{"id":732743,"url":"https://alion.io/job/core-flow-growth-lifecycle-marketing","title":"Growth (Lifecycle Marketing)","company":{"id":673597,"name":"coreflow","domain":"coreflow.dev","url":"https://alion.io/company/core-flow","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"B","score":75,"open_postings":4,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-10-17T05:46:00Z"}},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Sydney, Australia"],"countries":["AU"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":200000,"max":400000,"currency":"AUD","period":"year","gross":null,"usd_annual":279334},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":true,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-06-17T07:30:49Z","employer_posted_date":"2026-06-17","last_verified_at":"2026-10-18T04:15:56Z","board_verified":true,"closed_at":null,"days_open":122,"trust":{"level":"stale","repost_count":0,"flags":["stale"],"days_open":122},"description":"About us\nWe're building a new category of interactive entertainment powered by AI characters, image, video, and real-time experiences. We’re one of the most-visited AI products globally, serving millions of users every day.\n\nWe work in-person in Sydney, Australia, and hire globally.\n\nHow we work\nUser-first: We build what people want. We invest time to understand our users and focus on adding value instead of extracting value.\n\nHigh agency, high ownership: We own outcomes end-to-end. When something goes wrong, we take responsibility and fix it.\n\nUrgency: We prioritize ruthlessly, increase leverage, and move at an exceptional pace.\n\nWhat you'll do\nYou'll own the customer journey from consideration to checkout: turning prospective customers into activated users, free users into paying subscribers, and subscribers into loyal, long-term users. You'll do it through email and in-product messaging, driven by what users actually do, not what we hope they'll do.\n\nExample projects\nBuild and optimize the lifecycle journeys that matter most: onboarding and activation, free-to-paid conversion, upsells, win-backs, and reactivating lapsed users.\n\nOwn the promotional and engagement calendar that keeps the community coming back and using the product more.\n\nCut churn where it hurts most, including recovering failed payments and saving at-risk subscribers before they cancel.\n\nDevelop the behavioral segmentation framework that tells us who to engage, with what, and when, then turn it into automated, triggered journeys.\n\nWhat you'll bring\nA few years in lifecycle, CRM, or retention marketing, ideally on a subscription or consumer product.\n\nA combination of creativity and an obsession with the real numbers: retention, churn, LTV, and free-to-paid conversion, not just open rates and charts that go up and to the right (though we love those too).\n\nThe ability to get shit done end-to-end, from spotting a drop-off in the data to shipping the journey that fixes it.\n\nA hunger to win. This won't be easy, and no one has done it before.\n\nWhat we offer\nTop-of-market compensation with meaningful equity upside.\n\nReal ownership from day one. Work on important problems and see the impact of what you ship.\n\nFast-growing scope. As your impact grows, your responsibility and compensation should grow with it.\n\nA company card for food, coffee, tools, and anything that helps you do your best work.\n\nDaily team lunch and dinner at the office.\n\nAn unlimited workspace budget to build your ideal setup.\n\nVisa sponsorship and relocation assistance for people moving to Sydney.\n\nHow we think about comp\nWe raise the ceiling for exceptional performers, not the floor. As your impact grows, your compensation should too.\nThe listed range is cash + equity, with superannuation on top.\n\nWe review compensation every 6 months.\n\nBonuses reward past impact, and raises reflect your new level.\n\nOur interview process\nIntro call: 15 minutes to align on the role and company.\n\nFounder interview: go deep on what you’ve built, how you think, and how you work.\n\nRole interview: 1 hour working through a practical problem relevant to the role.\n\nPaid work trial: spend 3 days with us in Sydney working on a real problem. We cover travel and accommodation, if needed.\n\nOffer: if it’s a strong fit, we move quickly.","description_format":"text","description_chars":3292,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Equity","Relocation assistance"],"hiring_locations":[{"name":"Australia","iso":"AU","kind":"country"}],"hiring_excludes":[],"relocation_offered":true,"industries":["Generative Video"],"lifecycle":[{"event":"open","at":"2026-09-11T10:12:01Z"}],"visa":[],"liveness":{"score":5,"band":"cold","label":"Long shot","p_open":1,"p_active":0.171,"p_room":0.28,"age_days":121,"expected_fill_days":22,"reasons":["conf:3","win:tail","crowd:"],"computed_at":"2026-10-17T05:46:00Z"},"pay":{"stated_usd_annual":279334,"is_top_pay":true},"html_url":"https://alion.io/job/core-flow-growth-lifecycle-marketing","json_url":"https://alion.io/job/core-flow-growth-lifecycle-marketing.json","meta":{"generated_at":"2026-10-18T06:29:27Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":9579,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-19T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":673597},"rest":"https://alion.io/mcp/rest/get_company?id=673597"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fcore-flow-growth-lifecycle-marketing"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fcore-flow-growth-lifecycle-marketing"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fcore-flow-growth-lifecycle-marketing"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/core-flow-growth-lifecycle-marketing\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fcore-flow-growth-lifecycle-marketing"}]}