{"id":510957,"url":"https://alion.io/job/deepset-growth-marketing-lead","title":"Growth Marketing Lead","company":{"id":28218,"name":"Deepset","domain":"deepset.ai","url":"https://alion.io/company/deepset","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Berlin, Germany","Barcelona, Spain"],"countries":["DE","ES"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":74000,"max_usd":144000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":15},"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":true,"technologies":[{"name":"AI Agents","optional":false},{"name":"Claude","optional":false},{"name":"Haystack","optional":false},{"name":"HubSpot","optional":false},{"name":"LinkedIn","optional":false},{"name":"Python","optional":false},{"name":"Salesforce","optional":false},{"name":"Webflow","optional":false},{"name":"GitHub","optional":true},{"name":"LLM","optional":true},{"name":"X (Twitter)","optional":true}],"status":"live","first_seen_at":"2026-07-31T13:36:48Z","employer_posted_date":"2026-07-31","last_verified_at":"2026-11-01T08:37:12Z","board_verified":true,"closed_at":null,"days_open":92,"trust":{"level":"stale","repost_count":0,"flags":["stale"],"days_open":92},"description":"TL;DR\nWe're rethinking demand generation as a self-learning system, not just a set of campaigns. This hybrid role sits at the intersection of growth marketing and GTM engineering. You'll own the full enterprise pipeline funnel, building the data and AI-powered demand engine that makes it run and achieve its goals.\nWhy deepset\nAt deepset, we’re making sovereign AI accessible to every organization. With Haystack, thousands of developers build advanced AI applications, while our enterprise platform helps teams scale across use cases, users, and environments. We’re remote-first, flexible, and built on trust and ownership. You’ll work alongside strong technical talent, take on meaningful challenges, and help turn complex AI into solutions that are practical, reliable, and ready for the real world.\nWhat you will do\nFull-funnel growth ownership. Own pipeline from awareness to opportunity-across inbound and outbound-connecting Salesforce, HubSpot, LinkedIn, and other tools to power personalized journeys from prospect to customer, with clear attribution to revenue.\n\nSystems builder. You build AI-assisted workflows for campaign creation, messaging, and segmentation including showcasing AI agents powering real GTM workflows on deepset's own platform\n\nHigh-tempo experimentation & high visibility. You methodically test messaging, audiences, and channels fast across web, paid, email, social, content, and events, scaling what works into playbooks and cutting what doesn't\n\nCross-functional integrator. Tight feedback loops with Leadership, Sales, Product, DevRel, and RevOps; activating ICPs across developer and enterprise journeys, and implementing refinements and learnings to hit pipeline goals.\n\nRequirements\n3+ years in data-driven, AI B2B , deep tech, or developer tools marketing\n\nProven track record running full-funnel demand with measurable pipeline impact\n\nComfortable with APIs, automation tools, and data workflows (Python, Claude, Haystack)\n\nYou think in hypotheses and have the analytics chops to iterate and prove value\n\nDeep understanding of what resonates with technical audiences and business buyers\n\nYour tools stack: Clay, Salesforce, HubSpot, Google Analytics, LinkedIn Campaign Manager, Webflow, Salesforce, intent analytics (Reo.dev, community analytics)\n\nDeep familiarity with ICP mapping, value-based messaging, audience targeting, and campaign optimization\n\nNice to have\nGerman language skills\n\nOpen-source community experience\n\nLLM / AI product marketing background\n\nEarly-stage or high-growth startup experience\n\nBenefits\nRemote-first setup with flexible hours & tech of your choice\n\n30 days vacation + extra days for family sick leave\n\nCompetitive salary & stock options for every team member\n\nMonthly sports & mental health support allowance with Oliva\n\nAnnual learning & development budget\n\nMonthly team socials & in-person meetups\n\nDog-friendly Berlin HQ\n\nAbout us\nFounded in 2018, deepset builds open and enterprise-grade tools that help teams build AI with purpose. From Haystack, our open-source framework, to the Haystack Enterprise Platform, we give developers and organizations the building blocks to solve complex, high impact challenges with AI with full control, transparency, and sovereignty. Backed by GV and Balderton, we’re growing the world’s production AI community and customer base solving challenges too critical to get wrong.\nVisit us to learn more:deepset Website | Haystack Website | GitHub | Linkedin | X deepset (Twitter) | X haystack (Twitter)","description_format":"text","description_chars":3510,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"German","level":"All levels","optional":true}]},"benefits":["Stock options"],"hiring_locations":[{"name":"Germany","iso":"DE","kind":"country"},{"name":"Spain","iso":"ES","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["AI Agents","Vector Search & RAG"],"lifecycle":[{"event":"open","at":"2026-09-07T14:52:49Z"}],"visa":[],"liveness":{"score":10,"band":"cold","label":"Long shot","p_open":1,"p_active":0.369,"p_room":0.28,"age_days":92,"expected_fill_days":30,"reasons":["conf:1","win:tail","crowd:"],"computed_at":"2026-11-01T06:10:25Z"},"pay":null,"html_url":"https://alion.io/job/deepset-growth-marketing-lead","json_url":"https://alion.io/job/deepset-growth-marketing-lead.json","meta":{"generated_at":"2026-11-01T09:03:48Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":14050,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-02T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":28218},"rest":"https://alion.io/mcp/rest/get_company?id=28218"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fdeepset-growth-marketing-lead"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fdeepset-growth-marketing-lead"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fdeepset-growth-marketing-lead"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/deepset-growth-marketing-lead\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fdeepset-growth-marketing-lead"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":510957}},{"tool":"search_jobs","arguments":{"company":"deepset.ai","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":510957},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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