\nExperience collaborating with Content, Design, Product, Sales, and executive stakeholders.\n\nStrong understanding of audience segmentation, buyer journeys, and lifecycle marketing.\n\nAnalytical mindset with the ability to interpret performance data and make informed recommendations.\n\nAbility to manage multiple priorities and projects in a fast-paced environment.\n\nStrong attention to detail and a high level of ownership.\n\nPreferred Qualifications\n\nExperience in B2B data/tech, ecommerce, martech, or another complex technology environment.\n\nExperience supporting account-based marketing programs.\n\nFamiliarity with marketing automation and CRM platforms such as HubSpot, Marketo, Salesforce, or similar tools.\n\nExperience with email marketing platforms and analytics tools.\n\nFamiliarity with social media management, reporting, and project management tools.\n\nExperience collaborating on product launches or integrated go-to-market campaigns.\n\nUnderstanding of attribution, pipeline reporting, and marketing performance measurement.\n\nSuccess in This Role\n\nSuccess in this role will be measured by your ability to:\n\nBuild and execute a consistent, high-performing organic campaign program.\n\nIncrease engagement and audience growth across organic social channels.\n\nImprove email engagement, conversion, and pipeline contribution.\n\nDevelop effective ABM and nurture campaigns that support the buyer journey.\n\nStrengthen collaboration across Marketing, Product, Sales, and Leadership.\n\nTurn insights and performance data into continuous campaign improvement.\n\nDeliver high-quality work on time while maintaining clear communication across stakeholders.\n\nOriginally posted on Himalayas","description_format":"text","description_chars":6897,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Creative Agencies"],"lifecycle":[{"event":"open","at":"2026-10-24T14:30:10Z"}],"visa":[],"liveness":{"score":86,"band":"hot","label":"Hiring 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