Senior HubSpot Content Hub Architect

Job Description:

• Lead the migration architecture, technical framework, and implementation approach from WordPress to HubSpot Content Hub
• Conduct a complete WordPress content and URL inventory
• Define content mapping, consolidation, and migration requirements
• Develop a phased migration and launch plan
• Create and validate a comprehensive redirect strategy
• Protect existing SEO equity and minimize traffic, ranking, and conversion disruption
• Establish pre-launch and post-launch QA and monitoring processes
• Design the site and information architecture within HubSpot Content Hub
• Define the theme, template, module, and content-model structure
• Build scalable and reusable page components for internal marketing teams
• Establish development standards and governance for future site expansion
• Design scalable HubDB structures for case studies, portfolios, partnerships, ecosystems, and filterable content
• Define metadata, taxonomy, relationships, and filtering logic
• Recommend when to use HubDB, HubSpot native content types, custom modules, APIs, or external solutions
• Build custom themes, templates, and modules using HubL, HTML, CSS, and JavaScript
• Extend HubSpot functionality where native features do not meet business requirements
• Ensure components are responsive, accessible, performant, and easy for non-technical users to manage
• Implement on-page and technical SEO best practices
• Configure structured data and schema markup
• Support SEO, AEO, and GEO requirements
• Optimize Core Web Vitals and overall page performance
• Advise on HubSpot tracking, attribution, consent management, and reporting
• Document the architecture, modules, templates, HubDB structures, and development standards
• Provide clear guidance for content editors and internal developers
• Conduct a structured handoff so our team can maintain and extend the website confidently

Requirements:

• 4-5+ years of hands-on experience with HubSpot CMS or Content Hub
• Proven ownership of WordPress-to-HubSpot migrations
• Strong experience building HubSpot themes and custom modules from scratch
• Advanced knowledge of HubL, JavaScript, HTML, and CSS
• Deep experience with HubDB and dynamic content architecture
• Strong understanding of SEO, AEO, GEO, structured data, redirects, and website performance
• Practical knowledge of HubSpot tracking, attribution, and analytics, including its limitations compared with GA4
• Ability to translate marketing and business requirements into scalable technical solutions
• Strong communication, documentation, and stakeholder-management skills.

Benefits:

• Flexible work arrangements