{"id":1896248,"url":"https://alion.io/job/corpay-digital-content-experience-specialist","title":"Digital Content & Experience Specialist","company":{"id":3570,"name":"Corpay","domain":"corpay.com","url":"https://alion.io/company/corpay","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"A","score":93,"open_postings":11,"ghost_share":0,"stale_share":0.273,"repost_share":0,"time_to_fill_p50_days":22,"computed_at":"2026-10-10T05:45:15Z"}},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["India"],"countries":["IN"],"hiring_countries":["IN"],"hiring_countries_total":1,"salary":null,"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":true},{"name":"GA4","optional":true},{"name":"Power BI","optional":true}],"status":"live","first_seen_at":"2026-10-05T08:29:36Z","employer_posted_date":"2026-10-05","last_verified_at":"2026-10-11T23:01:11Z","board_verified":true,"closed_at":null,"days_open":6,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":6},"description":"Your role\nHuman Resources - Talent Acquisition - P1 - INDWhat you'll be doing\nRole Overview\nThe Digital & Experience Specialist is responsible for strengthening the organisation's employer brand through compelling digital experiences, high-quality content and data-driven optimisation. Working within HR and in close partnership with Talent Acquisition, Marketing, Communications, IT and external partners, the role manages and enhances our employer-brand digital ecosystem to attract, engage and convert prospective talent.\nThe specialist will play a key role in translating our Employee Value Proposition (EVP) into engaging digital experiences across careers websites, recruitment campaigns, landing pages and other candidate touchpoints, while using analytics and market insights to continuously improve performance.\nKey Responsibilities\nDigital Experience & Careers Website\nManage, develop, update and maintain careers website content, ensuring information is accurate, engaging, accessible and aligned with the employer brand and EVP.\nContinuously improve the candidate digital journey and user experience across careers pages and recruitment-related digital touchpoints.\nPartner with website developers, central IT and external suppliers to resolve technical issues and implement website enhancements.\nIdentify opportunities to improve website functionality, navigation, content architecture, accessibility and overall candidate experience.\nSupport the development and implementation of new digital features and experiences that strengthen employer-brand engagement.\nEmployer Brand & Recruitment Campaigns\nSupport the activation of employer-brand and recruitment marketing campaigns across digital channels.\nCreate and manage campaign landing pages tailored to specific talent audiences, locations, functions or recruitment priorities.\nCollaborate with Talent Acquisition and HR stakeholders to understand hiring priorities and develop digital solutions that support recruitment objectives.\nEnsure consistency of employer-brand messaging, visual identity and candidate experience across digital channels.\nSupport content activation across careers websites, social media, job platforms and other relevant employer-brand channels.\nSEO & Content Optimisation\nMeasure and continuously improve the SEO performance of careers website content.\nConduct keyword research and identify opportunities to increase organic visibility among relevant talent audiences.\nOptimise careers pages, campaign landing pages, metadata and content structure using SEO best practices.\nMonitor search trends and candidate behaviour to inform content development and optimisation.\nPartner with relevant teams to ensure technical and content-related SEO opportunities are addressed.\nAnalytics, Measurement & Reporting\nMonitor, analyse and report on careers website and recruitment campaign performance.\nTrack relevant KPIs such as website traffic, candidate engagement, acquisition sources, landing-page performance, conversion rates and campaign effectiveness.\nTranslate digital analytics into actionable recommendations for Talent Acquisition, HR and employer-brand stakeholders.\nEstablish appropriate tracking and measurement for new campaigns and digital experiences.\nUse data to identify opportunities to optimise the candidate journey and improve campaign ROI and recruitment outcomes.\nBenchmark careers websites and digital employer-brand experiences against competitors and leading organisations.\nSkills & Experience\nExperience in digital content creation and maintenance, employer branding, recruitment marketing, content management or a related field.\nStrong experience managing and updating websites through Content Management Systems (CMS).\nWorking knowledge of SEO, including content optimisation, keyword research, metadata and organic search performance.\nExperience supporting or delivering digital and recruitment marketing campaigns, including the creation of campaign landing pages.\nStrong knowledge of web analytics and performance measurement, with the ability to monitor, track, analyse and report campaign and website performance.\nUnderstanding of UX and candidate journey principles, with an ability to assess digital experiences from the user's perspective.\nStrong project and stakeholder management skills and experience working with website developers, IT teams, agencies and other technical partners to troubleshoot issues and deliver enhancements.\nDesirable Technical Capabilities\nExperience with some of the following would be advantageous:\nCMS and careers website platforms\nGoogle Analytics/GA4 or equivalent analytics platforms\nGoogle Search Console and SEO tools\nTag management and campaign tracking, including UTM conventions\nLanding-page creation and optimisation\nSocial media and recruitment marketing platforms\nBasic understanding of HTML/CSS\nUX, accessibility and web-content best practices\nDashboarding and reporting tools such as Power BI\nA/B testing and conversion optimisation\nAbout Corpay\nAbout Corpay\nCorpay is a global technology organization that is leading the future of commercial payments with a culture of innovation that drives us to constantly create new and better ways to pay. Our specialized payment solutions help businesses control, simplify, and secure payment for fuel, general payables, toll and lodging expenses. Millions of people in over 80 countries around the world use our solutions for their payments.\nAt Corpay, we are committed to fostering an inclusive and respectful workplace where employees are valued for their diverse perspectives, experiences, and contributions. We believe that diversity, equity, and inclusion strengthen our teams, drive innovation, and support our continued success globally.\nAs part of our hiring process, offers of employment may be subject to the successful completion of pre-employment screening conducted by an authorized third-party provider, in accordance with applicable laws and Corpay policies. Screening requirements may include employment references, identity verification, criminal record checks, financial or sanctions screening, and other background checks relevant to the role and permitted by local law.\nNotice to Recruitment Agencies and Search Firms: Corpay does not accept unsolicited resumes from agencies or search firms without a valid written agreement in place. Any unsolicited candidate submissions will become the property of Corpay, and no fees will be paid related to such submissions.\nLearn more about Corpay: https://www.corpay.com\nTransparency & Compliance\nEqual Opportunity Employer\nCorpay is committed to providing equal employment opportunities to all applicants and employees. Employment decisions are made without regard to race, color, religion, sex (including pregnancy), gender, gender identity or expression, sexual orientation, national origin, ancestry, age, disability, marital status, genetic information, military or veteran status, or any other characteristic protected by applicable law. Corpay is committed to fostering an inclusive workplace where individuals are respected and valued for their diverse perspectives, experiences, and contributions. If you require reasonable accommodation during any part of the application or interview process, please notify a representative of the Human Resources Department.\nUse of Artificial Intelligence in Hiring\nCorpay may use artificial intelligence (AI) and other technology-enabled tools to support certain aspects of the recruitment process, such as application screening, candidate assessment, or interview scheduling. These tools are designed to enhance efficiency, consistency, and fairness throughout the hiring process. AI tools do not make final hiring decisions. All employment decisions involve human review. Corpay is committed to the responsible use of AI, including appropriate oversight and safeguards designed to support fair and unbiased outcomes.\nCandidate Privacy Notice\nFor information about how Corpay processes personal information during the recruitment process, please review our Candidate Privacy Notice: https://www.corpay.com/privacy-policy.\nPay Philosophy\nCorpay is committed to fair, equitable, and transparent compensation practices. Compensation decisions are based on objective, job-related factors including skills, experience, qualifications, and market benchmarks. Where required by applicable law, salary or compensation ranges will be included in the job posting or provided prior to the interview process, where required by applicable law. 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