{"id":1142234,"url":"https://alion.io/job/c4media-demand-generation-specialist","title":"Demand Generation Specialist","company":{"id":1800446,"name":"C4Media","domain":"c4media.com","url":"https://alion.io/company/c4media","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":null,"truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_regions","remote_scope_basis":"posting_text","remote_working_hours":{"label":"EST","utc_offset_min":-5,"utc_offset_max":-5},"hiring_geo_confidence":"explicit","locations":["Toronto, Canada"],"countries":["CA"],"hiring_countries":["DE","FR","GB","AT","BE","BG","HR","CZ","DK","FI","HU","IE","IT","NL","NO","PL","RO","ES","SE","CH","EE","GR","IS","LV","LI","LT","LU","MT","PT","SK","SI"],"hiring_countries_total":31,"salary":null,"salary_estimate":{"min_usd":60000,"max_usd":111000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":63},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"GA4","optional":false},{"name":"Google Ads","optional":false},{"name":"HubSpot","optional":false},{"name":"LinkedIn","optional":false},{"name":"LinkedIn Ads","optional":false},{"name":"Mailchimp","optional":false},{"name":"Marketo","optional":false}],"status":"live","first_seen_at":"2026-09-22T17:13:52Z","employer_posted_date":null,"last_verified_at":"2026-09-22T17:13:52Z","board_verified":false,"closed_at":null,"days_open":51,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":51},"description":"C4Media, Inc. is looking for a Demand Generation Specialist (Contractor) to join our fully remote, global team.\nYou’ll own digital marketing campaigns that drive QCon registrations, certification enrollments, and InfoQ Live registrations. This is a hands-on, results-driven role where you’ll write copy, manage email campaigns and audience segments, run paid advertising, analyze performance, and continuously improve our marketing processes.\nThe ideal candidate is an experienced digital marketer who enjoys building repeatable campaigns, reaching new audiences, and writing compelling content for a technical audience of senior software engineers and architects. Experience with marketing conferences, certifications, courses, or professional development is a strong plus.\nWhat You'll Do\nOwn end-to-end demand generation campaigns for QCon, certifications, and InfoQ Live.\nCreate email sequences, landing page copy, social posts, and paid ad copy.\nManage audience segmentation, exclusions, automations, and email campaigns.\nPlan and execute organic and paid campaigns across Google, LinkedIn, and social channels.\nTrack and report weekly on registrations, enrollments, cost per registration, and revenue.\nMaintain marketing dashboards, trackers, and campaign calendars.\nTest new channels and strategies to reach audiences beyond our existing database.\nBuild repeatable campaign processes and continuously improve performance.\nCoordinate campaigns across products while managing shared audiences and contact limits.\nUse AI tools thoughtfully to accelerate research, content creation, testing, analysis, and automation.\nWhat We're Looking For\n5+ years of experience in digital marketing and demand generation, with a strong focus on email and lifecycle marketing.\nProven experience driving measurable registrations, enrollments, leads, or sales.\nHands-on experience with email marketing platforms such as HubSpot, Marketo, Brevo, Klaviyo, Mailchimp, or similar.\nExcellent written and spoken English, with strong copywriting skills for technical audiences.\nExperience with Google Ads, LinkedIn Ads, GA4, and organic social media.\nStrong analytical and reporting skills.\nAbility to work independently and manage multiple campaigns and deadlines.\nA proactive approach to staying current with marketing platforms, tools, trends, and best practices.\nComfortable using AI tools to improve marketing performance and productivity.\nRemote Work Requirements\nMust reside in Europe\nAble to work in a full-time remote position\nAble to work in overlap with our core global office hours (9 AM - 1 PM EST)\nReliable high-speed internet and a suitable home-office setup\nWilling and able to travel to the USA or Europe 1–3 times per year for conferences and company meetings\nWhy work at C4Media\nWork from home - always: We are a remote-first and remote-always team that has been successfully operating on a work-from-home basis since 2007. And we have no intention of changing that.\nTravel the world: C4Media offers an opportunity to travel 3-4 times a year at our expense to NYC, SF, London, and other fun, global locations for conferences & team building. We also got you covered to add a sightseeing day to the end of the trip.\nTake care of each other: We look out for one another and prioritize respect, fairness, support, and well-being. Check out our core values on our careers page.\nLearn something new: C4Media’s culture is one of learning & mastering. Everyone has a training and education budget for professional growth every year and is encouraged to use it.\nMake friends across the world: Be a part of a leading, fast-growing international company and build a network of international friends and colleagues for life.\nSupport wellbeing: In an effort to make physical activity more readily accessible, we offer staff an annual subsidy towards fitness and wellness.\n Generous paid time off: In addition to 25 paid days off in the 1st year and 30 paid days off in every subsequent year, we provide 1 paid day off for birthdays (or a similar special day) and 2 paid days for continuing education.\nQualified candidates are to submit their applications on our C4Media website. Only candidates who submit their applications in English will be considered for this role (including resume).","description_format":"text","description_chars":4273,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"English","level":"All levels","optional":false}]},"benefits":["Professional development"],"hiring_locations":[{"name":"Germany","iso":"DE","kind":"region"},{"name":"France","iso":"FR","kind":"region"},{"name":"United Kingdom","iso":"GB","kind":"region"},{"name":"Austria","iso":"AT","kind":"region"},{"name":"Belgium","iso":"BE","kind":"region"},{"name":"Bulgaria","iso":"BG","kind":"region"},{"name":"Croatia","iso":"HR","kind":"region"},{"name":"Czech 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