{"id":3875994,"url":"https://alion.io/job/ciar-creative-content-and-social-media-manager","title":"Creative Content and Social Media Manager","company":{"id":4520689,"name":"Ciar","domain":"ciar.ng","url":"https://alion.io/company/ciar-2","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":null,"truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Abuja, Nigeria"],"countries":["NG"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Canva","optional":false}],"status":"live","first_seen_at":"2026-11-06T09:11:35Z","employer_posted_date":null,"last_verified_at":"2026-11-06T09:11:35Z","board_verified":false,"closed_at":null,"days_open":7,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":7},"description":"Ciar is a fashion brand committed to making a positive difference in the fashion industry.\n\nWe are recruiting to fill the position below:\n\nJob Title: Creative Content and Social Media Manager \n\nLocation: Abuja (FCT) \n\nEmployment Type: Full-time\n\nDepartment: Marketing & Communications\n\nReports To: Management / Marketing Lead\n\nJob Summary\n\nWe are looking for someone who is naturally inquisitive, deeply interested in understanding audiences, curious about digital trends, and passionate about finding creative ways to make CIAR more visible, relevant, and memorable.\nAbove all, we want someone who takes ownership, thinks critically, brings ideas to the table, and is driven by results rather than simply completing assigned tasks.\nThis role requires a hands-on creative professional who can independently conceptualise ideas, develop content strategies, shoot and edit high-quality visual content, manage social media platforms, and continuously identify opportunities to grow the brand's digital presence.\nThe ideal candidate is someone who thinks beyond content creation and understands the role of compelling storytelling, digital communication, and strategic content in building brand awareness, strengthening brand positioning, engaging audiences, and driving visibility.\nCIAR is seeking highly creative, strategic, analytical, and proactive Creative Content & Social Media Managers to lead the development and execution of the brand's content and social media presence.\n\nJob Description\n\nThis is both a creative and execution-focused position. The candidate must be comfortable developing concepts and strategies as well as personally carrying out the filming, editing, publishing, and management required to bring those ideas to life.\nThe successful candidate(s)will combine creative storytelling, visual communication, strategic thinking, and analytical skills to ensure that CIAR maintains a distinctive, consistent, and compelling online presence.\nThe Creative Content & Social Media Manager will be responsible for managing CIAR's digital content ecosystem, from ideation and strategy to production, publishing, community management, and performance analysis.\nThe role involves understanding CIAR's brand identity, objectives, products and/or services, and target audiences, then translating these into engaging and purposeful digital content across relevant platforms.\n\nKey Responsibilities\n\nContent Strategy & Creative Development:\n\nMaintain a strong understanding of the brand's voice, positioning, and visual identity.\nIdentify opportunities to differentiate CIAR through creative storytelling, trends, and innovative content formats.\nConceptualise fresh, engaging, and relevant content ideas that strengthen brand visibility and audience engagement.\nDevelop and implement content strategies aligned with CIAR's brand identity, business objectives, and marketing priorities.\nTranslate brand messages and objectives into compelling stories, visuals, and digital experiences.\nDevelop monthly content calendars, campaigns, creative concepts, and content plans.\n\nContent Creation & Production:\n\nProduce high-quality short-form video content, reels, stories, photographs, and other relevant digital assets.\nDevelop creative scripts, storyboards, shot lists, captions, and content concepts where necessary.\nEnsure all content meets the brand's visual and communication standards.\nIndependently plan, shoot, and edit content for the brand's digital platforms.\nTake initiative in identifying content opportunities, planning shoots, and coordinating production.\nContinuously explore creative approaches to improve the quality and effectiveness of content.\n\nSocial Media Management:\n\nMaintain an active and consistent online presence for the brand.\nUnderstand the unique strengths, formats, algorithms, cultures, and audience behaviours of different platforms.\nAdapt content appropriately forInstagram andTikTok.\nManage CIAR's social media platforms, ensuring consistency, relevance, and quality across all channels.\nMonitor social media activity, respond to audience interactions, and foster meaningful engagement.\nManage contentpublishing, captions, hashtags, and platform-specific optimisation.\n\nBrand Visibility & Audience Growth:\n\nDevelop creative initiatives and campaigns that attract new audiences and strengthen existing audience relationships.\nStay informed about relevant industry conversations, cultural trends, emerging platforms, and content opportunities.\nResearch audience interests, behaviours, preferences, and digital consumption patterns.\nProactively identify opportunities to increase CIAR's brand awareness, reach, visibility, and relevance.\nExplore collaborations, partnerships, creativeopportunities, and other initiatives that can expand brand reach.\nConstantly evaluate how CIAR can improve its digital presence and stand out within its market.\n\nAnalytics, Research & Performance:\n\nEvaluate content performance to understand what resonates with different audiences and why.\nPrepare regular social media and content performance reports.\nTranslate findings into practical recommendations and actionable ideas for the brand.\nConduct ongoing research into competitors, industry developments, audience behaviour, and digital trends.