{"id":4171729,"url":"https://alion.io/job/check-point-software-technologies-marketing-operations-manager","title":"Marketing Operations Manager","company":{"id":3524,"name":"Check Point Software Technologies","domain":"checkpoint.com","url":"https://alion.io/company/check-point-software-technologies","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"SmartRecruiters","truth_index":{"grade":"A","score":85,"open_postings":5,"ghost_share":0,"stale_share":0.6,"repost_share":0,"time_to_fill_p50_days":41,"computed_at":"2026-11-12T10:38:37Z"}},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Tel Aviv, Israel"],"countries":["IL"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":false},{"name":"HubSpot","optional":false},{"name":"Marketo","optional":false},{"name":"Microsoft Excel","optional":false},{"name":"Salesforce","optional":false}],"status":"live","first_seen_at":"2026-11-12T14:25:09Z","employer_posted_date":"2026-11-12","last_verified_at":"2026-11-12T14:54:42Z","board_verified":true,"closed_at":null,"days_open":0,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":0},"description":"At Check Point, what you do matters. Every day, we protect over 100,000 organizations worldwide from increasingly sophisticated cyber and AI-driven threats, securing their AI transformation.\nOur prevention-first approach safeguards hybrid networks, cloud environments, digital workspaces, and AI systems, stopping attacks before they happen.\nThis is where innovation meets real-world impact. You’ll help customers across industries operate with confidence in a rapidly changing digital world, working alongside smart, curious people who take ownership, challenge assumptions, and solve complex problems.\nWe’re proud to be recognized by TIME, Newsweek, and Forbes for excellence and workplace culture.\nWhat really sets Check Point apart is the opportunity to grow, contribute, and help companies navigate their AI transformation securely.\nIf you’re excited to work at the forefront of AI-driven security on a global scale, this is the place to do it.\n We’re looking for a Marketing Operations Manager to lead the strategy, design, and execution of personalized digital journeys across HubSpot & Salesforce, and to help drive our CRM migration from HubSpot to Marketo in 2027.\nIn this role, you will be a key player in creating, managing, and optimizing the user journey while executing campaigns that improve engagement across channels. You will also make sure every marketing lead is followed up on to it’s fullest extent.\nYou’ll have the chance to sharpen your skills, expand your expertise, and directly impact the growth and success of our organization.\nWhat you’ll be doing\nOwn end-to-end marketing automation initiatives: from ideation and segmentation to execution, analysis, and optimization.\n\nOwn lead follow-up: make sure every marketing lead is routed, followed up on, and tracked through to outcome, with no leads falling through the cracks.\n\nCoordinate with regional sales managers to ensure full lead coverage, resolve routing gaps, and keep follow-up SLAs on track.\n\nLead and support the migration from HubSpot to Marketo, including data mapping, workflow rebuilds, integration setup, testing, and documentation.\n\nDesign and execute complex user journeys across HubSpot, Marketo, Salesforce, and connected systems, with a deep understanding of data structures and flows.\n\nBuild and manage emails, landing pages, forms, and nurture programs within the marketing automation platforms.\n\nManage lead scoring, routing, lifecycle stages, and the Marketing-to-Sales handoff, in close partnership with Sales Ops.\n\nTrack, analyze, and report on marketing performance and lead follow-up rates across platforms using dashboards and data analysis tools.\n\nApply data-driven optimization: run structured A/B tests, monitor trends and behaviors, and optimize KPIs across segments and regions to improve engagement and retention.\n\nIdentify and implement AI-driven improvements to replace or augment manual marketing ops workflows, including documentation and performance measurement.\n\nCollaborate with global stakeholders (marketing, sales, data, and engineering) to translate business goals into scalable MarTech solutions.\n\nSupport marketing operations as needed, including ad hoc tasks and conference preparation.\n\n 3-5 years of hands-on marketing operations experience in a B2B SaaS company.\n\nProven, hands-on experience with HubSpot Ops, Marketo Ops, and Salesforce Ops. All three are a must.\n\nFluent English (written and spoken), with excellent communication skills for working with global teams.\n\nExperience managing lead flow and working directly with sales teams to ensure leads are followed up on.\n\nStrong understanding of lead nurturing, segmentation, data integration, digital marketing workflows, and campaign execution.\n\nStrong Excel and marketing analytics skills, and experience with campaign performance reporting and visualization tools.\n\nExperience with additional digital tools (Google Tag Manager, Google Analytics, webinar platforms, etc.).\n\nDetail-oriented, proactive, analytical, and a strong problem solver.\n\nThis is a highly hands-on technical role. Curiosity and eagerness to learn are essential.\n\nAbility to work independently, manage multiple priorities, and collaborate across global teams.\n\nAdvantage\nExperience leading or supporting a CRM or marketing automation migration.\n\nHubSpot, Marketo or Salesforce certifications.\n\nBachelor’s degree in Marketing, Business, or a related field.\n\nAdditional languages.\n\nWhy join us\nImpact at scale. A technique you capture once runs across thousands of customer environments\nA new category. Agentic exposure validation is being defined right now, and you help define it\n A strong research bench. You work next to threat intelligence, vulnerability research, and data science researchers at one of the largest cyber security companies in the world","description_format":"text","description_chars":4815,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[{"language":"English","level":"Advanced (C1)","optional":false}]},"benefits":[],"hiring_locations":[{"name":"Israel","iso":"IL","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Cloud Security","Threat Intelligence","Endpoint Security","Email Security"],"lifecycle":[{"event":"open","at":"2026-11-12T14:54:42Z"}],"visa":[],"liveness":{"score":86,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.86,"p_room":1,"age_days":0,"expected_fill_days":41,"reasons":["conf:3","win:early","comp:brand"],"computed_at":"2026-11-12T18:20:37Z"},"pay":null,"html_url":"https://alion.io/job/check-point-software-technologies-marketing-operations-manager","json_url":"https://alion.io/job/check-point-software-technologies-marketing-operations-manager.json","meta":{"generated_at":"2026-11-12T18:20:37Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":38550,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-13T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":3524},"rest":"https://alion.io/mcp/rest/get_company?id=3524"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fcheck-point-software-technologies-marketing-operations-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":2,"usd":0.2},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fcheck-point-software-technologies-marketing-operations-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fcheck-point-software-technologies-marketing-operations-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/check-point-software-technologies-marketing-operations-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fcheck-point-software-technologies-marketing-operations-manager"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":4171729}},{"tool":"search_jobs","arguments":{"company":"checkpoint.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":4171729},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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