{"id":1243518,"url":"https://alion.io/job/caction-digital-marketing-content-specialist","title":"Digital Marketing Content Specialist","company":{"id":3805164,"name":"Caction","domain":"caction.com","url":"https://alion.io/company/caction","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":null,"truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"junior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Subang Jaya, Malaysia"],"countries":["MY"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":3000,"max":4500,"currency":"MYR","period":"month","gross":true,"usd_annual":13260},"salary_estimate":null,"experience_years_min":1,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Canva","optional":false},{"name":"ChatGPT","optional":false},{"name":"Instagram","optional":false},{"name":"LinkedIn","optional":false}],"status":"live","first_seen_at":"2026-09-20T14:02:51Z","employer_posted_date":null,"last_verified_at":"2026-09-20T14:02:51Z","board_verified":false,"closed_at":null,"days_open":43,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":43},"description":"Marketing Digital Content Specialist – Create Content That Inspires Action\n\nDo you enjoy turning ideas into engaging content, strong visuals and videos that make people stop, think and act?\n\nAre you someone who thinks beyond simply “making a post” — and considers who the audience is, what matters to them, and what message will move them to respond?\n\nAt Caction, we believe it’s possible to build good, happy and high-performing businesses across Asia through technology.\n\nWe’re looking for a Digital Content Specialist who is creative, fast-moving and eager to grow — someone who can bring ideas to life through copy, visuals and videos, while using modern AI tools to work smarter and faster.\n\nYou don’t need to be an expert in everything from Day 1. What matters is that you already have a strong foundation in content creation, learn quickly, take ownership and continuously improve your work.\n\nVisit www.caction.com to find out more about us.\n\nYour Role Shapes Our Success\n\nGreat products don’t sell themselves — they need content that connects with the right people.\n\nAs our Digital Content Specialist, you will:\n\nCreate Content That Connects – Understand our marketing objectives, audience segments and user intent, then develop messaging that speaks to what matters to them.\n\nWrite for English & Chinese Audiences – Create and adapt marketing content for both English- and Chinese-speaking audiences while keeping the message natural, relevant and aligned with our brand.\n\nCreate Social Media Content – Produce posts, carousels, graphics, reels, short-form videos, TikToks and infographics across Facebook, Instagram, LinkedIn and TikTok.\n\nBring Ideas to Life Visually – Turn concepts and copy into engaging visual and video content using tools such as Canva, CapCut, Adobe Creative Suite and other creative platforms.\n\nUse AI to Work Smarter & Faster – Use tools such as ChatGPT and AI-powered image/video platforms to research, brainstorm, create and improve content, increasing production speed without compromising quality.\n\nPlan & Manage Content – Develop and manage social media content calendars aligned with wider campaigns and business priorities.\n\nProtect Our Brand – Ensure messaging, visual style and tone remain consistent across platforms and campaigns.\n\nMeasure & Improve Performance – Monitor reach, engagement, leads and conversions, identify what works, and rapidly improve future content based on performance.\n\nStay Ahead of Trends – Keep up with social media trends, algorithm changes, competitor activity and new content formats to identify opportunities quickly.\n\nWork Across Teams – Collaborate with marketing, sales, consultants and other teams to support campaigns, customer stories and promotional initiatives.\n\nWhy This Role?\n\n🚀 Real Responsibility – You won’t just wait for instructions. You’ll learn to understand why content is being created, who it is for and what result we want it to achieve.\n\n🤖 Build AI-First Skills – Learn how to combine human creativity with AI tools to produce better work, faster.\n\n🎨 Develop Across Multiple Skills – Grow your capabilities in copywriting, social media, design, video and digital marketing instead of being limited to one area.\n\n🌏 Regional Exposure – Create content for a growing SaaS company serving businesses across Asia and communicate with both English- and Chinese-speaking audiences.\n\n📈 Career Growth – Develop towards senior content, brand, digital marketing or content strategy roles as your capabilities grow.\n\n💡 Meaningful Work – Your content will help businesses improve how their people work, perform and grow.\n\nSalary & Benefits\n\nRM3,000–RM4,500 per month, depending on experience, portfolio and capability.\n\nPerformance incentives and bonus opportunities.\n\nOn-the-job training and coaching.\n\nOpportunities to learn and use the latest AI and digital marketing tools.\n\nCareer development opportunities as Caction grows regionally.\n\nCompany-sponsored sports activities and annual team events.\n\nMedical card.\n\nParking pass included.\n\nIf you love creating content, learn fast and want to become someone who understands not only how to create great content — but why it works — we’d love to hear from you.\nRequirements\n What We’re Looking For\n\nIdeally 1–3 years of relevant experience in social media content creation, digital marketing, content marketing or a similar role.\n\nStrong candidates with less experience but an excellent portfolio and demonstrated ability are also encouraged to apply.\n\nHigh proficiency in both written and spoken English and Chinese is required, as you will be creating professional content in both languages.\n\nGood understanding of copywriting and marketing fundamentals, including how messaging, tone and positioning should change depending on the audience and campaign objective.\n\nComfortable creating both visual and video content.\n\nHands-on experience with tools such as Canva, CapCut, Adobe Creative Suite or similar creative tools.\n\nComfortable using AI tools such as ChatGPT and AI-powered image/video platforms as part of your everyday workflow.\n\nGood understanding of Facebook, Instagram, LinkedIn and TikTok.\n\nAble to look at content performance and use the results to improve future work.\n\nA fast learner and self-starter who takes ownership, looks for solutions and does not need every step to be prescribed.\n\nResponsible, detail-oriented and constantly looking for ways to improve.\n\nExperience in B2B, SaaS or technology marketing is an advantage but not required.\n\nPortfolio Matters\n\nShortlisted candidates will be asked to share examples of their work demonstrating copywriting, visual content and/or video creation.\n\nPersonal projects, freelance work and self-initiated content are welcome too — we care about what you can do, not just where you have worked.\nSkills\nDigital Marketing, Copywriting, AI Copywriting, Social Media Content, Social Media Management, SEO Copywriting, Content Strategy, Social Media Trends","description_format":"text","description_chars":5951,"description_truncated":false,"requirements":{"experience_years_min":1,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Sports activities"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Analytics & BI Consulting"],"lifecycle":[{"event":"open","at":"2026-09-25T17:02:31Z"}],"visa":[],"liveness":{"score":10,"band":"cold","label":"Long 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