{"id":3351644,"url":"https://alion.io/job/darktrace-senior-director-integrated-campaigns","title":"Senior Director, Integrated Campaigns","company":{"id":148,"name":"Darktrace","domain":"darktrace.com","url":"https://alion.io/company/darktrace","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":83,"open_postings":13,"ghost_share":0.077,"stale_share":0.385,"repost_share":0.154,"time_to_fill_p50_days":34,"computed_at":"2026-10-30T05:48:23Z"}},"role":"Leadership","role_family":"Leadership","seniority":"head","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Austin, United States","Boston, United States","New York, United States","Charlotte, United States","Dallas, United States","Chicago, United States","Miami, United States","Arlington, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":185000,"max_usd":347000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":2716},"experience_years_min":10,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Darktrace","optional":false}],"status":"live","first_seen_at":"2026-10-27T18:46:28Z","employer_posted_date":"2026-10-27","last_verified_at":"2026-10-30T17:07:53Z","board_verified":true,"closed_at":null,"days_open":2,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":2},"description":"Darktrace is a global leader in AI-driven cybersecurity, helping organizations stay ahead of evolving threats every day.\nDarktrace was built on a genuinely differentiated idea: that Adaptive AI could detect and respond to novel, real-time cyber threats. That approach matters more than ever in the era of AI. Today, our customers depend on us to stay ahead.\nAt Darktrace, we are energized by that responsibility. We work across teams and rally around a shared goal. We own outcomes end to end - step in, step up and see things through without waiting to be asked. We make decisions with urgency, say the hard thing, and hold each other to high standards with care and directness. We move first and learn fast anticipating where our customers are going next, continuously challenging ourselves.\nWe invest in the skills, learning and opportunities that help people deliver at the level their roles demand, and reward the aptitude and curiosity to grow beyond them.\nOur Values: Own It | Win as One | Raise Our Bar | Move First. Learn Fast\n\nJob Description:\nSenior Director, Integrated Campaigns\nLocation: NYC, Boston, Washington DC, Charlotte, Miami, Austin, Dallas or Chicago / Hybrid\nCompany Information\nAt Darktrace, we're on a mission to free the world of cyber disruption. Our AI-powered cybersecurity solutions help organizations defend themselves against the most sophisticated threats, securing thousands of customers globally.\nAs Senior Director, Integrated Campaigns, you will lead the strategy, development, execution, and optimization of Darktrace's global campaign engine. This is a highly visible leadership role responsible for translating product and corporate messaging into integrated campaigns and programs that drive awareness, engagement, pipeline generation, customer expansion, and retention.\nYou will partner closely with Product Marketing, Brand, Digital, Field Marketing, Partner Marketing, SDR, Sales, Customer Success, Marketing Operations, and Analytics to create campaigns that deliver measurable business outcomes. This role combines strategic thinking, creative storytelling, operational excellence, and commercial accountability. You will lead a Campaign Center of Excellence and help shape how Darktrace's AI-driven security story is brought to market across the customer lifecycle.\nKey Duties and Responsibilities\nCampaign Strategy and Go-to-Market Leadership\nDefine and execute Darktrace's integrated campaign strategy, translating product positioning, customer insights, and market dynamics into compelling campaign narratives and strategic priorities.\nDevelop audience-centric campaign frameworks that resonate with both technical cybersecurity buyers, including CISOs, SOC leaders, and security practitioners, and executive business stakeholders.\nEstablish campaign objectives, target audiences, offers, buyer journeys, channel strategies, and success metrics aligned to business goals.\nOwn the global campaign calendar and prioritization framework, balancing brand awareness, pipeline generation, customer engagement, and commercial outcomes.\nPartner with Product Marketing to test messaging in market and incorporate campaign insights into future positioning and go-to-market strategies.\nCampaign and Program Development\nLead the design and execution of integrated campaigns from concept through launch, including audience strategy, program design, content requirements, activation plans, and measurement frameworks.\nDevelop innovative programs that extend beyond traditional demand generation tactics, including executive engagement, account-based marketing, customer advocacy, community programs, content-led experiences, partner initiatives, and strategic events.\nDesign connected buyer and customer journeys that align messaging, content, channels, and experiences across awareness, consideration, opportunity creation, expansion, cross-sell, upsell, and renewal motions.\nLead enterprise account-based marketing strategy and execution in partnership with Sales, SDR, Field Marketing, and Partner teams.\nEstablish repeatable campaign playbooks, operating procedures, and scalable frameworks that improve execution quality and speed to market.\nCampaign Execution and Cross-Functional Orchestration\nOwn campaign delivery from planning through launch and in-market execution, ensuring alignment across timelines, resources, dependencies, quality standards, and stakeholder expectations.\nPartner with Brand and Creative teams to develop impactful campaign assets while maintaining consistency with Darktrace's brand identity and messaging standards.\nCollaborate with Performance Marketing to align paid media investments with campaign priorities and key market opportunities.\nWork closely with regional Field Marketing and Partner Marketing teams to adapt global campaign strategies for regional and partner-led execution.\nAlign campaign activation with Sales, SDR, and Enablement teams to maximize conversion through coordinated follow-up motions, messaging, and feedback mechanisms.\nManage campaign investment across programs, channels, agencies, vendors, and regions to maximize efficiency and business impact.\nPerformance Management and Revenue Impact\nEstablish clear performance goals and success metrics for all campaigns, including engagement, conversion, pipeline contribution, influenced revenue, ROI, and efficiency measures.\nMonitor campaign performance and make data-driven adjustments to audience targeting, messaging, channels, and program execution.\nLead campaign reviews and business reporting, providing actionable insights and recommendations to Marketing leadership, Sales leaders, and executive stakeholders.