Senior Marketing Strategist
DealMaker is a fast-growing fintech company revolutionizing the capital markets ecosystem with a mission to make online capital raising mainstream. We empower founders, CEOs, and operators to raise capital digitally, both from their own communities and through strategically marketed campaigns. No other platform provides an end-to-end solution like ours-and our track record speaks for itself, with over $2B raised across 1,000+ campaigns. We power the largest online capital raises for customers like EnergyX ($88M), Green Bay Packers ($65M), Miso Robotics ($72M+), Monogram Orthopaedics (Nasdaq:MGRM) and many others, with 3 IPOs in the past year alone. We are quickly expanding our horizons and are seeking talented team members to join us on our journey to transform the global capital market.
Who You Are
You are a Senior Marketing Strategist who has built a career on owning outcomes, not just managing processes. You thrive in high-pressure environments where founders are counting on you and the stakes are real. You know how to read a campaign that is going sideways, make the call, and bring clients along with confidence. You lead by doing, and you raise the level of everyone around you.
What You'll Do
Own complex campaigns end to end, from strategy through close, with full accountability for capital raised and client satisfaction across your largest accounts.
Set strategic direction by developing marketing plans and funnel strategies for high-stakes campaigns, making the call on channel mix, budget allocation, and testing priorities.
Analyze performance across your portfolio continuously, diagnosing underperformance quickly and acting on it with both speed and rigor.
Advise founders and executive stakeholders as their trusted strategic partner, including through escalations, renegotiations, and campaign resets.
Mentor Client Strategists on funnel strategy, client communication, and problem-solving, sharing patterns and playbooks that raise the bar across the team.
Manage escalation and risk by stepping into off-track accounts, diagnosing root causes, and rebuilding a credible path to a successful outcome.
Lead cross-functionally by partnering with Paid Media, Creative, Partnerships, and Account Management to keep execution aligned with strategy and flagging process gaps that need fixing.
Report results and next steps clearly to clients and internal leadership, demonstrating impact on capital raised and campaign KPIs.
What Skills You Need
This role demands someone who has been in the room when things get hard and has a track record to prove it. You bring deep channel expertise, sharp analytical instincts, and the kind of client communication skills that build trust under pressure.
Experience in digital marketing, client services, or a related field, with a track record of owning client relationships independently.
Deep expertise across digital marketing channels (paid media, email, partnerships) including campaign strategy, execution, and optimization.
Strong analytical skills, with proven ability to use data to diagnose problems and drive decisions under time pressure.
Excellent client-facing communication skills, including experience navigating high-stakes or difficult conversations.
Demonstrated ability to mentor or informally lead less experienced team members.
Comfort operating with a high degree of autonomy in a fast-paced environment.
Experience with marketing automation platforms, CRM systems, and analytics tools.
You proactively use AI tools to improve your own workflows and are always looking for ways to make your team faster and smarter.
This is a hybrid, New York-based role (3 days in-office at 23rd Street) or Los Angeles-based role (3 days in-office in the Culver City area) requiring strong overlap with Mountain Standard Time (MST) working hours to support team collaboration.
Founded in 2018 by leading capital markets lawyers, DealMaker has blazed its own trail as the leading online capital-raising platform.As a tech startup, we are well-capitalized, firmly established in our market, and ready to scale. Here’s why you should want to join us:
Competitive compensation with the opportunity to earn equity-get into a growth company on the ground floor
A diverse & distributed team of doers, innovators, and experts
Shared employee benefit plan (medical, vision, & dental)
We love AI and have tools to support you build innovative solutions
Annual learning support And more!
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Equal Employment Opportunity
DealMaker does not discriminate in hiring or terms and conditions of employment because of an individual’s race, ancestry, colour, place of origin, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, family status or marital status, or any other protected category recognized by provincial or federal laws.
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