{"id":4319313,"url":"https://alion.io/job/datex-seo-specialist","title":"SEO Specialist","company":{"id":2879448,"name":"Datex","domain":"datexcorp.com","url":"https://alion.io/company/datexcorp","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Rippling","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Bulgaria"],"countries":["BG"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Ahrefs","optional":false},{"name":"Azure","optional":false},{"name":"GA4","optional":false},{"name":"LinkedIn","optional":false},{"name":"LLM","optional":false},{"name":"WordPress","optional":false},{"name":"PHP","optional":true}],"status":"live","first_seen_at":"2026-10-30T23:16:24Z","employer_posted_date":"2026-10-30","last_verified_at":"2026-11-14T18:32:09Z","board_verified":true,"closed_at":null,"days_open":15,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":15},"description":"Datex makes warehouse management easier for third-party logistics providers (3PLs) and warehouse operators dealing with complexity, compliance, and constant change. Our cloud-native Footprint® WMS, hosted on Microsoft Azure, delivers real-time inventory visibility, customer-specific workflows, 3PL billing, and low-code configurability. For decades, we have helped operators in cold storage, life sciences, pharmaceuticals, and other regulated industries.\nAbout the role\nDatex is a family-owned B2B SaaS company building a stronger organic growth engine. We are looking for a hands-on SEO Specialist (AEO & Content) to improve how Datex gets found, understood, trusted, and chosen.\nBuyers no longer discover software only through Google. They ask AI assistants, compare vendors, read industry content, visit review sites, and look for proof before speaking with sales. Your job is to help Datex show up where those buyers are looking, with useful content, clear answers, relevant authority, and conversion paths that move them forward.\nWhat you'll do\nThis role combines SEO, AI-search discoverability, content creation, website optimization, and third-party authority. You will identify the buyer questions Datex needs to win, determine the right content or web experience for each, create and improve those assets, and measure what is working.\nYou will report to the Senior Director of Marketing and work closely with the Growth Marketing Manager, marketing team, website architect, and subject-matter experts.\nQualifications\nWhat Makes You an Ideal Candidate\nYou are a practical, commercially minded marketer who can move between strategy and execution. You like figuring out what buyers are asking, finding the gaps, writing or improving the right content, publishing it, and measuring the result.\nYou are not looking for a role where someone hands you a finished roadmap. You are comfortable bringing order to work already in progress and making smart decisions about what deserves attention first.\nYou are a strong writer with enough technical fluency to work effectively with a website architect. You understand that SEO is not just keywords, and that AI-search visibility depends on clear content, useful proof, strong website foundations, and relevant third-party sources. Expect roughly 30-40% of your time to be spent writing and optimizing content.\nRole and Responsibilities\nSEO, AEO, and website optimization\nOwn the SEO/AEO roadmap and tracker. Confirm what is done, prioritize what is next, assign owners, and keep work moving.\nMap the buyer questions, searches, and AI prompts Datex needs to win across the WMS evaluation journey.\nChoose the right experience for each opportunity: product or industry page, comparison page, blog, guide, FAQ, demo, or landing page.\nMake Datex easier to find, understand, and cite through stronger page structure, direct answers, internal links, useful FAQs, and grounded proof.\nTrack organic performance, keyword and AI-search visibility, citations, referral sources, competitor gaps, and content opportunities.\nPartner with the website architect to identify technical issues, prioritize tickets, validate completed work, and measure impact.\nTest titles, page structure, formats, calls to action, internal links, and conversion paths\nContent creation and optimization\nWrite and optimize blogs, guides, web pages, landing pages, comparison pages, LinkedIn posts, and campaign copy.\nTurn Datex expertise into useful content for 3PL, cold storage, life sciences, pharmaceuticals, industrial, and precious-metals buyers.\nAnswer the WMS questions buyers actually ask.\nRefresh, consolidate, expand, redirect, or retire content based on performance, search demand, buyer relevance, and conversion potential.\nWork with subject-matter experts to create specific, accurate content that earns buyer trust.\nBuild briefs that define the audience, problem, Datex point of view, proof, search intent, conversion goal, and review date.\nExternal authority and discoverability\nKeep Datex profiles accurate and visible across priority directories, review platforms, software listings, partner pages, industry profiles, citations, and referral sources.\nFind and close authority gaps: outdated profiles, missing citations, limited reviews, weak customer proof, relevant backlinks, and partner-content opportunities.\nIdentify partner, analyst, PR, customer-story, and content opportunities that make Datex easier to cite and recommend.\nWebsite publishing, reporting, and occasional campaign support\nCreate, update, publish, and manage routine WordPress pages.\nImprove page-level conversion using GA4, Microsoft Clarity, form performance, engagement data, and visitor behavior.\nBuild simple reporting across GA4, Google Search Console, SEMrush, and other relevant tools. Explain what changed, why it matters, and what should happen next.\nHelp create practical AI-assisted workflows for SEO analysis, content opportunities, reporting, and prioritization.\nProvide digital support for priority campaigns, including landing-page updates, web content, email or social promotion, and conversion paths. This work is secondary to the role’s core SEO, AEO, content, and website-optimization responsibilities.\nRequirements\nAt least 3 years of hands-on experience in SEO, content marketing, digital marketing, or organic growth, ideally in B2B SaaS, technology, logistics, supply chain, or another complex B2B environment.\nStrong on-page SEO skills, including keyword and search-intent research, content optimization, internal linking, and organic performance measurement.\nPractical understanding of AEO, GEO, AI-search visibility, or LLM-driven discovery.\nExcellent B2B writing skills.\nHands-on experience with WordPress, Google Search Console, GA4, and SEMrush, Ahrefs, or a comparable SEO platform.\nYou use AI to do better work faster.\nYou can turn a messy tracker, scattered data, and competing requests into a clear plan, keep work moving, and show what changed as a result.\nYou can turn data, search findings, and technical issues into clear, practical recommendations.\nYou can maintain at least four hours of overlap with U.S. Eastern Time business hours.","description_format":"text","description_chars":6177,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"phd","optional":false},"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Transportation & Logistics","Warehousing","Supply Chain & Logistics Software"],"lifecycle":[{"event":"open","at":"2026-11-14T18:32:09Z"}],"visa":[],"liveness":{"score":74,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.826,"p_room":0.9,"age_days":15,"expected_fill_days":27,"reasons":["conf:8","win:mid"],"computed_at":"2026-11-15T03:07:43Z"},"pay":null,"html_url":"https://alion.io/job/datex-seo-specialist","json_url":"https://alion.io/job/datex-seo-specialist.json","meta":{"generated_at":"2026-11-15T03:07:43Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":5838,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-16T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":2879448},"rest":"https://alion.io/mcp/rest/get_company?id=2879448"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fdatex-seo-specialist"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"free","price":{"credits":0,"usd":0},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fdatex-seo-specialist"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fdatex-seo-specialist"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/datex-seo-specialist\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fdatex-seo-specialist"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":4319313}},{"tool":"search_jobs","arguments":{"company":"datexcorp.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":4319313},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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