{"id":2685693,"url":"https://alion.io/job/columbia-bank-marketing-program-manager","title":"Marketing Program Manager","company":{"id":1878099,"name":"Columbia Bank","domain":"columbiabank.com","url":"https://alion.io/company/columbiabank","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":81,"open_postings":8,"ghost_share":0,"stale_share":0.75,"repost_share":0,"time_to_fill_p50_days":24,"computed_at":"2026-10-21T05:46:15Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Tacoma, United States","Seattle, United States","Washington, United States","Phoenix, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":100000,"max":120000,"currency":"USD","period":"year","gross":null,"usd_annual":120000},"salary_estimate":null,"experience_years_min":7,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-16T07:37:34Z","employer_posted_date":"2026-10-16","last_verified_at":"2026-10-21T06:07:58Z","board_verified":true,"closed_at":null,"days_open":5,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":5},"description":"About the Role:\nManages the development, implementation, and performance of marketing, advertising and customer experience programs and strategies in support of the bank's overall strategic direction.\nDevelop innovative, cross-functional marketing programs and campaigns that elevate the organization’s brand reputation and create top-line demand for product offerings and services.\nOversee and directly manage a plurality of marketing projects of varying scope, size and complexity, doing so on behalf of an assigned line of business or brand program accountability.\nResponsible for the development of sales and promotional campaigns in support of annual brand objectives, prioritizing field-driven marketing initiatives and supporting regional leadership initiatives and growth goals.\nWork with and manage creative agencies, third-party vendors and other suppliers, maximizing outside skills and resources while minimizing financial outlays to bring insight and expertise to marketing projects and plans.\nMonitor and evaluate the financial aspects of marketing strategy and tactics, such as budgets, expenditures, research and development appropriations, and return-on-investment.\nResponsible for advocating and promoting the Columbia brand promise and messages throughout the company and fostering a culture of living and owning the brand message.\nDemonstrates compliance with all bank regulations for assigned job function and applies to designated job responsibilities - knowledge may be gained through coursework and on-the-job training. Keeps up to date on regulation changes.\nFollows all Bank policies and procedures, compliance regulations, and completes all required annual or job-specific training.\nMaintain a working knowledge of Bank's written policies and procedures regarding Bank Secrecy Act, Regulation CC, Regulation E, Bank Security and other regulations as applicable to this job description.\nMay be asked to coach, mentor, or train others and teach coursework as subject matter expert.\nActively learns, demonstrates, and fosters the Columbia corporate culture in all actions and words.\nTakes personal initiative and is a positive example for others to emulate.\nEmbraces our vision to become “Business Bank of Choice”.\nMay perform other duties as assigned.\nAbout You:\n7-10 years of marketing, strategy development, project management, or brand management experience required\nBanking experience preferred\nWorking knowledge of marketing strategies and banking services and products.\nAdvanced project management and matrix management oversight skills, with the ability to establish processes and project timelines to ensure delivery of sophisticated, multi-faceted marketing communication tactics and initiatives.\nProven ability to develop effective advertising and media recommendations across traditional and non-traditional media channels, utilizing media budgets of varying size and scope.\nOccasional travel may be required\nThe pay range for this role is $100,000 - $120,000.\nThe pay rate for the selected candidate is dependent upon a variety of non-discriminatory factors including, but not limited to, job-related knowledge, skills, and experience, education, and geographic location. The role may be eligible for performance-based incentive compensation, and those details will be provided during the recruitment process.\nPrimary Location: Ability to work fully onsite at posted location(s).\n1301 A Street 7th Floor Tacoma WA 98402Our Benefits:\nWe are proud to offer a competitive total rewards package including base wages and comprehensive benefits.\nWe offer eligible associates comprehensive healthcare coverage (medical, dental, and vision plans), a 401(k)-retirement savings plan with employer match for qualifying associate contributions, an employee assistance program, life insurance, disability insurance, tuition assistance, mental health resources, identity theft protection, legal support, auto and home insurance, pet insurance, access to an online discount marketplace, and paid vacation, sick days, volunteer days, and holidays. Benefit eligibility begins the first day of the month following the date of hire for associates who are regularly scheduled to work at least thirty hours weekly.\nOur Commitment to Diversity:\nColumbia Bank is an equal opportunity and affirmative action employer committed to employing, engaging, and developing a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, national origin, religion, sex, age, sexual orientation, gender identity, gender expression, protected veteran status, disability, or any other applicable protected status or characteristics. If you require an accommodation to complete the application or interview(s), please let us know by email: .\nTo Staffing and Recruiting Agencies:\nOur posted job opportunities are only intended for individuals seeking employment at Columbia Bank. Columbia Bank does not accept unsolicited resumes or applications from agencies and Columbia Bank will not be responsible for any fees related to unsolicited resume submissions. Staffing and recruiting agencies are not authorized to submit profiles, applications, or resumes to this site or to any Columbia Bank employee and any such submissions will be considered unsolicited unless requested directly by a member of the Talent Acquisition team.","description_format":"text","description_chars":5405,"description_truncated":false,"requirements":{"experience_years_min":7,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Life insurance","Retirement plans"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Commercial & Retail Banks"],"lifecycle":[{"event":"open","at":"2026-10-16T07:37:34Z"}],"visa":[],"liveness":{"score":90,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.903,"p_room":1,"age_days":4,"expected_fill_days":24,"reasons":["conf:3","velocity","win:early","comp:brand"],"computed_at":"2026-10-21T05:46:15Z"},"pay":{"stated_usd_annual":120000,"is_top_pay":false},"html_url":"https://alion.io/job/columbia-bank-marketing-program-manager","json_url":"https://alion.io/job/columbia-bank-marketing-program-manager.json","meta":{"generated_at":"2026-10-21T17:23:00Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":24523,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-22T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1878099},"rest":"https://alion.io/mcp/rest/get_company?id=1878099"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fcolumbia-bank-marketing-program-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fcolumbia-bank-marketing-program-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fcolumbia-bank-marketing-program-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/columbia-bank-marketing-program-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fcolumbia-bank-marketing-program-manager"}]}