\nPartner with Marketing Operations and Analytics teams to improve attribution, reporting methodologies, and measurement frameworks.\nContinuously evolve campaign architecture, planning processes, segmentation strategies, taxonomy standards, campaign tiers, and reporting models to improve visibility and effectiveness.\nOrganizational Leadership and Team Development\nLead and evolve the Campaign Center of Excellence, establishing best practices, governance, planning frameworks, intake processes, and execution standards.\nRecruit, develop, and coach a high-performing team of campaign and program marketing professionals.\nFoster a culture of innovation, accountability, experimentation, and continuous improvement across the campaigns organization.\nPartner with Revenue Marketing leadership to shape annual planning, investment decisions, organizational priorities, and go-to-market strategy.\nServe as a key marketing leader helping define how Darktrace's AI, platform, and cybersecurity narratives are activated in market.\nExperience and Qualifications\nExtensive experience leading integrated campaigns, demand generation, growth marketing, or revenue marketing organizations within cybersecurity, enterprise software, SaaS, or adjacent technology markets.\nTypically brings 10+ years of B2B marketing experience, including significant experience leading teams and driving measurable revenue outcomes.\nProven track record owning campaigns end-to-end, including strategy development, program design, execution, optimization, and executive reporting.\nDemonstrated success building and scaling integrated campaign functions, operating models, campaign frameworks, or centers of excellence.\nStrong storytelling and messaging capabilities, with experience translating product positioning into compelling market-facing narratives and campaign strategies.\nExperience designing and executing full-funnel programs across awareness, demand generation, pipeline acceleration, customer expansion, and retention motions.\nDeep expertise in account-based marketing, audience segmentation, enterprise buying journeys, and Sales and Marketing alignment.\nStrong commercial and analytical acumen, with the ability to translate campaign performance data into business recommendations and investment decisions.\nHands-on experience with marketing automation platforms, CRM systems, ABM technologies, attribution tools, and campaign analytics solutions.\nProven experience managing and developing marketing teams within matrixed, cross-functional organizations.\nExceptional stakeholder management, executive communication, and influencing skills.\nDemonstrated ability to lead through complexity and drive alignment across Product Marketing, Brand, Digital, Field Marketing, Sales, SDR, Partner Marketing, Customer Success, and Operations teams.\nPreferred Qualifications\nExperience marketing cybersecurity solutions to technical and executive audiences.\nExperience operating within a global go-to-market organization across multiple regions and customer segments.\nFamiliarity with partner, alliance, or channel-led marketing motions.\nExperience developing campaigns around AI, cybersecurity platforms, cloud security, or emerging technology categories.\nMBA or advanced degree preferred but not required.\nTravel Requirements\nAbility to travel periodically to support key events, team collaboration, customer engagement, and strategic business meetings.\n\nBenefits:\n100% medical, dental and vision insurance, plus dependents\n\nPaid parental leave\n\nPet insurance Discount\n\nLife insurance\n\nCommuter benefits\n\n401(k)\n\nEmployee Assistance Program\n\nAs a growing business strengthening its governance and controls, this role plays a part in supporting high standards of integrity and accountability.\n\nDarktrace is an Equal Opportunity Employer. We consider all qualified applicants for employment without regard to race, color, religion, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, veteran or military status, or any other characteristic protected by applicable federal, state, or local law.\nDarktrace is committed to providing reasonable accommodations to qualified individuals with disabilities in accordance with applicable laws. If you require a reasonable accommodation to participate in the application or interview process, please contact your Talent Partner.\nEmployment with Darktrace is at-will, meaning either the employee or Darktrace may terminate the employment relationship at any time, with or without cause or notice, except where prohibited by law or governed by a separate written agreement.","description_format":"text","description_chars":10387,"description_truncated":false,"requirements":{"experience_years_min":10,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Life insurance","Parental leave","Vision insurance"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Network Security","Information Security","Security Operations","Email Security"],"lifecycle":[{"event":"open","at":"2026-10-27T18:46:28Z"}],"visa":[{"country":"US","licensed_sponsor":true,"evidence":"H-1B filings in 12 months: 4","filings_12m":4,"filings_prev_12m":5,"green_card_filings_12m":0,"median_offered_wage_usd":142500,"route":null,"cap_exempt":false,"checked_at":"2026-10-29T16:27:21+00:00","sources":["US Department of Labor: LCA disclosure data (H-1B, H-1B1, E-3)"],"filings_for_role_12m":0}],"liveness":{"score":90,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.903,"p_room":1,"age_days":2,"expected_fill_days":34,"reasons":["conf:2","velocity","win:early"],"computed_at":"2026-10-30T05:48:23Z"},"pay":null,"html_url":"https://alion.io/job/darktrace-senior-director-integrated-campaigns","json_url":"https://alion.io/job/darktrace-senior-director-integrated-campaigns.json","meta":{"generated_at":"2026-10-30T17:23:47Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":5870,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-31T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":148},"rest":"https://alion.io/mcp/rest/get_company?id=148"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fdarktrace-senior-director-integrated-campaigns"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fdarktrace-senior-director-integrated-campaigns"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fdarktrace-senior-director-integrated-campaigns"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/darktrace-senior-director-integrated-campaigns\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fdarktrace-senior-director-integrated-campaigns"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3351644}},{"tool":"search_jobs","arguments":{"company":"darktrace.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3351644},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. Docs: https://alion.io/developers"}}