\nTrack and analyse social media performance, including reach, impressions, engagement, audience growth, views, and other relevant metrics.\nUse insights and data to improve content strategies, creative decisions, and platform performance.\n\nOwnership & Collaboration:\n\nWork proactively, identify gaps, and recommend solutions without waiting for constant direction.\nMaintain organisation, consistency, and accountability across all content and social media activities.\nBring fresh perspectives, challenge conventional approaches, and continuously seek ways to improve the brand's visibility and communication.\nTake full ownership of assigned responsibilities, from ideation through execution and evaluation.\nCollaborate with relevant internal teams and external partners to develop and execute content initiatives.\n\nWhat Success Looks Like in This Role\n\nSuccess in this position will be measured by the candidate's ability to:\n\nDemonstrate a clear understanding of what works for different platforms and audiences.\nGrow and engage the brand's target audiences across relevant platforms.\nStrengthen CIAR's digital identity and overall brand visibility.\nDevelop creative initiatives that increase awareness and brand relevance.\nTake initiative, demonstrate ownership, and bring forward ideas that contribute to the brand's growth.\nConsistently produce high-quality, relevant, and engaging content.\nUse analytics and insights to continuously improve content and social media performance.\n\nQualifications & Requirements\n\nAbility to plan, prioritise, and manage multiple projects and deadlines.\nStrong written and verbal communication skills.\nA good understanding of brand identity, storytelling, and digital marketing principles.\nPractical ability to independently film, edit, and produce quality digital content.\nInterested candidates should possess a Bachelor's Degree\nUnderstanding of social media analytics, performance tracking, and content optimisation.\nDemonstrable experience in content creation and social media management.\nA strong portfolio showcasing previous content creation, video production, creative campaigns, and social media work.\nWorking knowledge of multiple social media platforms and their distinct audiences.\n\nExperience:\n\nExperience working in a fast-paced, creative, or brand-focused environment is an advantage.\nExperience developing content calendars and executing digital campaigns.\nExperience managing social media accounts for a brand or business is strongly preferred.\nUp to 2 years of relevant experience in content creation, social media management, digital marketing, or a related creative role.\nEvidence of using analytics and insights to improve content performance.\nDemonstrable experience conceptualising, producing, and executing content from start to finish.\nCandidates with exceptional creative ability, strong initiative, and a compelling portfolio would be considered even if they do not meet every experience requirement.\n\nRequired Skills & Competencies\n\nThe ideal candidate should demonstrate the following:\n\nCreative & Strategic Thinking:\n\nStrong visual storytelling and communication skills.\nStrong creative thinking and the ability to generate original, engaging, and commercially relevant ideas.\nAbility to think strategically about content, brand positioning, storytelling, and audience engagement.\nAbility to turn abstract ideas and business objectives into practical creative concepts.\n\nAnalytical & Research Skills:\n\nStrong research skills and a natural curiosity about brands, people, markets, and digital culture.\nStrong analytical thinking and the ability to interpret social media performance data.\nAbility to make informed decisions based on insights rather than assumptions.\nAbility to understand audience behaviour and identify patterns, opportunities, and areas for improvement.\n\nTechnical & Digital Skills:\n\nPractical experience with filming, photography, video editing, and content production.\nExperience with social mediamanagement, and analytics tools.\nProficiency in video editing and creative tools such as CapCut, Canva, photo editing, or equivalent software.\nGood understanding of major social media platforms and their respective content formats, algorithms, and audience behaviours.\nStrong copywriting, caption development, and digital communication skills.\n\nPersonal Attributes:\n\nSelf-motivated and capable of working independently.\nStrong sense of ownership, accountability, and initiative.\nOpen to feedback, experimentation, and continuous improvement.\nPassionate about building brands and driving meaningful visibility.\nAble to balance creativity with strategic and commercial thinking.\nDetail-oriented, organised, and consistent.\nHighly creative, inquisitive, curious, and passionate about learning.\nObservant, resourceful, and proactive in identifying opportunities.\n\nThe Kind of Person We Are Looking For:\n\nWe are not simply looking for someone who knows how to post on social media, operate a camera, or edit videos.\nWe are looking for a thinker, a storyteller, an observer, and a doer.\nWe want someone who takes personal pride in the work they produce, is invested in the growth of the brand, and approaches every opportunity with curiosity, creativity, and ownership.\nSomeone who understands that good content is not just about aesthetics or trends, but about intention, relevance, audience understanding, and impact.\nIf you are passionate about building brands, creating meaningful content, understanding people, and making brands impossible to ignore, we would love to hear from you.\nSomeone who is constantly asking questions, noticing opportunities, exploring new ideas, and thinking about how brands communicate and connect with people.\n\nHow to Apply\n\nInterested and qualified candidates should send their Applications to:  using the Job Title as the subject of the mail.\n\nApplication Deadline:\n6th December, 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